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Director of Graduate Recruitment

Unity College, New Gloucester, ME, United States


The Opportunity: Unity Environmental University seeks a dynamic, outcomes-driven Director of Graduate Recruitment to lead enrollment growth across Unity's expanding portfolio of graduate programs. This strategic role drives revenue through both direct-to-student recruitment and innovative B2B partnerships, while ensuring every prospective student experiences Unity's mission-driven approach from first contact through enrollment. As a key member of our Graduate Sustainable Education Business Unit (SEBU), you'll develop data-informed recruitment strategies aligned with our multi-start academic calendar, build employer partnerships and articulation agreements, and lead a team of graduate recruiters in delivering exceptional prospect experiences. Salary: $80,000 - $100,000 Day to day responsibilities: * Strategic Planning & Execution * Design and execute comprehensive annual and term-based recruitment strategies with specific enrollment goals by program, market segment, and start date * Define priority audience segments and collaborate with marketing teams to align value propositions with our sustainability mission * Optimize recruitment funnels using ROI data and conversion analytics to maximize enrollment outcomes * Partnership Development * Identify, negotiate, and manage strategic employer partnerships that generate qualified leads and cohort opportunities * Develop and maintain articulation agreements with feeder institutions in collaboration with the Academic, Student Success, Marketing, and Organization Effectiveness teams * Set partnership targets, track ROI, and ensure mutual value creation for all stakeholders * Operations & Student Experience * Serve as primary liaison between Graduate SEBU and Education Enterprise units (Marketing, Financial Aid, Student Success) to ensure seamless processes * Oversee efficient credit transfer and pre-evaluation processes to accelerate time-to-offer * Align all recruitment activities with Unity's multiple starts annual calendar and maintain the accuracy of pre-enrollment materials * Lead Management & Technology * Own end-to-end recruitment lifecycle management in Salesforce Education Cloud, including lead-source taxonomy and attribution modeling * Build comprehensive dashboards, forecast to goals, and deliver weekly progress reporting with actionable insights * Maintain data hygiene standards and ensure compliance with consent and privacy regulations * Meet or exceed SLA response targets for all prospect communications with less than 90% adherence * Team Leadership & Development * Hire, mentor, and develop a high-performing team of graduate recruiters * Provide team with program briefs, talk tracks, and ongoing training to improve conversion rates * Foster a collaborative culture that embodies Unity's service orientation and environmental mission * Outreach & Events * Lead high-impact recruitment events and omnichannel outreach campaigns * Activate alumni networks and student ambassadors for referral programs * Lead external communications and media for the Graduate SEBU * Appear on camera and engage across social media with confidence, working closely with Marketing to plan content and adhere to brand and compliance guidelines. * Collaborate with academic leadership to showcase applied learning and graduate career outcomes.