Hey Lieu is hiring: Ads Specialist in Morocco

Hyre is a fast-growing virtual assistant service company dedicated to providing exceptional support to our clients. We value innovation, efficiency, and a commitment to excellence. Join us and be part of a dynamic team that empowers businesses to thrive. We are seeking a highly analytical and results-driven Ads Specialist to plan, execute, and optimize paid advertising campaigns across various digital platforms. This individual will drive lead generation, conversions, and brand awareness for our clients by leveraging a deep understanding of digital advertising ecosystems and a proactive approach to maximizing ROI. Key Responsibilities Campaign Strategy & Development: Develop and manage comprehensive paid advertising strategies aligned with client goals, such as lead generation for moving companies. Research: Conduct thorough keyword research, audience segmentation, and competitive analysis. Ad Platform Management: Manage and optimize campaigns across Google Ads (Search, Display, LSAs), social media (Facebook, Instagram, LinkedIn), and other relevant networks. Account Setup: Configure ad accounts, campaigns, ad groups, and individual ads. Creative & Copywriting: Develop compelling ad copy and collaborate with design teams for visual assets. A/B Testing: Conduct testing on ad creatives, copy, and landing pages to improve performance. Budget & Bidding: Monitor advertising budgets to ensure optimal spend and implement bidding strategies to achieve performance targets. Performance Optimization: Continuously monitor metrics (CPC, CPA, ROAS, CTR) and implement timely optimizations based on data analysis. Reporting: Generate detailed performance reports for clients and communicate results clearly to internal teams and stakeholders. Industry Trends: Stay up-to-date with algorithm changes and proactively recommend new technologies to enhance performance. Qualifications Experience: 3+ years preferred in managing paid advertising campaigns across major platforms like Google Ads and Facebook Ads Manager. Analytical Skills: Strong ability to interpret complex data, identify trends, and make data-driven decisions. Technical Proficiency: Proficiency in setting up various campaign types, including Search, Display, Video, and Lead Generation. Knowledge: Excellent understanding of bidding strategies, keyword research, audience targeting, and conversion tracking. Tools: Familiarity with marketing analytics tools such as Google Analytics. Communication: Strong written and verbal skills for client reporting and collaboration. Certifications: Certifications in Google Ads (Search, Display) are a significant plus. Schedule & Requirements Working Hours: PST (Aligned with US business hours) Environment: Ability to work independently and manage multiple campaigns simultaneously in a fast-paced environment. #J-18808-Ljbffr