Calculated Hire is hiring: Graphic Designer in Charlotte

Senior Creative / Web Specialist – Art Director

Location: Hybrid (Charlotte or Raleigh, NC)

Level: Graphic Designer IV

Senior Creative / Web Specialist – Art Director to join our creative team. This role is ideal for a highly conceptual, strategic thinker who thrives in a collaborative environment and brings deep expertise across brand advertising, digital, web, motion, and integrated campaigns.

Please include a professionally designed résumé (PDF format) and a portfolio link with your application.

About the Role:

As a Senior Creative / Web Specialist – Art Director, you will conceptualize, direct, and design high-quality brand advertising, product marketing, and customer- and employee-facing communications. You’ll partner closely with copywriters, account managers, UX professionals, and creative leadership to deliver strategic, on-brand work aligned with Duke Energy’s business objectives.

Key Responsibilities:

• Develop creative communications aligned with brand standards and voice

• Translate client strategies, target audiences, and key messaging into compelling visual solutions

• Deliver projects on time and within budget

• Collaborate cross-functionally with copywriters, UX, and account teams

• Produce multi-channel creative across:

– Paid media (video, audio, animation, digital ads, social media)

– Email and web (including Figma workflows)

– Direct mail and print advertising

• Present creative concepts to stakeholders and incorporate feedback professionally

• Maintain attention to detail from concept through file archiving

• Work within established workflow and project management systems

• Provide brand guidance aligned with Duke Energy’s style guide

• Stay current on industry tools, software, and creative methodologies

Basic Qualifications

• Bachelor’s degree or equivalent professional experience

• Experience in art direction and graphic, web, mobile, video/broadcast, and motion/animation design

• Strong art direction and design portfolio

• Proficiency in Adobe Creative Suite, Figma, and presentation tools (PowerPoint, Keynote)

Preferred Qualifications:

• Experience producing advertising, marketing, corporate, or customer-facing communications

• Recent experience leading integrated, multi-channel campaigns

• Strong conceptual thinking and ideation skills

• Excellent presentation and communication abilities

• Highly organized with the ability to manage multiple deadlines

• Commitment to delivering accurate, high-quality, brand-aligned work

• Knowledge of modern communication and design best practices

• Collaborative, adaptable team player

• Familiarity with social platforms such as X, YouTube, LinkedIn, and Meta

• Experience with Microsoft SharePoint (document management)

• Experience with Workamajig (project management and time tracking)

• 10+ years of relevant experience