Business Development - Luxury Relationship Sales
Blue Heron, Inc., Las Vegas, NV, United States
Description
Role Purpose
This role is accountable for generating a consistent, qualified pipeline of custom-home clients and converting high-intent prospects into Client Experience Center appointments and design-build contracts. This role engineers and leads a disciplined, outbound, referral-driven growth engine while serving as a trusted advisor to ultra-high-net-worth clients and partners.
Success means that the Client Experience Center becomes a constant source of curated, high-quality consultations, powered by proactive relationship development, targeted network cultivation, and disciplined pipeline execution.
Key Responsibilities
Appointment & Pipeline Generation
Deliver a weekly and monthly cadence of qualified appointments at the Blue Heron Experience Center. Build and manage a systematic outbound engine to generate opportunities across UHNW markets. Convert first conversations to Client Experience Center visits and curated design presentations that move prospects into the build pipeline. Track and actively pursue premium land opportunities and teardown sites suitable for custom builds. Develop strategy, network, and plan to penetrate UHNWI master-planned communities to proactively identify prospect opportunities. Luxury Relationship & Ecosystem Development
Cultivate and activate high-value relationships across luxury real estate, developers, architects, land sellers, private wealth networks, concierge services, and private clubs. Build and formalize a best-in-class referral program that rewards production, accelerates trust, and consistently supplies qualified prospects. Serve as a brand ambassador, elevating Blue Heron’s presence among UHNW circles both locally and nationally. Market Intelligence & Land Insight
Maintain real-time pulse on land development cycles, zoning trends, parcel activity, custom home-friendly neighborhoods, and off-market opportunities. Partner with Marketing to ensure messaging is accurate, aligned, and inspiring. Client Experience & Handoff Excellence
Deliver high-touch, discretion-forward luxury client engagement, prioritizing service, speed, and trust. Ensure seamless and elegant handoffs to Blue Heron leadership to ensure clear next steps and strategic progression into contract. Systems, Reporting & Discipline
Partner with RevOps to institutionalize cadences, dashboards, and performance rhythm to ensure pipeline visibility and forecast confidence. Maintain world-class CRM discipline, lead scoring, and campaign reporting. Maintain a “test-and-learn” playbook across channels, message frameworks, and experience tactics. Measures of Success
Consistent Qualified Appointments:
Weekly Qualified First Meetings and monthly Experience Center consultations Pipeline Strength:
Achieves and maintains defined pipeline coverage targets Conversion:
Lead-to-Consultation, Consult-to-Contract ratios Land Enablement:
Meaningful contribution to viable land opportunities for custom projects Referral Productivity:
# of producing partners and partner-sourced pipeline Speed & Service:
Sub-15-minute response time for UHNW inbound interest Cycle Efficiency:
Reduced time from intro to contract Requirements
Ideal Profile
8+ years building & closing UHNW clients Ultra-luxury product sales, private wealth, or real estate. Highly networked High-EQ connector with exceptional gravitas, discretion, and relationship skills CRM & outbound program builder Skilled in luxury storytelling, client advisory, and experience curation Willing to be active in-market, after-hours, and weekends when needed Values
Push Boundaries • Be Client-Centric • Innovate Solutions • Collaborate to Succeed • Do The Right Thing • Express Your Passion
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Appointment & Pipeline Generation
Deliver a weekly and monthly cadence of qualified appointments at the Blue Heron Experience Center. Build and manage a systematic outbound engine to generate opportunities across UHNW markets. Convert first conversations to Client Experience Center visits and curated design presentations that move prospects into the build pipeline. Track and actively pursue premium land opportunities and teardown sites suitable for custom builds. Develop strategy, network, and plan to penetrate UHNWI master-planned communities to proactively identify prospect opportunities. Luxury Relationship & Ecosystem Development
Cultivate and activate high-value relationships across luxury real estate, developers, architects, land sellers, private wealth networks, concierge services, and private clubs. Build and formalize a best-in-class referral program that rewards production, accelerates trust, and consistently supplies qualified prospects. Serve as a brand ambassador, elevating Blue Heron’s presence among UHNW circles both locally and nationally. Market Intelligence & Land Insight
Maintain real-time pulse on land development cycles, zoning trends, parcel activity, custom home-friendly neighborhoods, and off-market opportunities. Partner with Marketing to ensure messaging is accurate, aligned, and inspiring. Client Experience & Handoff Excellence
Deliver high-touch, discretion-forward luxury client engagement, prioritizing service, speed, and trust. Ensure seamless and elegant handoffs to Blue Heron leadership to ensure clear next steps and strategic progression into contract. Systems, Reporting & Discipline
Partner with RevOps to institutionalize cadences, dashboards, and performance rhythm to ensure pipeline visibility and forecast confidence. Maintain world-class CRM discipline, lead scoring, and campaign reporting. Maintain a “test-and-learn” playbook across channels, message frameworks, and experience tactics. Measures of Success
Consistent Qualified Appointments:
Weekly Qualified First Meetings and monthly Experience Center consultations Pipeline Strength:
Achieves and maintains defined pipeline coverage targets Conversion:
Lead-to-Consultation, Consult-to-Contract ratios Land Enablement:
Meaningful contribution to viable land opportunities for custom projects Referral Productivity:
# of producing partners and partner-sourced pipeline Speed & Service:
Sub-15-minute response time for UHNW inbound interest Cycle Efficiency:
Reduced time from intro to contract Requirements
Ideal Profile
8+ years building & closing UHNW clients Ultra-luxury product sales, private wealth, or real estate. Highly networked High-EQ connector with exceptional gravitas, discretion, and relationship skills CRM & outbound program builder Skilled in luxury storytelling, client advisory, and experience curation Willing to be active in-market, after-hours, and weekends when needed Values
Push Boundaries • Be Client-Centric • Innovate Solutions • Collaborate to Succeed • Do The Right Thing • Express Your Passion
#J-18808-Ljbffr