Sr. Marketing Specialist-Service Dept.
Elwood Staffing, Torrance, California, United States, 90504
Sr. Marketing Specialist-Service Dept.
The Sr. Marketing Specialist Service Retention leads the daily management and optimization of Honda's Service Reminder Program, overseeing strategy, creative development, vendor coordination, data logic, and campaign performance across a $12M+ budget. This role also drives enhancements to the Honda DreamShop and Loyalty Programs to increase customer engagement and long-term service retention. By analyzing campaign data and customer insights, the specialist identifies trends, develops strategic recommendations, and presents updates to senior leadership. Additionally, the role partners closely with field teams, regional managers, and dealers to support program adoption and ensure alignment with brand standards and the overall customer experience. What's in it for you? Elwood Staffing associates are eligible for a comprehensive and competitive benefits package plus an exclusive savings program, including: Medical/Vision/Dental/Rx plans Holiday Pay Teladoc (online care) Referral Bonus Incentive Weekly Pay 401k And More! Sr. Marketing Specialist-Service Dept. Details: Contract position $ 33.00 to $ 34.80 / hour First Shift 50% - Lead day-to-day management of the Service Reminder Program, including strategy, creative, vendor oversight, data logic, campaign setup, performance tracking, and dealer communications. Ensure seamless execution that aligns with business goals and dealer capacity. ($12M+ budget) 20% - Drive the development and optimization of Honda DreamShop and Loyalty Programs marketing efforts. Work with internal stakeholders and external partners to enhance customer engagement and encourage long-term service retention. 20% - Analyze program performance using campaign reporting and customer data insights. Identify trends, develop recommendations, and present strategic updates to senior management and executive stakeholders 10% - Coordinate with field teams, regional management, and dealer communications to support program adoption, provide guidance, and ensure alignment with brand messaging and customer experience expectations. Sr. Marketing Specialist-Service Dept. Qualifications: 3-10+ years in combination of automotive sales, parts, service, research, and marketing experience Bachelor's Degree in Business Administration, Marketing, Finance or equivalent work experience Strong project planning, organizing and analytical skills Ability to multi-task Excellent communication skills (required) Process management skills such as System Trees, PDCA, Cap-Do, 5-P, and SWOT Proficiency with MS Project, Microsoft Office Suite with emphasis on PPT and Excel We are an Equal Opportunity Employer and celebrate diversity at all levels of our organization.
The Sr. Marketing Specialist Service Retention leads the daily management and optimization of Honda's Service Reminder Program, overseeing strategy, creative development, vendor coordination, data logic, and campaign performance across a $12M+ budget. This role also drives enhancements to the Honda DreamShop and Loyalty Programs to increase customer engagement and long-term service retention. By analyzing campaign data and customer insights, the specialist identifies trends, develops strategic recommendations, and presents updates to senior leadership. Additionally, the role partners closely with field teams, regional managers, and dealers to support program adoption and ensure alignment with brand standards and the overall customer experience. What's in it for you? Elwood Staffing associates are eligible for a comprehensive and competitive benefits package plus an exclusive savings program, including: Medical/Vision/Dental/Rx plans Holiday Pay Teladoc (online care) Referral Bonus Incentive Weekly Pay 401k And More! Sr. Marketing Specialist-Service Dept. Details: Contract position $ 33.00 to $ 34.80 / hour First Shift 50% - Lead day-to-day management of the Service Reminder Program, including strategy, creative, vendor oversight, data logic, campaign setup, performance tracking, and dealer communications. Ensure seamless execution that aligns with business goals and dealer capacity. ($12M+ budget) 20% - Drive the development and optimization of Honda DreamShop and Loyalty Programs marketing efforts. Work with internal stakeholders and external partners to enhance customer engagement and encourage long-term service retention. 20% - Analyze program performance using campaign reporting and customer data insights. Identify trends, develop recommendations, and present strategic updates to senior management and executive stakeholders 10% - Coordinate with field teams, regional management, and dealer communications to support program adoption, provide guidance, and ensure alignment with brand messaging and customer experience expectations. Sr. Marketing Specialist-Service Dept. Qualifications: 3-10+ years in combination of automotive sales, parts, service, research, and marketing experience Bachelor's Degree in Business Administration, Marketing, Finance or equivalent work experience Strong project planning, organizing and analytical skills Ability to multi-task Excellent communication skills (required) Process management skills such as System Trees, PDCA, Cap-Do, 5-P, and SWOT Proficiency with MS Project, Microsoft Office Suite with emphasis on PPT and Excel We are an Equal Opportunity Employer and celebrate diversity at all levels of our organization.