Execute integrated marketing campaigns, manage events and content development to support a leader in B2B consulting services.
Define and execute integrated, end-to-end campaign journeys from pre-launch through activation and post-launch optimization.
Translate strategy into structured, multichannel activation plans across content, social, paid, email, web, events, communications, executive amplification, and alliances.
Synthesize complex initiatives into clear, one-page campaign plans that sequence tactics into cohesive journeys.
Lead demand generation programs, event activation, structured post-event follow-up, and paid amplification efforts that drive measurable pipeline impact.
Operate as a bridge, not a bottleneck, proactively looping in cross-functional teams early, framing clear asks, driving alignment meetings, removing blockers, and ensuring follow-through.
Own campaign intake, workflow governance, and marketing calendar management, ensuring complete briefs, clear scope, defined ownership, SLA adherence, and proactive risk escalation.
Develop internal activation toolkits, partner communications, and executive/social cascade guidance that clearly articulate what is launching, when, and how to amplify.
Define KPIs aligned to business objectives at campaign outset; track leads, engagement, reach, and pipeline influence.
Partner with analytics teams to deliver structured performance summaries that go beyond reporting – interpreting results and recommending optimization actions.
Apply strong commercial judgment to ensure every campaign clearly defines target audience, desired outcome, and measurable success criteria.
5–7 years of B2B marketing experience.
Experience leading integrated, multichannel campaigns within enterprise or highly matrixed organizations.
Background in professional services, technology platforms, consulting firms, high-growth B2B environments, or regulated industries.
Experience in Technology, Media, and Telecommunications (TMT) or Financial Services (banking, private equity, insurance, asset management) is strongly preferred.
Proficiency with intake and workflow systems such as Workfront.
Experience defining KPIs, tracking performance, and optimizing demand generation and pipeline acceleration efforts.
Assertive yet diplomatic in cross-functional settings.
You bring operational discipline to high-volume environments, orchestrating cross-functional teams while maintaining governance, performance tracking, and stakeholder alignment.
Microsoft Office Suite
Adobe Workfront
Salesforce or similar CRM tools
Campaign analytics and performance reporting tools
Generative AI tools
#J-18808-Ljbffr
Define and execute integrated, end-to-end campaign journeys from pre-launch through activation and post-launch optimization.
Translate strategy into structured, multichannel activation plans across content, social, paid, email, web, events, communications, executive amplification, and alliances.
Synthesize complex initiatives into clear, one-page campaign plans that sequence tactics into cohesive journeys.
Lead demand generation programs, event activation, structured post-event follow-up, and paid amplification efforts that drive measurable pipeline impact.
Operate as a bridge, not a bottleneck, proactively looping in cross-functional teams early, framing clear asks, driving alignment meetings, removing blockers, and ensuring follow-through.
Own campaign intake, workflow governance, and marketing calendar management, ensuring complete briefs, clear scope, defined ownership, SLA adherence, and proactive risk escalation.
Develop internal activation toolkits, partner communications, and executive/social cascade guidance that clearly articulate what is launching, when, and how to amplify.
Define KPIs aligned to business objectives at campaign outset; track leads, engagement, reach, and pipeline influence.
Partner with analytics teams to deliver structured performance summaries that go beyond reporting – interpreting results and recommending optimization actions.
Apply strong commercial judgment to ensure every campaign clearly defines target audience, desired outcome, and measurable success criteria.
5–7 years of B2B marketing experience.
Experience leading integrated, multichannel campaigns within enterprise or highly matrixed organizations.
Background in professional services, technology platforms, consulting firms, high-growth B2B environments, or regulated industries.
Experience in Technology, Media, and Telecommunications (TMT) or Financial Services (banking, private equity, insurance, asset management) is strongly preferred.
Proficiency with intake and workflow systems such as Workfront.
Experience defining KPIs, tracking performance, and optimizing demand generation and pipeline acceleration efforts.
Assertive yet diplomatic in cross-functional settings.
You bring operational discipline to high-volume environments, orchestrating cross-functional teams while maintaining governance, performance tracking, and stakeholder alignment.
Microsoft Office Suite
Adobe Workfront
Salesforce or similar CRM tools
Campaign analytics and performance reporting tools
Generative AI tools
#J-18808-Ljbffr