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Firstar Bank is hiring: Community Relations Manager in Fort Smith

Firstar Bank, Fort Smith, AR, United States


Position Purpose The Community Relations Manager plays a vital role in helping Firstar grow, maintain, and strengthen both internal and external relationships. This role serves as a liaison between the Bank, employees and the communities served, enhancing visibility, reputation, and engagement. Job Duties And Responsibilities Support and execute Firstar Bank’s community relations strategy to strengthen brand awareness, enhance community engagement, and increase understanding of the bank’s products and services across its footprint. Lead the planning and coordination of community events and sponsorship initiatives across all markets within the Firstar footprint. Exercise independent judgement in managing event logistics, sponsorship fulfillment, vendor coordination, accounts payable related to events, collaboration for brand representation, identification of necessary resources, and communication with community partners and employee volunteers to ensure professional and consistent representation of the Bank. Oversee the School Spirit Debit Card program, including coordination with internal stakeholders, management of payment processes, and delivery of presentations to area schools to promote program awareness and engagement. Coordinate and curate event photography and content for use across social media, website, and marketing collateral to ensure brand alignment. Develop and maintain strategic relationships with community leaders, nonprofit organizations, schools, and key stakeholders to advance Firstar’s community presence and reputation. Serve as a primary point of contact for community partners, neighboring businesses, and institutions, providing timely and professional communication on behalf of the Bank. Complete any required annual training and maintain knowledge relevant to the role. Participate in bank and community initiatives to strengthen visibility and reinforce Firstar’s commitment to the communities it serves. Perform additional responsibilities as assigned in support of the Bank’s priorities and objectives. #J-18808-Ljbffr