Product Marketing Manager, Hybrid AI Solutions
Lenovo, Morrisville, NC, United States
Overview & Objectives
This product marketing role is responsible for defining positioning and creating compelling content to amplify Lenovo Hybrid AI solutions and services. Driving cut-through in key target verticals will be a core focus. Primary Responsibilities
Develop marketing strategy and plans for Hybrid AI solutions and services across verticals, including retail, manufacturing and sports. Drive product positioning strategy for new and existing solutions, services, and capabilities enabled by AI and hybrid cloud Develop and evolve compelling narratives and value propositions for Lenovo's full-stack hybrid AI solutions, including agentic and physical AI Orchestrate positioning of Lenovo Hybrid AI Advantage solutions and Lenovo AI Library use cases Create and maintain content to engage customers across touchpoints, including sales conversations, events, web, etc. Develop thought leadership positioning Lenovo as Hybrid AI market leader Partner with product development / management on roadmap execution, including the launch and rollout of new solutions (and eventual withdrawal) Understand Hybrid AI market trends, customer requirements, usage, and buying behavior, as well as the competitive landscape Develop revenue-driving programs, campaigns, and marketing activities Create and manage a marketing budget and agencies Key Deliverables
Comprehensive solutions marketing and enablement plans Compelling value props, bold statements, and messaging differentiation Solution launches, plus ongoing marketing management Development and execution of global AI readiness survey campaign Measurement and reporting on marketing activities and programs (ROI) Key Success Metrics
Successful offering introduction and rollout (time to revenue, launch success, stakeholder feedback) Regular marketing performance metrics and KPIs (product adoption, lead generation, market impact) Balanced marketing budget Interfaces with Cross-Functional Teams
Primary Stakeholders: Hybrid AI Services Marketing Lead & Offering Leads Corporate marketing (AR, events, PR/comms, brand, web, social media) Geos marketing and sales (NA, LA, EMEA, and AP) Marketing and sales enablement teams across BGs Customers and partners Basic Qualifications
12+ years of B2B product marketing experience in the technology sector, including at least five years in services and two years directly managing the marketing and positioning of AI or emerging technologies solutions Degree level qualification in marketing, journalism or equivalent Preferred Qualifications
Knowledge of agentic AI and physical AI use cases across industries Experience launching and managing offerings through the lifecycle Track record of engaging global audiences and matrix teams Entrepreneurial mindset with the ability to navigate ambiguity and thrive in challenging situations Outstanding writing, content development and editing skills with the ability to communicate simply and authentically Professional presentation and stakeholder management capabilities This role offers the flexibility to be home-based anywhere in the United States. If you're near our Chicago or Raleigh offices, we follow a friendly hybrid model with three days a week in the office - great for collaboration and connection! The base salary range budgeted for this position is $136,000 to $170,000. Individuals may also be considered for bonuses and/or commissions. Lenovo's various benefits can be found at www.lenovobenefits.com. In compliance with Colorado's EPEWA, the expected Application Deadline for this position is 3/15/2026 - this applies to both internal and external candidates We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class. Additional Locations
United States of America - North Carolina - Morrisville United States of America United States of America - North Carolina United States of America - North Carolina - Morrisville
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This product marketing role is responsible for defining positioning and creating compelling content to amplify Lenovo Hybrid AI solutions and services. Driving cut-through in key target verticals will be a core focus. Primary Responsibilities
Develop marketing strategy and plans for Hybrid AI solutions and services across verticals, including retail, manufacturing and sports. Drive product positioning strategy for new and existing solutions, services, and capabilities enabled by AI and hybrid cloud Develop and evolve compelling narratives and value propositions for Lenovo's full-stack hybrid AI solutions, including agentic and physical AI Orchestrate positioning of Lenovo Hybrid AI Advantage solutions and Lenovo AI Library use cases Create and maintain content to engage customers across touchpoints, including sales conversations, events, web, etc. Develop thought leadership positioning Lenovo as Hybrid AI market leader Partner with product development / management on roadmap execution, including the launch and rollout of new solutions (and eventual withdrawal) Understand Hybrid AI market trends, customer requirements, usage, and buying behavior, as well as the competitive landscape Develop revenue-driving programs, campaigns, and marketing activities Create and manage a marketing budget and agencies Key Deliverables
Comprehensive solutions marketing and enablement plans Compelling value props, bold statements, and messaging differentiation Solution launches, plus ongoing marketing management Development and execution of global AI readiness survey campaign Measurement and reporting on marketing activities and programs (ROI) Key Success Metrics
Successful offering introduction and rollout (time to revenue, launch success, stakeholder feedback) Regular marketing performance metrics and KPIs (product adoption, lead generation, market impact) Balanced marketing budget Interfaces with Cross-Functional Teams
Primary Stakeholders: Hybrid AI Services Marketing Lead & Offering Leads Corporate marketing (AR, events, PR/comms, brand, web, social media) Geos marketing and sales (NA, LA, EMEA, and AP) Marketing and sales enablement teams across BGs Customers and partners Basic Qualifications
12+ years of B2B product marketing experience in the technology sector, including at least five years in services and two years directly managing the marketing and positioning of AI or emerging technologies solutions Degree level qualification in marketing, journalism or equivalent Preferred Qualifications
Knowledge of agentic AI and physical AI use cases across industries Experience launching and managing offerings through the lifecycle Track record of engaging global audiences and matrix teams Entrepreneurial mindset with the ability to navigate ambiguity and thrive in challenging situations Outstanding writing, content development and editing skills with the ability to communicate simply and authentically Professional presentation and stakeholder management capabilities This role offers the flexibility to be home-based anywhere in the United States. If you're near our Chicago or Raleigh offices, we follow a friendly hybrid model with three days a week in the office - great for collaboration and connection! The base salary range budgeted for this position is $136,000 to $170,000. Individuals may also be considered for bonuses and/or commissions. Lenovo's various benefits can be found at www.lenovobenefits.com. In compliance with Colorado's EPEWA, the expected Application Deadline for this position is 3/15/2026 - this applies to both internal and external candidates We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class. Additional Locations
United States of America - North Carolina - Morrisville United States of America United States of America - North Carolina United States of America - North Carolina - Morrisville
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