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Analyst, Advertising Operations Job at Universal Music Group in New York

Universal Music Group, New York, NY, United States


We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world. How we LEAD: Universal Music Group – the world leader in music and culture – has created a powerful suite of digital media solutions that are leveraged by today’s biggest brand marketers. To support this new and rapidly growing revenue stream, we are building a dedicated client services team to help facilitate the activation and success of media sales. We are looking for a passionate and determined individual to join the client services team to help grow and develop our existing media sales efforts, while ensuring the foundations are in place for further development of our team and products into the near future. UMG has the largest footprint in music media, with advertising solutions across online video, data and social. How you'll CREATE: Go-to global resource for all technical set up, activation and execution of media sales campaigns within digital advertising platforms. Collaborate with Sales Planning team to communicate all necessary client deliverables for campaign set up including creative specifications, content guidelines, measurement requirements and more. Effectively communicate the technical nuances of UMG’s media suite to Sales Planning teams. Collaborate with technical stakeholders internally and externally to identify ways to automate campaign set up processes and bring innovation to our media activation infrastructure. Coordinate with Finance leads to verify actualized delivery for each campaign. Forecast network traffic and strategically identify ways to release inventory for prospective clients while still satisfying the needs of current clients. Review all client deliverables to ensure creatives are built to spec and align with platform guidelines. Monitor performance of ongoing campaigns to ensure a full delivery of impressions and to optimize for success against client performance goals. Troubleshoot technical issues that arise with campaign activation, performance and delivery. Generate campaign reporting to share with the sales planning team, including analysis as needed. Bring your VIBE: You have 4-6 years of prior experience in an ad operations or technical campaign management role. You have a strong technical knowledge of media platforms including Google Ad Manager (required), Google Ads (preferred) and Meta Business Suite (preferred). You are experienced with implementing ad serving and measurement technology from partners including Google Campaign Manager, Innovid, Flashtalking, DoubleVerify, Integral Ad Science and more. You are detail-oriented and meticulous about ensuring that all campaign setups are accurate. You treat all campaigns with a high level of attention and care across setups, optimization and reporting. You are a tenacious and driven self-starter, who feels at home on a small team and is comfortable working independently in a fast-paced environment. You are deeply passionate about music and knowledgeable about the media landscape, with a desire to find synergies between the two. You are a proficient communicator with the ability to build and maintain good working relationships across a variety of internal & external stakeholders. You are a strategic thinker who is driven by finding unique solutions to client challenges. You are highly skilled in building presentations, process documents and media plans using Microsoft PowerPoint, Microsoft Excel, Microsoft Word and Apple Keynote. Prior experience in programmatic media buying or sales is preferred. Perks Playlist: Join an entrepreneurial, global organization where authenticity, boldness, creativity, connection, drive, and insight aren’t just values—they’re how we work every day. Here are some of the ways we support you along the way (and just a few of the benefits we offer): Comprehensive medical, dental, and vision coverage Including 100% coverage for out-patient in-network mental health services Fertility coverage for eligible medical plan participants Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year) Student Loan Repayment Assistance and Tuition Reimbursement 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution A variety of ways to prioritize much-needed time away from work including: Flexible Paid Time Off (PTO) for exempt employees 3-weeks PTO for non-exempt employees 2-weeks paid Winter Break 10 Company Holidays (including Juneteenth and Wellbeing Day) Summer Fridays (between Memorial Day and Labor Day) Generous paid parental leave for every type of parent Check out our full overview of benefits on the Perks Playlist page of the career site. Disclaimer: This job description only provides an overview of job responsibilities that are subject to change. Universal Music Group is an Equal Opportunity Employer We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah. For more information, please click on the following links. E-Verify Participation Poster: English / Spanish E-Verify Right to Work Poster: English | Spanish Job Category: Business Strategy & Operations Salary Range: $49,410 - 116,245 The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.All candidates are encouraged to apply. #J-18808-Ljbffr In Summary: Universal Music Group is building a client services team to help facilitate the activation and success of media sales . We are looking for a passionate and determined individual to help grow and develop our existing media sales efforts . UMG has the largest footprint in music media, with advertising solutions across online video, data and social . En Español: Somos UMG, el Grupo Universal de Música. somos la compañía musical líder del mundo. En todo lo que hacemos, estamos comprometidos con el arte, la innovación y el emprendimiento. Poseemos y operamos una amplia gama de negocios involucrados en música grabada, publicación de música, merchandising y contenido audiovisual en más de 60 países. Identificamos y desarrollamos artistas y compositores discográficos, y producimos, distribuimos y promovemos las músicas más aclamadas críticamente y comercialmente exitosas para deleitar y entretener a los fans de todo el mundo. Buscamos a una persona apasionada y decidida para unirse al equipo de servicios al cliente para ayudar a crecer y desarrollar nuestros esfuerzos de ventas en medios digitales. Colaborar con el Equipo de Planificación de Ventas para comunicar todos los resultados necesarios para la creación de nuestra campaña Aderi Ads, mientras que asegurarnos de que las bases estén en su lugar para el desarrollo adicional de nuestro equipo y productos en un futuro cercano. UMG tiene la mayor huella en los medios musicales, con soluciones publicitarias a través del vídeo online, datos y redes sociales. Cómo CREATE: Ir a un recurso global para toda configuración técnica, activación y ejecución de campañas de venta de medios dentro de plataformas de publicidad digital. Colabora con el equipo de planificación de ventos para comunicar todas las entregas necesarias para la implementación de Google Ads Aderi ads, incluyendo especificaciones creativas, directrices de contenido, requisitos de medición y más. Compartir eficazmente los matices técnicos de la suite de mensajería de contenidos de UMGs a equipos de entrega de proyectos de ventes. Colaborar con socios tecnológicos generalmente y externamente para garantizar que cada uno de los grupos interesados sea capaz de analizar e implementar sus necesidades técnicas de gestión avanzadas, así como mantenerse a tiempo completo y tener conocimientos adicionales sobre el rendimiento técnico (incluyendo la aplicación de una plataforma de búsqueda y mejorar el funcionamiento). Estas son algunas de las formas en que le apoyamos a lo largo del camino (y sólo algunos de los beneficios que ofrecemos 401k): cobertura médica, dental y visual integral con 100% inmediata sobre el primer 5% de sus contribuciones, además de una contribución adicional UMG-1880 Cobertura de fertilidad para participantes elegibles del plan médico Reembolso de bienestar por clases de fitness, tratamientos de spa, servicios de comidas, viajes, y mucho más (hasta $720/año) Ayuda al pago de préstamos estudiantiles y reembolsos de matrícula 401k) Con la participación inmediata del 100% en los primeros 5% de tus cotizaciones, así como una aportación adicionalUMG-1880.