Social Media Editor, Opinion Job at Dow Jones & Company, Inc. in New York

About the Team
The WSJ Opinion section's mission is to inform readers about the news of the day with a consistent philosophy that can be summed up as "free people and free markets." While we aim to inform and persuade, we seek to encourage debate across the political spectrum. WSJ Opinion offers original analysis and strong points of view on the news of the day.

About the Role
The Wall Street Journal Opinion section is looking for a New York-based Social Media Editor to join our growing team. This is an exciting opportunity to collaborate closely with some of the best Opinion writers and editors in the industry to ensure that the section's social and off-platform content is giving our audience the best possible experience.

This role will focus on executing daily social promotion, optimizing performance using data insights, and contributing to audience growth efforts across platforms. The social media editor will work closely with the Managing Editor, Opinion writers and editors, and the audience team to support broader distribution strategies. This role focuses on maximizing the reach and impact of Opinion journalism across social media, email and emerging platforms. The social media editor will execute daily promotion and manage newsletters, as well as analyze performance in order to assist the Managing Editor with translating audience insights into actionable guidance for the Opinion newsroom. You will be based in our New York office reporting to the Managing Editor, Opinion.

You Will

Execute daily social media promotion based on audience insights and editorial priorities.

Support the expansion of the Opinion brand's social media presence by introducing our content offerings over new social media platforms to attract a broader audience.

Optimize WSJ Opinion story packages for highest off-platform impact, including adjusting headline style and length, graphic sizing and legibility, photo crops, hyperlinks, etc., based on the information and suggestions provided by editors and industry best practices.

Assist with paid promotion tactics and help monitor performance metrics. Track and report on WSJ Opinion's social-media performance, identifying opportunities to improve engagement and traffic.

Compile regular performance summaries and share insights with editors and production teams.

Collaborate with the Managing Editor to identify trends and opportunities for off-platform expansion or growth.

Fact-check, edit and tag daily editorials. Compile associated research for Editorial Page Editor, as needed.

Assist editorial page stakeholders with implementing the digital strategy for the new Opinion Free Expression newsletter using audience insights and data.

Manage social media and distribution channels for the Free Expression newsletter, including Substack, to grow and engage readership.

Assist with the production of Opinion newsletters, including the weekly Sunday Morning Editorial Report, the six days-a-week Opinion Spotlight and the weekly All Things With Kim Strassel newsletters.

Coordinate with senior editors to draft the Sunday Morning Editorial Report and Opinion Spotlight newsletters. Compile, draft and assemble the newsletters based on established templates and editorial guidance.

Coordinate with Kim Strassel to adapt her All Things newsletter for both email and article formats, ensuring high production standards.

Support the implementation of digital content packages, including "digital wraps," symposiums, videos and other supplemental content.

Occasionally pitch and contribute bylined feature articles based on original research and reporting.

You Have

2-4 years of experience on a social media team at a news organization, or a successful online retailer or e-commerce company. Comfortable working with performance data and translating insights into actionable improvements.

Strong analytical mindset with attention to detail in data validation, reporting, and stakeholder communication.

Excellent writing and editing skills with sound editorial judgment.

Strong understanding of social platforms and referral traffic drivers.

Familiarity with analytics and reporting tools.

It is essential that candidates be familiar with the ideas, philosophy and principles for which the Wall Street Journal editorial page stands.

Additional Preferred Skills

Experience with SEO and audience analytical tools such as Adobe Analytics, Parse.ly, Google Analytics, or similar platforms.

Familiarity with social media management tools such as Social Flow, Later, Sprout, etc.

Interest in audience engagement and community building online.

Basic video, design, or multimedia production experience is a plus.

Our Benefits

Comprehensive Healthcare Plans

Paid Time Off

Retirement Plans

Comprehensive Medical, Dental and Vision Insurance Plans

Education Benefits

Paid Maternity and Paternity Leave

Family Care Benefits

Commuter Transit Program

Subscription Discounts

Employee Referral Program

#LI-Hybrid

Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status or any other characteristic protected by law. EEO/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

Business Area: Dow Jones - Editorial

Job Category: Editorial/Journalism

Union Status: Non-Union role

Pay Range: $75,000 - $95,000

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In Summary: The Wall Street Journal Opinion section is looking for a New York-based Social Media Editor to join our growing team . The social media editor will execute daily social promotion and manage newsletters . The role focuses on maximizing the reach and impact of Opinion journalism across social media, email and emerging platforms .

En Español: La misión de la sección Opinión del WSJ es informar a los lectores sobre las noticias del día con una filosofía coherente que se puede resumir como "gentes libres y mercados libres". Mientras nuestro objetivo es informar y persuadir, buscamos fomentar el debate en todo el espectro político. Usted estará basado en nuestra oficina de Nueva York informando al Editor Gerente, Opinion. Ejecutará la promoción diaria de las redes sociales sobre la base de los conocimientos del público y las prioridades editoriales. Apoyará la expansión de la presencia social de la marca Opinion introduciendo nuestras ofertas de contenido a través de nuevas plataformas de medios sociales para atraer una audiencia más amplia. Optimizará los paquetes de historias WSJ Opinion para el mayor impacto fuera de la plataforma, incluyendo ajustar el estilo y longitud del encabezamiento, tamaño gráfico y legibilidad, cultivos fotográficos, hiperprácticas, etc., basada en la información y sugerencias proporcionadas por los editores y las mejores prácticas de la industria. Ayudará con tácticas de promoción pagadas y ayudará a monitorear métricas de rendimiento Track.links e informar sobre las medias sociales de WSJOpinion, identificar oportunidades para mejorar el compromiso y tráfico. Compile resúmenes regulares de desempeño e ideas con los editors y equipos gerentes de producción. Colaborar con el editor para identificar y compartir tendencias extra-factorias o oportunidades de crecimiento, verificación de etiquetas y difusión. Compila investigación asociada para el Editor de Página Editorial, según sea necesario. Ayuda a las partes interesadas en la página editorial con la implementación de la estrategia digital del nuevo boletín informativo Opinión Libre Expresión utilizando información y datos de audiencia. Gestionar los medios sociales y canales de distribución para el boletín Informativa Free Expression, incluido Substack, para crecer e involucrar al público lector. Ayudar con la producción de boletines informativos de opinión, incluyendo el informe semanal Sunday Morning Editorial Commerce Report, el seis días por semana Opinion Spotlight y los boletines Semanalmente All Things With Kim Strassel. Coordinar con editores senior para redactar el Reporte Editorial de la mañana del domingo y boletines Informativas de Opinio Spotlight. Trabajar cómodamente con datos de rendimiento y traducir conocimientos en mejoras accionables. Mente analítica fuerte con atención al detalle en la validación de datos, informes y comunicación entre partes interesadas. Excelentes habilidades de escritura y edición con un buen juicio editorial. Conocimiento sólido de las plataformas sociales y los conductores del tráfico de referencia. Familiarización con herramientas de análisis e informes. Es esencial que los candidatos estén familiarizados con las ideas, filosofía y principios por los cuales se apoya la página editorial del Wall Street Journal. Experiencia adicional de Habilidades preferidas con SEO y herramienta analíticas para audiencias como Adobe Analytics, Parse.ly, Google Analytics o plataformas similares. EEO/Disabled/Vets. Dow Jones se compromete a proporcionar alojamiento razonable para las personas calificadas con discapacidades, en nuestro proceso de solicitud y / o entrevista de empleo. Si necesita ayuda o alojamento para completar su solicitud, debido a una discapacidad, envíenos un correo electrónico a talentresourceteam@dowjones.com. Por favor coloque "Alojamiento Razonable" en la línea de asunto y proporcione una breve descripción del tipo de asistencia que necesite. Esta bandeja de entrada no será monitoreada por actualizaciones del estado de aplicación. Área de negocio: Dow Jones - Categoría de trabajo editorial: Editorial/Jornalismo Unión Estatus: Rango de pago de papel fuera de unión: $75,000-$95,000 #J-18808-Ljbffr.