Marketing Specialist
Altai Systems, Inc., Annapolis, MD, United States
Marketing Coordinator (Remote – US | Part-Time)
Altai Systems delivers association-specific CRM software built within the Microsoft Dynamics 365 CRM platform. Our mission is to deliver highly performant solutions allowing non‑profits to spend less time in the back office, and more time changing the world.
We’re seeking a talented and driven Marketing Coordinator to lead our marketing efforts through digital campaigns, content development, events, partnerships, and brand awareness initiatives. This role is ideal for a creative, data‑minded marketer who enjoys building meaningful connections with prospects and clients through thoughtful, high‑impact communications.
What You’ll Do Marketing Strategy & Campaign Execution
Develop and execute a comprehensive marketing strategy to drive pipeline growth
Build engaging drip campaigns, retargeting initiatives, and funnel‑nurture programs
Create client retention and engagement campaigns, including onboarding sequences, product launches, referral / reference initiatives, and other engagement communications
Event Marketing & Management
Design innovative campaigns to increase brand awareness at regional and national industry events
Own event logistics from planning through execution, including travel coordination, booth selection, design, and attendee engagement
Content Marketing
Produce high-quality marketing content such as blogs, white papers, case studies, and campaign assets
Ensure content aligns with overall brand voice and strategic goals
Social Media & Community Management
Grow and engage our audience across LinkedIn and YouTube
Collaborate with internal and external partners to amplify thought leadership and product messaging
Website & Digital Optimization
Maintain fresh, timely, and relevant website content
Manage SEO, targeting, and conversion optimization efforts across organic and paid channels
Partner Marketing
Identify and develop strategic partnerships
Coordinate co‑marketing initiatives and join branding opportunities with partner organizations
Reporting & Performance Measurement
Define KPIs for campaigns, events, and digital initiatives
Present performance insights and recommendations to company leadership
What We’re Looking For The ideal candidate is creative, energetic, organized, and self‑motivated — someone who can balance strategy with hands‑on execution.
Required Qualifications
5+ years of professional marketing experience
Software marketing experience preferred
Association industry experience a plus
Experience facilitating webinars (100+ attendees) using Teams or Zoom
Familiarity with modern marketing automation platforms
ClickDimensions experience preferred
Strong understanding of Seach Engine Optimization (SEO) and Conversion Rate Optimization (CRO); experience with both organic and paid efforts
Experience with A/B testing, funnel optimization, and campaign analysis
Proven experience leveraging AI to expedite marketing research, content development and campaign development
Experience with Microsoft Dynamics CRM and WordPress CMS
Excellent written and verbal communications skills
Highly organized with strong attention to detail
Ability to manage multiple projects in a fast‑paced environment
Analytical, data‑driven mindset
Bonus Skills
Background in graphic design or visual content creation
Location and Work Requirements
Remote position (US only)
Candidate must live in and be authorized to work in the United States without sponsorship
Estimated 25 – 30 hours per week (will be negotiated directly with the selected candidate)
Must be available between 8:00am – 6:00pm ET on workdays
Occasional off‑hours work may be required
Occasional travel for events (estimated 5% annually)
Why Join Altai Systems? At Altai Systems, you’ll play a key role in shaping how associations discover, engage with, and succeed by leveraging our technology. You’ll collaborate closely with leadership, work across a variety of marketing channels, and have real ownership over campaigns that drive company growth.
#J-18808-Ljbffr
Altai Systems delivers association-specific CRM software built within the Microsoft Dynamics 365 CRM platform. Our mission is to deliver highly performant solutions allowing non‑profits to spend less time in the back office, and more time changing the world.
We’re seeking a talented and driven Marketing Coordinator to lead our marketing efforts through digital campaigns, content development, events, partnerships, and brand awareness initiatives. This role is ideal for a creative, data‑minded marketer who enjoys building meaningful connections with prospects and clients through thoughtful, high‑impact communications.
What You’ll Do Marketing Strategy & Campaign Execution
Develop and execute a comprehensive marketing strategy to drive pipeline growth
Build engaging drip campaigns, retargeting initiatives, and funnel‑nurture programs
Create client retention and engagement campaigns, including onboarding sequences, product launches, referral / reference initiatives, and other engagement communications
Event Marketing & Management
Design innovative campaigns to increase brand awareness at regional and national industry events
Own event logistics from planning through execution, including travel coordination, booth selection, design, and attendee engagement
Content Marketing
Produce high-quality marketing content such as blogs, white papers, case studies, and campaign assets
Ensure content aligns with overall brand voice and strategic goals
Social Media & Community Management
Grow and engage our audience across LinkedIn and YouTube
Collaborate with internal and external partners to amplify thought leadership and product messaging
Website & Digital Optimization
Maintain fresh, timely, and relevant website content
Manage SEO, targeting, and conversion optimization efforts across organic and paid channels
Partner Marketing
Identify and develop strategic partnerships
Coordinate co‑marketing initiatives and join branding opportunities with partner organizations
Reporting & Performance Measurement
Define KPIs for campaigns, events, and digital initiatives
Present performance insights and recommendations to company leadership
What We’re Looking For The ideal candidate is creative, energetic, organized, and self‑motivated — someone who can balance strategy with hands‑on execution.
Required Qualifications
5+ years of professional marketing experience
Software marketing experience preferred
Association industry experience a plus
Experience facilitating webinars (100+ attendees) using Teams or Zoom
Familiarity with modern marketing automation platforms
ClickDimensions experience preferred
Strong understanding of Seach Engine Optimization (SEO) and Conversion Rate Optimization (CRO); experience with both organic and paid efforts
Experience with A/B testing, funnel optimization, and campaign analysis
Proven experience leveraging AI to expedite marketing research, content development and campaign development
Experience with Microsoft Dynamics CRM and WordPress CMS
Excellent written and verbal communications skills
Highly organized with strong attention to detail
Ability to manage multiple projects in a fast‑paced environment
Analytical, data‑driven mindset
Bonus Skills
Background in graphic design or visual content creation
Location and Work Requirements
Remote position (US only)
Candidate must live in and be authorized to work in the United States without sponsorship
Estimated 25 – 30 hours per week (will be negotiated directly with the selected candidate)
Must be available between 8:00am – 6:00pm ET on workdays
Occasional off‑hours work may be required
Occasional travel for events (estimated 5% annually)
Why Join Altai Systems? At Altai Systems, you’ll play a key role in shaping how associations discover, engage with, and succeed by leveraging our technology. You’ll collaborate closely with leadership, work across a variety of marketing channels, and have real ownership over campaigns that drive company growth.
#J-18808-Ljbffr