A global agriculture-focused organization that supports growers with a mix of farm inputs and services designed to help crops perform better and stay protected. They work across major farming regions and collaborate with partners throughout the agricultural supply chain.
Job Description Start Date: Mid-March Length: 6 months with opportunity to extend Hourly Rate: $65 Location: Remote, CST & EST time zones preferred Hours: 40 hours/week
We’reseeking aDigitalMedia Managerwith apaid socialfocus to lead hands-on execution, optimization, and performance of paid social media campaigns. This role ishands onkeyboard, with daily responsibility for activating,optimizing, and scaling paid and boosted social efforts across major social platforms.This role will take strategic direction from the internal PMT (Performance Marketing Team), particularly the digital media manager.
You’llserve as the primary point of contact for paid social execution and collaborate closely with Brand AORs toalign oncreative best practices& specs, executional details, and in-flight optimizations that drive results.This role will also have the potential to work within programmatic platforms.
Primary Responsibilities
Execute andoptimizeday-to-daypaid social media campaignsacross major social platforms
Serve as thefirst point of contactfor all paid and boosted social activity, including:
Campaign setup and trafficking
Real-time optimization and budget pacing
Audience targeting and segmentation
Creative rotation, testing, and iteration
Manage hands-on buying and optimization within paid social platforms (e.g., Meta, TikTok, LinkedIn, X, Pinterest, Snapchat)
Monitor performance in real time and proactivelyoptimizetoward campaignobjectives(awareness, engagement, traffic, conversion)
Partner withcreative agencieson:
Executional planning and campaign setup(including trafficking process)
Creative best practices and ad format recommendations
Platform-specific specifications and timelines
Ensureaccurateimplementation of tracking, pixels,taxonomy,conversion events, and platform integrations
Troubleshoot delivery, performance, or approval issues and providetimelysolutions
Support campaign reporting, insights, and learnings to inform future social strategies andoptimizations
Contribute to the development and refinement of paid social best practices, standards, and documentation.
Ensure campaigns adhere to brand safety, data privacy, and platform compliance standards.
Qualifications
5+ years extensivehands-on paid social media buying experiencewith strong working knowledge of major paid social platforms and ad managers
Proven experience executing andoptimizingpaid social campaigns end to end
Experience managing bothpaid and boosted socialcampaigns
Solid understanding of paid social fundamentals, including:
Audience targeting and lookalike modeling
Bidding and budget optimization
Creative testing frameworks
Performance measurement and KPIs
Experience collaborating with Brand AORs orcreativepartners
Highly detail-oriented with the ability to manage multiple live campaigns simultaneously
Comfortable working in fast-paced, execution-focused environments
Preferred Qualifications
Experience managing campaigns across multipleobjectives(upper- and lower-funnel)
Familiarity with creative best practices across social formats (static, video, carousel,short-form)
Working knowledge of:
Programmatic buying platforms
Adobe Analytics
Audience management platforms (Liveramp)
Background in an agency or high-volume in-house media environment
Ability to translate performance data into actionable recommendations
Passion for staying current on paid social trends, platform updates, and emerging ad formats
Curiosity inagriculturea plus
Additional Information We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
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Job Description Start Date: Mid-March Length: 6 months with opportunity to extend Hourly Rate: $65 Location: Remote, CST & EST time zones preferred Hours: 40 hours/week
We’reseeking aDigitalMedia Managerwith apaid socialfocus to lead hands-on execution, optimization, and performance of paid social media campaigns. This role ishands onkeyboard, with daily responsibility for activating,optimizing, and scaling paid and boosted social efforts across major social platforms.This role will take strategic direction from the internal PMT (Performance Marketing Team), particularly the digital media manager.
You’llserve as the primary point of contact for paid social execution and collaborate closely with Brand AORs toalign oncreative best practices& specs, executional details, and in-flight optimizations that drive results.This role will also have the potential to work within programmatic platforms.
Primary Responsibilities
Execute andoptimizeday-to-daypaid social media campaignsacross major social platforms
Serve as thefirst point of contactfor all paid and boosted social activity, including:
Campaign setup and trafficking
Real-time optimization and budget pacing
Audience targeting and segmentation
Creative rotation, testing, and iteration
Manage hands-on buying and optimization within paid social platforms (e.g., Meta, TikTok, LinkedIn, X, Pinterest, Snapchat)
Monitor performance in real time and proactivelyoptimizetoward campaignobjectives(awareness, engagement, traffic, conversion)
Partner withcreative agencieson:
Executional planning and campaign setup(including trafficking process)
Creative best practices and ad format recommendations
Platform-specific specifications and timelines
Ensureaccurateimplementation of tracking, pixels,taxonomy,conversion events, and platform integrations
Troubleshoot delivery, performance, or approval issues and providetimelysolutions
Support campaign reporting, insights, and learnings to inform future social strategies andoptimizations
Contribute to the development and refinement of paid social best practices, standards, and documentation.
Ensure campaigns adhere to brand safety, data privacy, and platform compliance standards.
Qualifications
5+ years extensivehands-on paid social media buying experiencewith strong working knowledge of major paid social platforms and ad managers
Proven experience executing andoptimizingpaid social campaigns end to end
Experience managing bothpaid and boosted socialcampaigns
Solid understanding of paid social fundamentals, including:
Audience targeting and lookalike modeling
Bidding and budget optimization
Creative testing frameworks
Performance measurement and KPIs
Experience collaborating with Brand AORs orcreativepartners
Highly detail-oriented with the ability to manage multiple live campaigns simultaneously
Comfortable working in fast-paced, execution-focused environments
Preferred Qualifications
Experience managing campaigns across multipleobjectives(upper- and lower-funnel)
Familiarity with creative best practices across social formats (static, video, carousel,short-form)
Working knowledge of:
Programmatic buying platforms
Adobe Analytics
Audience management platforms (Liveramp)
Background in an agency or high-volume in-house media environment
Ability to translate performance data into actionable recommendations
Passion for staying current on paid social trends, platform updates, and emerging ad formats
Curiosity inagriculturea plus
Additional Information We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.
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