CRM Operations Specialist
Red Roof, New Albany, OH, United States
CRM Operations Specialist
Job Category: Corporate - Salary Requisition Number: SPECI001231 Posted: March 18, 2026 Full-Time On-site New Albany, OH 43054, USA Description
Duties and Responsibilities Campaign Execution & Deployment Build, QA, and deploy CRM campaigns across email and other owned channels Execute campaigns and initiatives based on briefs, priorities, and timelines Manage campaign calendars, schedules, and deployment logistics Ensure accuracy in segmentation, targeting, and offer setup Operational Support & Quality Control Own day-to-day CRM operational tasks, including setup, testing, and troubleshooting Perform quality assurance checks prior to launch to ensure accuracy and brand alignment Monitor live campaigns and quickly address execution issues Maintain clear processes, documentation, and repeatable workflows Loyalty Program Support Support loyalty-related campaigns, offers, and member communications Assist with loyalty program updates, operational changes, and execution needs Help ensure loyalty initiatives are implemented correctly and consistently Reporting & Optimization Support Pull and compile campaign performance reports Support post-campaign analysis and documentation of learnings Track results against defined KPIs and benchmarks Surface execution insights and opportunities for process improvement Cross-Functional Coordination Coordinate with Creative, Brand, and Communications teams to ensure timely delivery of assets Partner with Analytics, Technology, and external partners as needed to support execution Support testing initiatives and ongoing optimization efforts Qualifications
Skills and Experience 24 years of experience in CRM, email, or lifecycle marketing Hands-on experience building and deploying CRM or email campaigns Strong attention to detail and comfort managing multiple initiatives at once Familiarity with CRM or email platforms and segmentation concepts Ability to follow established processes while identifying opportunities to improve them Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent experience Organized and detail-oriented Comfortable working in fast-paced, deadline-driven environments Collaborative and dependable Curious and eager to learn CRM and loyalty best practices Takes pride in getting campaigns right and delivered on time
Job Category: Corporate - Salary Requisition Number: SPECI001231 Posted: March 18, 2026 Full-Time On-site New Albany, OH 43054, USA Description
Duties and Responsibilities Campaign Execution & Deployment Build, QA, and deploy CRM campaigns across email and other owned channels Execute campaigns and initiatives based on briefs, priorities, and timelines Manage campaign calendars, schedules, and deployment logistics Ensure accuracy in segmentation, targeting, and offer setup Operational Support & Quality Control Own day-to-day CRM operational tasks, including setup, testing, and troubleshooting Perform quality assurance checks prior to launch to ensure accuracy and brand alignment Monitor live campaigns and quickly address execution issues Maintain clear processes, documentation, and repeatable workflows Loyalty Program Support Support loyalty-related campaigns, offers, and member communications Assist with loyalty program updates, operational changes, and execution needs Help ensure loyalty initiatives are implemented correctly and consistently Reporting & Optimization Support Pull and compile campaign performance reports Support post-campaign analysis and documentation of learnings Track results against defined KPIs and benchmarks Surface execution insights and opportunities for process improvement Cross-Functional Coordination Coordinate with Creative, Brand, and Communications teams to ensure timely delivery of assets Partner with Analytics, Technology, and external partners as needed to support execution Support testing initiatives and ongoing optimization efforts Qualifications
Skills and Experience 24 years of experience in CRM, email, or lifecycle marketing Hands-on experience building and deploying CRM or email campaigns Strong attention to detail and comfort managing multiple initiatives at once Familiarity with CRM or email platforms and segmentation concepts Ability to follow established processes while identifying opportunities to improve them Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent experience Organized and detail-oriented Comfortable working in fast-paced, deadline-driven environments Collaborative and dependable Curious and eager to learn CRM and loyalty best practices Takes pride in getting campaigns right and delivered on time