Graphic Designer
The Raymond, Charlotte, NC, United States
Job Summary
The Graphic Designer is responsible for elevating Carolina Handling’s brand through high-impact visual storytelling across digital, print, motion, video, and internal communication channels. This role partners closely with marketing, sales, HR, and executive leadership to translate complex industrial, operational, and cultural initiatives into compelling, on-brand visual content. The designer supports both external marketing efforts and internal communications, ensuring consistency, clarity, and quality across customer-facing materials, employee communications, and leadership messaging. This role operates with a high degree of autonomy and creative judgment while directly supporting revenue growth, employee engagement, and long-term brand strength.
Responsibilities Brand & Visual Identity
Lead and evolve Carolina Handling’s visual identity across all marketing and internal communication channels
Maintain brand standards, templates, and guidelines to ensure consistency across digital, print, video, presentations, and physical environments
Serve as brand steward, aligning all creative output with company values, positioning, and tone
Graphic Design & Marketing Support
Design and execute high-impact marketing assets, including sales presentations, case studies, campaign creative, website visuals, landing pages, email graphics, and trade show materials
Translate complex technical and service-based offerings into clear, compelling visual narratives
Create scalable templates and modular assets to support speed, consistency, and reuse
Video & Multimedia Production
Lead end-to-end production of video and motion content, including customer testimonials, social content, event recaps, and internal storytelling
Develop multimedia assets supporting employee engagement, recruitment, leadership communications, and company initiatives
Manage concept development, scripting, filming, editing, and final delivery
Internal Communications & Sales Enablement
Partner with HR, Internal Comms, and Sales to design assets for town halls, newsletters, recognition programs, safety initiatives, and executive presentations
Develop executive-level and sales enablement materials that clearly communicate strategy, performance, and value
Creative Operations & Collaboration
Collaborate cross-functionally with marketing, sales, HR, operations, and leadership to deliver projects on time and on brand
Manage external creative vendors as needed
Maintain digital asset libraries and improve creative workflows for efficiency and scalability
Stay current on design and multimedia trends, bringing innovative, test-and-learn approaches to visual storytelling
Requirements All potential hires are subject to pre-employment checks which include but are not limited to background checks, drug screenings, and motor vehicle record checks.
Bachelor’s degree in Graphic Design, Multimedia Design, Marketing or similar or equivalent years of hands‑on experience
5+ years of professional experience in graphic design and multimedia production
Demonstrated experience supporting both external marketing and internal communications
Strong portfolio showcasing visual storytelling and brand execution, presentation design and executive-level materials, video and motion graphics, experience producing both long-form and short-form video content
Preferred experience in B2B, industrial, manufacturing, logistics, or technical environments
Experience supporting sales teams and executive leadership
Expert proficiency in Adobe Creative Cloud (Illustrator, Photoshop, InDesign, After Effects, Premiere Pro)
Strong presentation design skills (PowerPoint)
Working knowledge of digital formats including web, email, social, and video
Hands-on experience with video, photo, lighting, and audio equipment
Solid understanding of print production and vendor coordination
What You’ll Need for Success
Strong conceptual thinking and visual storytelling skills
Excellent project management and prioritization abilities
High attention to detail and commitment to quality
Ability to work independently with minimal supervision
Strong collaboration and communication skills across teams
Willingness to take initiative, test ideas, and continuously improve creative output
Benefits of Joining the Team Benefits Built For
YOU ! At Carolina Handling, taking care of Associates is our utmost priority. We are pleased to offer a comprehensive benefit program to protect your health, your family, and your way of life.
Health Benefits Medical, Dental and Vision Insurance, Prescription Drug Plan.
Financial and Tax‑Saving Benefits Company‑paid Disability, Life and AD&D Insurance; 401(k) plan with company match and profit sharing; Flexible Spending Accounts, Health Savings Account, and Dependent Care Account.
Additional Benefits Critical Illness, Legal Services, Identity Theft Protection, and Pet Insurance.
Company Benefits Paid Time Off, Employee Assistance Program, Tuition Reimbursement, Milestone & Anniversary Gifts, Philanthropy/ Corporate Contributions, Associate Giving Fund, and Discount Programs.
Comprehensive Perks Package Including
Technology and Home Office Setup:
This includes a laptop, dual monitors, a docking station, and a wireless keyboard and mouse.
Flexible Work Arrangements
Professional Development Opportunities:
This includes training programs and tuition reimbursement for further education or certifications.
Career Growth and Advancement:
With opportunities for internal mobility, mentorship programs, and leadership development initiatives, you can take your career to the next level with us.
Company-sponsored social events and team‑building activities.
Employee recognition program
Physical Requirements & Working Conditions The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job unless it causes undue hardship.
This position is classified as sedentary work, which requires the ability to remain stationary for extended periods while occasionally moving within the office to complete tasks. Physical demands include the ability to frequently lift and/or move objects weighing up to 10 pounds and occasionally up to 25 pounds. Manual dexterity is necessary for computer operation, writing, and handling materials. Clear articulation and voice control are essential for effective communication with both internal and external customers via telephone. Specific vision abilities essential for this role include close vision, peripheral vision, and the ability to adjust focus.
While the role involves regular interaction with internal and external customers in a dynamic office environment, occasional exposure to shop environments and associated hazards may occur. The individual must effectively manage tight deadlines, shifting priorities, and a high volume of information flow while maintaining professionalism. Additionally, handling sensitive and confidential information is part of the job. Standard office equipment such as laptops and smartphones are regularly utilized, and noise levels typically range from low to moderate.
Travel Requirements This position will travel up to 35% throughout the southeast within our territory and region.
This job description is intended to outline the general nature and level of work being performed by individuals assigned to this position. It is not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel. Management reserves the right to modify, add, or remove duties as necessary to meet business needs. This job description does not create a contract of employment between the company and the employee.
Don’t meet every requirement? Studies have shown that women, communities of color and historically underrepresented talent are less likely to apply to jobs unless they meet every single qualification. At Carolina Handling we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we strongly encourage you to apply. You may be just the right candidate for this or other roles!
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Responsibilities Brand & Visual Identity
Lead and evolve Carolina Handling’s visual identity across all marketing and internal communication channels
Maintain brand standards, templates, and guidelines to ensure consistency across digital, print, video, presentations, and physical environments
Serve as brand steward, aligning all creative output with company values, positioning, and tone
Graphic Design & Marketing Support
Design and execute high-impact marketing assets, including sales presentations, case studies, campaign creative, website visuals, landing pages, email graphics, and trade show materials
Translate complex technical and service-based offerings into clear, compelling visual narratives
Create scalable templates and modular assets to support speed, consistency, and reuse
Video & Multimedia Production
Lead end-to-end production of video and motion content, including customer testimonials, social content, event recaps, and internal storytelling
Develop multimedia assets supporting employee engagement, recruitment, leadership communications, and company initiatives
Manage concept development, scripting, filming, editing, and final delivery
Internal Communications & Sales Enablement
Partner with HR, Internal Comms, and Sales to design assets for town halls, newsletters, recognition programs, safety initiatives, and executive presentations
Develop executive-level and sales enablement materials that clearly communicate strategy, performance, and value
Creative Operations & Collaboration
Collaborate cross-functionally with marketing, sales, HR, operations, and leadership to deliver projects on time and on brand
Manage external creative vendors as needed
Maintain digital asset libraries and improve creative workflows for efficiency and scalability
Stay current on design and multimedia trends, bringing innovative, test-and-learn approaches to visual storytelling
Requirements All potential hires are subject to pre-employment checks which include but are not limited to background checks, drug screenings, and motor vehicle record checks.
Bachelor’s degree in Graphic Design, Multimedia Design, Marketing or similar or equivalent years of hands‑on experience
5+ years of professional experience in graphic design and multimedia production
Demonstrated experience supporting both external marketing and internal communications
Strong portfolio showcasing visual storytelling and brand execution, presentation design and executive-level materials, video and motion graphics, experience producing both long-form and short-form video content
Preferred experience in B2B, industrial, manufacturing, logistics, or technical environments
Experience supporting sales teams and executive leadership
Expert proficiency in Adobe Creative Cloud (Illustrator, Photoshop, InDesign, After Effects, Premiere Pro)
Strong presentation design skills (PowerPoint)
Working knowledge of digital formats including web, email, social, and video
Hands-on experience with video, photo, lighting, and audio equipment
Solid understanding of print production and vendor coordination
What You’ll Need for Success
Strong conceptual thinking and visual storytelling skills
Excellent project management and prioritization abilities
High attention to detail and commitment to quality
Ability to work independently with minimal supervision
Strong collaboration and communication skills across teams
Willingness to take initiative, test ideas, and continuously improve creative output
Benefits of Joining the Team Benefits Built For
YOU ! At Carolina Handling, taking care of Associates is our utmost priority. We are pleased to offer a comprehensive benefit program to protect your health, your family, and your way of life.
Health Benefits Medical, Dental and Vision Insurance, Prescription Drug Plan.
Financial and Tax‑Saving Benefits Company‑paid Disability, Life and AD&D Insurance; 401(k) plan with company match and profit sharing; Flexible Spending Accounts, Health Savings Account, and Dependent Care Account.
Additional Benefits Critical Illness, Legal Services, Identity Theft Protection, and Pet Insurance.
Company Benefits Paid Time Off, Employee Assistance Program, Tuition Reimbursement, Milestone & Anniversary Gifts, Philanthropy/ Corporate Contributions, Associate Giving Fund, and Discount Programs.
Comprehensive Perks Package Including
Technology and Home Office Setup:
This includes a laptop, dual monitors, a docking station, and a wireless keyboard and mouse.
Flexible Work Arrangements
Professional Development Opportunities:
This includes training programs and tuition reimbursement for further education or certifications.
Career Growth and Advancement:
With opportunities for internal mobility, mentorship programs, and leadership development initiatives, you can take your career to the next level with us.
Company-sponsored social events and team‑building activities.
Employee recognition program
Physical Requirements & Working Conditions The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job unless it causes undue hardship.
This position is classified as sedentary work, which requires the ability to remain stationary for extended periods while occasionally moving within the office to complete tasks. Physical demands include the ability to frequently lift and/or move objects weighing up to 10 pounds and occasionally up to 25 pounds. Manual dexterity is necessary for computer operation, writing, and handling materials. Clear articulation and voice control are essential for effective communication with both internal and external customers via telephone. Specific vision abilities essential for this role include close vision, peripheral vision, and the ability to adjust focus.
While the role involves regular interaction with internal and external customers in a dynamic office environment, occasional exposure to shop environments and associated hazards may occur. The individual must effectively manage tight deadlines, shifting priorities, and a high volume of information flow while maintaining professionalism. Additionally, handling sensitive and confidential information is part of the job. Standard office equipment such as laptops and smartphones are regularly utilized, and noise levels typically range from low to moderate.
Travel Requirements This position will travel up to 35% throughout the southeast within our territory and region.
This job description is intended to outline the general nature and level of work being performed by individuals assigned to this position. It is not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel. Management reserves the right to modify, add, or remove duties as necessary to meet business needs. This job description does not create a contract of employment between the company and the employee.
Don’t meet every requirement? Studies have shown that women, communities of color and historically underrepresented talent are less likely to apply to jobs unless they meet every single qualification. At Carolina Handling we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we strongly encourage you to apply. You may be just the right candidate for this or other roles!
#J-18808-Ljbffr