Communications Coordinator
John Ball Zoo, Grand Rapids, MI, United States
Have you ever wished a sloth a happy birthday? Or celebrated the birth of a baby hippo? This could be part of your job as the Communications Coordinator at John Ball Zoo!
The Communications Coordinator grows the Zoo’s digital presence via various platforms/tools and coordinates media requests under the direction of the Digital Communications Manager. They create and maintain social, media, and email content that ties in with the Zoo’s brand voice, attracts attention, and garners high engagement of targeted audiences. Best of all, they get to celebrate all of the Zoo’s milestones, from welcoming new animals to sharing our conservation success stories!
This position’s pay range is: $18.39 – $21.63 per hour
A DAY IN THE LIFE OF THE COMMUNICATIONS COORDINATOR The Communications Coordinator executes social media content plans developed by the Digital Communications Manager by scheduling and posting content across platforms while actively engaging with the online community. They would be tasked with capturing, editing, and producing photo and video content to support social media initiatives and digital storytelling efforts. The Communications Coordinator monitors social media channels to identify trends, engagement opportunities, and potential issues, flagging them for review when appropriate. Using data analytic tools, they would track, analyze, and compile social media performance insights and summaries. The Communications Coordinator contributes ideas and recommendations for social media and digital campaigns while adhering to the organization’s established brand voice and strategy. Additionally, they research influencers, community partners, and emerging digital trends and support outreach and coordination efforts as directed.
Qualifications For The Communications Coordinator At Jbz
Affinity for the mission and values of John Ball Zoo.
Bachelor’s degree in marketing, public relations, communications, or related field
At least two years of experience in digital content creation, or equivalent combination of education and relevant experience
Ability to create and maintain content across multiple social media platforms
Ability to analyze social media metrics and apply insights to improve engagement
Strong collaboration skills within a marketing team and non-profit environment
Clear and professional communication with internal teams and external partners
Understanding of brand consistency and ability to produce on‑brand content
Ability to write and produce content in a consistent, branded voice
Ability to capture, edit, and produce high-quality marketing photos and videos
Ability to interact positively with a wide array of individuals from diverse cultural and socio‑economic backgrounds
Excellent interpersonal, oral, and written communications skills
Ability to work some evening and/or weekend hours, as required
Flexing work hours may be needed periodically throughout the year
Benefits At Jbz We offer incredibly competitive benefits. This includes
FREE:
Medical plan option
Short‑term disability
Long‑term disability
Life Insurance
Employee Assistance Program
Dental & Vision for employee & family
12 Full weeks of parental leave
Additional Benefits We offer 9 days of personal time, generous vacation time and 11 paid Holidays each year. We offer a 4% match and 3% employer contribution to your 401k, zoo discounts, employee‑only zoo experiences, tuition reimbursement, additional medical benefits to meet your and your family's needs, and a FREE Premium Zoo membership for you and your family.
Who We Are: At John Ball Zoo, our mission is to inspire our community to be actively engaged in the conservation of wildlife and our natural environment. John Ball Zoo has been accredited by the Association of Zoos and Aquariums since 1983 which assures excellent animal care and a dedication to conservation. As one of the top attractions in Grand Rapids, we welcome over 700,000 guests each year who are able to experience over 2,000 animals of over 230 species that represent the beautiful wildlife living in our world! We are passionate about our mission focused on education and conservation but know that our 120+ full time and 350 seasonal people guided by our core values accomplish this mission. Our core values are:
Conservation
Education
Community
Celebrate
Compassion
#J-18808-Ljbffr
The Communications Coordinator grows the Zoo’s digital presence via various platforms/tools and coordinates media requests under the direction of the Digital Communications Manager. They create and maintain social, media, and email content that ties in with the Zoo’s brand voice, attracts attention, and garners high engagement of targeted audiences. Best of all, they get to celebrate all of the Zoo’s milestones, from welcoming new animals to sharing our conservation success stories!
This position’s pay range is: $18.39 – $21.63 per hour
A DAY IN THE LIFE OF THE COMMUNICATIONS COORDINATOR The Communications Coordinator executes social media content plans developed by the Digital Communications Manager by scheduling and posting content across platforms while actively engaging with the online community. They would be tasked with capturing, editing, and producing photo and video content to support social media initiatives and digital storytelling efforts. The Communications Coordinator monitors social media channels to identify trends, engagement opportunities, and potential issues, flagging them for review when appropriate. Using data analytic tools, they would track, analyze, and compile social media performance insights and summaries. The Communications Coordinator contributes ideas and recommendations for social media and digital campaigns while adhering to the organization’s established brand voice and strategy. Additionally, they research influencers, community partners, and emerging digital trends and support outreach and coordination efforts as directed.
Qualifications For The Communications Coordinator At Jbz
Affinity for the mission and values of John Ball Zoo.
Bachelor’s degree in marketing, public relations, communications, or related field
At least two years of experience in digital content creation, or equivalent combination of education and relevant experience
Ability to create and maintain content across multiple social media platforms
Ability to analyze social media metrics and apply insights to improve engagement
Strong collaboration skills within a marketing team and non-profit environment
Clear and professional communication with internal teams and external partners
Understanding of brand consistency and ability to produce on‑brand content
Ability to write and produce content in a consistent, branded voice
Ability to capture, edit, and produce high-quality marketing photos and videos
Ability to interact positively with a wide array of individuals from diverse cultural and socio‑economic backgrounds
Excellent interpersonal, oral, and written communications skills
Ability to work some evening and/or weekend hours, as required
Flexing work hours may be needed periodically throughout the year
Benefits At Jbz We offer incredibly competitive benefits. This includes
FREE:
Medical plan option
Short‑term disability
Long‑term disability
Life Insurance
Employee Assistance Program
Dental & Vision for employee & family
12 Full weeks of parental leave
Additional Benefits We offer 9 days of personal time, generous vacation time and 11 paid Holidays each year. We offer a 4% match and 3% employer contribution to your 401k, zoo discounts, employee‑only zoo experiences, tuition reimbursement, additional medical benefits to meet your and your family's needs, and a FREE Premium Zoo membership for you and your family.
Who We Are: At John Ball Zoo, our mission is to inspire our community to be actively engaged in the conservation of wildlife and our natural environment. John Ball Zoo has been accredited by the Association of Zoos and Aquariums since 1983 which assures excellent animal care and a dedication to conservation. As one of the top attractions in Grand Rapids, we welcome over 700,000 guests each year who are able to experience over 2,000 animals of over 230 species that represent the beautiful wildlife living in our world! We are passionate about our mission focused on education and conservation but know that our 120+ full time and 350 seasonal people guided by our core values accomplish this mission. Our core values are:
Conservation
Education
Community
Celebrate
Compassion
#J-18808-Ljbffr