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CRM Operations Specialist

Red Roof All Jobs, New Albany, OH, United States


OH9002 Corporate Office, 7815 Walton Parkway, New Albany, OH 43054, USA

Campaign Execution & Deployment

Build, QA, and deploy CRM campaigns across email and other owned channels

Execute campaigns and initiatives based on briefs, priorities, and timelines

Manage campaign calendars, schedules, and deployment logistics

Ensure accuracy in segmentation, targeting, and offer setup

Operational Support & Quality Control

Own day‑to‑day CRM operational tasks, including setup, testing, and troubleshooting

Perform quality assurance checks prior to launch to ensure accuracy and brand alignment

Monitor live campaigns and quickly address execution issues

Maintain clear processes, documentation, and repeatable workflows

Loyalty Program Support

Support loyalty‑related campaigns, offers, and member communications

Assist with loyalty program updates, operational changes, and execution needs

Help ensure loyalty initiatives are implemented correctly and consistently

Reporting & Optimization Support

Pull and compile campaign performance reports

Support post‑campaign analysis and documentation of learnings

Track results against defined KPIs and benchmarks

Surface execution insights and opportunities for process improvement

Cross‑Functional Coordination

Coordinate with Creative, Brand, and Communications teams to ensure timely delivery of assets

Partner with Analytics, Technology, and external partners as needed to support execution

Support testing initiatives and ongoing optimization efforts

Qualifications

2–4 years of experience in CRM, email, or lifecycle marketing

Hands‑on experience building and deploying CRM or email campaigns

Strong attention to detail and comfort managing multiple initiatives at once

Familiarity with CRM or email platforms and segmentation concepts

Ability to follow established processes while identifying opportunities to improve them

Bachelor’s degree in Marketing, Communications, Business, or related field, or equivalent experience

Organized and detail‑oriented

Comfortable working in fast‑paced, deadline‑driven environments

Collaborative and dependable

Curious and eager to learn CRM and loyalty best practices

Takes pride in getting campaigns right and delivered on time

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.

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