Sr. Specialist, Business Planning, Labeling
Brother USA, Bridgewater, MA, United States
Company Overview
Brother is a leading provider of home and office equipment, sewing and crafting products, and industrial solutions. With a legacy spanning over 115 years, our brand is renowned for producing award‑winning printers, sewing machines, P‑touch labelers, and more. Brother International Corporation (BIC) was established in 1954, marking over 70 years of operations in the United States. Our Americas headquarters is located in Bridgewater, New Jersey. BIC is a wholly owned subsidiary of Brother Industries Limited (BIL), which was founded in 1908 in Nagoya, Japan, and operates in more than 30 countries worldwide. Brother’s Americas presence includes subsidiaries in Canada, Mexico, Brazil, Argentina, Chile, and Peru. Why Work at Brother?
Brother has consistently been recognized as a best place to work, reflecting our commitment to fostering a workplace culture aligned with our core values of inclusivity, collaboration, customer‑centricity, and social responsibility. We value work‑life balance and flexibility, and have introduced policies such as a hybrid office schedule, casual dress code, and flexible Fridays, which allow us to wrap up meetings for dedicated focus time or to start our weekends sooner, year‑round. Our commitment to employee growth and development is demonstrated through facilitated courses, certificate programs, and investment in resources that enable self‑paced learning. Role Overview
The
Senior Specialist, Business Planning
supports demand, financial, and inventory planning by analyzing POS data, co‑creating sales forecasts, and aligning them with Go‑To‑Market (GTM) strategies. The role collaborates closely with demand planning and GTM teams to support promotional and distribution planning activities, manages sales budgets, monitors forecast accuracy, and provides insights to improve operational and financial alignment. Additionally, the position serves as a liaison with the parent company and regional teams to ensure smooth communication on sales, supply chain, and product launch activities. Duties & Responsibilities
Sales & Operation Planning Coordination
Analyze POS and inputs to create POS forecasts for demand planning Co‑create product category forecasts with demand planning Review GTM promotional deals, distribution plans, and translate them to demand planning Analyze and monitor channel inventory Review obsolete and slow‑moving inventory to coordinate with GTM teams Inventory Support
Analyze BIC stock and partner with supply planning to ensure healthy inventory levels Review launch and end‑of‑life quantities to facilitate proper production targets Communicate and collaborate with GTM teams regarding overstock items Set up new products with weights/dims, etc. Assist in the execution of channel price lists with GTM and Pricing Teams Financial Forecasting Support
Review operational forecast versus financial forecast Enter the forecast into FP&A Assist with the management of markdown budget and collaborate with GTM teams on end‑of‑life Parent Company Liaison
Act as liaison to the parent company on sales, marketing, supply chain, and operational items as needed Coordinate with other Brother regions on production and launch‑related items Budget Support
Assist with annual/quarterly/monthly sales budgets with GTM teams Create month‑end reports on sales/profit results Report on month‑end forecast accuracy Experience & Qualifications
Education
Bachelor’s Degree (or equivalent experience) in Business, Marketing, Logistics, Supply Chain, or related field Experience
Minimum 5 years of a combination of experience spanning the following areas: Experience in demand planning, forecasting, or supply chain analytics Experience in S&OP processes and collaboration with cross‑functional teams Experience in budget support activities Software/Technical Skills
Knowledge of Data Analysis and Forecasting Tools (Excel, SAP, Tableau, etc.) Other Skills/Knowledge/Abilities
Inventory management skills Strong communication skills (interpersonal, written, verbal) Excellent mathematical and analytical skills Interpersonal skills and ability to build and improve trusting relationships Ability to analyze large sets of data to forecast demand, track inventory levels and develop actionable insights from data Proficiency in documenting processes, maintaining accurate records and generating comprehensive reports Additional Details For This Role
This role will be a hybrid role. Subject to business needs, employees may work remotely up to two days per week. Assigned office days will be determined by your manager. Base Salary
The targeted base salary range for this position is $80,000 – $100,000 per year. Base salary is determined by the education, experience, knowledge, skills, and abilities of the successful candidate, as well as factors such as internal equity, cost of labor in the hiring location, and alignment with market data. The base salary accounts for the entirety of the on‑target earnings for this role. No additional incentives or variable pay are applicable. Our Benefits
We offer a comprehensive benefits package with diverse plan options to meet your family’s needs, including health, vision, and dental insurance—all effective from day one of employment. Under our 401(k) retirement savings plan, we match up to 100% of the first 4% of employee contributions, with employer matches vesting immediately. Additionally, we offer an educational assistance program that reimburses up to 100% of tuition, lab fees, textbooks, and other related expenses for qualifying programs. Details are available at https://mybenefits.nfp.com/Brother/2026/guidebook/ Our Mission, Vision & Culture
Our mission is to live our “at your side” promise to simplify and enrich the lives of our customers, employees, and communities. We aim to be where people and technology meet, providing products and solutions that enhance how people live, work, and create. We look to our strategic culture drivers—accountability, authenticity, boldness, and excellence—to enable us to consistently deliver on our vision, mission, and shared values. These drivers help us shape a culture that empowers the business to succeed. About Where We Work
Brother’s corporate headquarters for the Americas is in Bridgewater, NJ, across from the Bridgewater Commons Mall. This location houses key corporate functions, including HR, legal, finance, IT, and supply chain, and a significant presence of our business unit leadership and marketing teams. Our manufacturing and distribution facility in Bartlett, TN spans an impressive 1.5 million square feet—equivalent to 26 football fields—and is located on Brother Boulevard. In addition to the distribution center operations team, this facility hosts several other departments, including our customer service group. Brother also has employees based in other locations, such as Westminster, CO, where many of our marketing and product engineering team members from the mobile solutions division operate, as well as our distribution centers in Richmond, VA and Perris, CA. Additionally, our outside sales teams work remotely within their territories, staying geographically close to the accounts they support to ensure they are always “at your side” for our customers. Equal Opportunity Employer (EOE) Statement
Brother International Corporation (“Brother”) is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, disability, or any other characteristic protected by applicable local, state, or federal laws. Brother is committed to providing reasonable accommodations to individuals with disabilities throughout the application or interview process. If you need an accommodation, please contact us at eoe_applicant_accommodations@brother.com.
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Brother is a leading provider of home and office equipment, sewing and crafting products, and industrial solutions. With a legacy spanning over 115 years, our brand is renowned for producing award‑winning printers, sewing machines, P‑touch labelers, and more. Brother International Corporation (BIC) was established in 1954, marking over 70 years of operations in the United States. Our Americas headquarters is located in Bridgewater, New Jersey. BIC is a wholly owned subsidiary of Brother Industries Limited (BIL), which was founded in 1908 in Nagoya, Japan, and operates in more than 30 countries worldwide. Brother’s Americas presence includes subsidiaries in Canada, Mexico, Brazil, Argentina, Chile, and Peru. Why Work at Brother?
Brother has consistently been recognized as a best place to work, reflecting our commitment to fostering a workplace culture aligned with our core values of inclusivity, collaboration, customer‑centricity, and social responsibility. We value work‑life balance and flexibility, and have introduced policies such as a hybrid office schedule, casual dress code, and flexible Fridays, which allow us to wrap up meetings for dedicated focus time or to start our weekends sooner, year‑round. Our commitment to employee growth and development is demonstrated through facilitated courses, certificate programs, and investment in resources that enable self‑paced learning. Role Overview
The
Senior Specialist, Business Planning
supports demand, financial, and inventory planning by analyzing POS data, co‑creating sales forecasts, and aligning them with Go‑To‑Market (GTM) strategies. The role collaborates closely with demand planning and GTM teams to support promotional and distribution planning activities, manages sales budgets, monitors forecast accuracy, and provides insights to improve operational and financial alignment. Additionally, the position serves as a liaison with the parent company and regional teams to ensure smooth communication on sales, supply chain, and product launch activities. Duties & Responsibilities
Sales & Operation Planning Coordination
Analyze POS and inputs to create POS forecasts for demand planning Co‑create product category forecasts with demand planning Review GTM promotional deals, distribution plans, and translate them to demand planning Analyze and monitor channel inventory Review obsolete and slow‑moving inventory to coordinate with GTM teams Inventory Support
Analyze BIC stock and partner with supply planning to ensure healthy inventory levels Review launch and end‑of‑life quantities to facilitate proper production targets Communicate and collaborate with GTM teams regarding overstock items Set up new products with weights/dims, etc. Assist in the execution of channel price lists with GTM and Pricing Teams Financial Forecasting Support
Review operational forecast versus financial forecast Enter the forecast into FP&A Assist with the management of markdown budget and collaborate with GTM teams on end‑of‑life Parent Company Liaison
Act as liaison to the parent company on sales, marketing, supply chain, and operational items as needed Coordinate with other Brother regions on production and launch‑related items Budget Support
Assist with annual/quarterly/monthly sales budgets with GTM teams Create month‑end reports on sales/profit results Report on month‑end forecast accuracy Experience & Qualifications
Education
Bachelor’s Degree (or equivalent experience) in Business, Marketing, Logistics, Supply Chain, or related field Experience
Minimum 5 years of a combination of experience spanning the following areas: Experience in demand planning, forecasting, or supply chain analytics Experience in S&OP processes and collaboration with cross‑functional teams Experience in budget support activities Software/Technical Skills
Knowledge of Data Analysis and Forecasting Tools (Excel, SAP, Tableau, etc.) Other Skills/Knowledge/Abilities
Inventory management skills Strong communication skills (interpersonal, written, verbal) Excellent mathematical and analytical skills Interpersonal skills and ability to build and improve trusting relationships Ability to analyze large sets of data to forecast demand, track inventory levels and develop actionable insights from data Proficiency in documenting processes, maintaining accurate records and generating comprehensive reports Additional Details For This Role
This role will be a hybrid role. Subject to business needs, employees may work remotely up to two days per week. Assigned office days will be determined by your manager. Base Salary
The targeted base salary range for this position is $80,000 – $100,000 per year. Base salary is determined by the education, experience, knowledge, skills, and abilities of the successful candidate, as well as factors such as internal equity, cost of labor in the hiring location, and alignment with market data. The base salary accounts for the entirety of the on‑target earnings for this role. No additional incentives or variable pay are applicable. Our Benefits
We offer a comprehensive benefits package with diverse plan options to meet your family’s needs, including health, vision, and dental insurance—all effective from day one of employment. Under our 401(k) retirement savings plan, we match up to 100% of the first 4% of employee contributions, with employer matches vesting immediately. Additionally, we offer an educational assistance program that reimburses up to 100% of tuition, lab fees, textbooks, and other related expenses for qualifying programs. Details are available at https://mybenefits.nfp.com/Brother/2026/guidebook/ Our Mission, Vision & Culture
Our mission is to live our “at your side” promise to simplify and enrich the lives of our customers, employees, and communities. We aim to be where people and technology meet, providing products and solutions that enhance how people live, work, and create. We look to our strategic culture drivers—accountability, authenticity, boldness, and excellence—to enable us to consistently deliver on our vision, mission, and shared values. These drivers help us shape a culture that empowers the business to succeed. About Where We Work
Brother’s corporate headquarters for the Americas is in Bridgewater, NJ, across from the Bridgewater Commons Mall. This location houses key corporate functions, including HR, legal, finance, IT, and supply chain, and a significant presence of our business unit leadership and marketing teams. Our manufacturing and distribution facility in Bartlett, TN spans an impressive 1.5 million square feet—equivalent to 26 football fields—and is located on Brother Boulevard. In addition to the distribution center operations team, this facility hosts several other departments, including our customer service group. Brother also has employees based in other locations, such as Westminster, CO, where many of our marketing and product engineering team members from the mobile solutions division operate, as well as our distribution centers in Richmond, VA and Perris, CA. Additionally, our outside sales teams work remotely within their territories, staying geographically close to the accounts they support to ensure they are always “at your side” for our customers. Equal Opportunity Employer (EOE) Statement
Brother International Corporation (“Brother”) is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, disability, or any other characteristic protected by applicable local, state, or federal laws. Brother is committed to providing reasonable accommodations to individuals with disabilities throughout the application or interview process. If you need an accommodation, please contact us at eoe_applicant_accommodations@brother.com.
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