Senior Product Marketing Manager
Established Search, New York, NY, United States
Senior Manager- Product Development & Marketing
This is a highly strategic and hands‑on role, owning the product lifecycle from concept through to commercial launch within a client‑driven, B2B environment.
You’ll sit at the intersection of marketing insight, formulation direction, and client strategy, shaping pipelines that deliver on performance, trend relevance, and commercial success.
The Role
- Lead end‑to‑end product development from ideation through commercialization
- Build category‑driven product strategies aligned to client objectives and technical feasibility
- Develop compelling product briefs, shade assortments, and positioning frameworks
- Define performance targets, claims direction, and ingredient positioning
- Monitor trends across textures, actives, packaging, and emerging technologies
- Act as a strategic partner to R&D, Regulatory, Packaging, Sales, and external clients
- Analyse market performance and client feedback to inform future pipeline decisions
- Mentor and develop a small team within a fast‑paced innovation environment
What We’re Looking For
- 7+ years in product development and/or marketing within personal care or color cosmetics
- Strong understanding of formulation principles, regulatory considerations, and claims development
- Experience operating within a ODM/CDMO or B2B beauty manufacturing setting
- Commercially minded with a strong sensibility for texture, shade, and product detail
- Confident leading cross‑functional and client‑facing projects
- Trend‑aware, consumer‑focused, and forward‑thinking
- Comfortable managing shifting priorities in a high‑growth environment