Head of Product Marketing

Pallet is building AI Agents to transform logistics, a $12T global industry. Backed by General Catalyst, Bessemer, and Bain Capital, we’ve raised $50M and achieved 700% revenue growth in under two years.

Our mission is to automate the manual workflows that slow logistics teams down — from scheduling to data entry and load management. Our flagship platform powers end-to-end operations, and our newest product, CoPallet, introduces AI Agents that execute real workflows in real time.

As logistics providers adopt generative AI, Pallet is leading the next wave of automation, with the vision to build the next $10B company in logistics. Join leaders from Google, DoorDash, and YC to shape the future of logistics tech.

About the Role

As Product Marketing Lead at Pallet, you’ll define how AI agents reshape the future of logistics. You’ll master the nuances of different segments (eg carriers, 3PLs, shippers) and craft the story that connects Pallet’s technology to their most pressing challenges.

You’ll own the full lifecycle of go-to-market execution: messaging, launches, enablement, case studies, and campaigns that move the market. You’ll operate with full autonomy in a fast-moving, high-trust environment, driving impact from strategy to execution.

This is a senior individual contributor role with the potential to build and lead a team as the function scales.

Responsibilities

• Develop a coherent narrative for how Pallet impacts logistics and supply chain teams, in partnership with EPD, sales, and executive team.
• Produce marketing assets including website, events, content, case studies, etc that highlight our product messaging, in partnership with designers and writers.
• Run the product update calendar and launch updates that are valuable and relevant for buyers.
• Develop and run sales enablement for product launches and industry education.
• Develop pitches for speaking engagements and PR in partnership with field marketing and PR agencies.

Qualifications

• A track record of developing positioning for a product in a complex B2B category.
• Strong research and learning skills, capable of learning the nuances of the industry through sales calls, internet research, and expert analysis.
• Clear thinking and pattern recognition. Identify and classify information to develop consistent thesis about industry pain points.
• Writing and articulation skills. We need you to build content that communicates the positioning effectively.
• 3-8 years experience in product marketing, product management, management consulting or journalism/communications.

What This Role Is Not

• Slide deck agency: While you will build custom sales collateral, it’s more important you give sales guidelines and content to build it themselves.
• Alignment coordinator: Ensuring cross-functional alignment is required, but it’s not the primary output of this role.
• Consensus follower: Success means having an opinionated point of view backed by evidence, experience, or instinct about Pallet’s narrative.

Our Culture

⚡Pallet, nestled in the vibrant heart of San Francisco. We are more than just a workplace; we're a community where transparency thrives, and we embrace a collective spirit when it comes to problem-solving.