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Graphic Designer

Calculated Hire, Charlotte, NC, United States


Senior Creative / Web Specialist – Art Director

Location: Hybrid (Charlotte or Raleigh, NC)

Level: Graphic Designer IV

Senior Creative / Web Specialist – Art Director to join our creative team. This role is ideal for a highly conceptual, strategic thinker who thrives in a collaborative environment and brings deep expertise across brand advertising, digital, web, motion, and integrated campaigns.

Please include a professionally designed résumé (PDF format) and a portfolio link with your application.

About the Role As a Senior Creative / Web Specialist – Art Director, you will conceptualize, direct, and design high-quality brand advertising, product marketing, and customer- and employee-facing communications. You’ll partner closely with copywriters, account managers, UX professionals, and creative leadership to deliver strategic, on-brand work aligned with Duke Energy’s business objectives.

Key Responsibilities

Develop creative communications aligned with brand standards and voice

Translate client strategies, target audiences, and key messaging into compelling visual solutions

Deliver projects on time and within budget

Collaborate cross-functionally with copywriters, UX, and account teams

Paid media (video, audio, animation, digital ads, social media)

Email and web (including Figma workflows)

Direct mail and print advertising

Present creative concepts to stakeholders and incorporate feedback professionally

Maintain attention to detail from concept through file archiving

Work within established workflow and project management systems

Provide brand guidance aligned with Duke Energy’s style guide

Stay current on industry tools, software, and creative methodologies

Basic Qualifications

Bachelor’s degree or equivalent professional experience

Experience in art direction and graphic, web, mobile, video/broadcast, and motion/animation design

Strong art direction and design portfolio

Proficiency in Adobe Creative Suite, Figma, and presentation tools (PowerPoint, Keynote)

Preferred Qualifications

Experience producing advertising, marketing, corporate, or customer-facing communications

Recent experience leading integrated, multi-channel campaigns

Strong conceptual thinking and ideation skills

Excellent presentation and communication abilities

Highly organized with the ability to manage multiple deadlines

Commitment to delivering accurate, high-quality, brand-aligned work

Knowledge of modern communication and design best practices

Collaborative, adaptable team player

Familiarity with social platforms such as X, YouTube, LinkedIn, and Meta

Experience with Microsoft SharePoint (document management)

Experience with Workamajig (project management and time tracking)

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