Website Optimization Specialist
24 Seven, Waltham, MA, United States
Website Optimization Specialist
Contract type: Freelance
Location: Waltham, MA
Specialty: Other
Remote: Yes
Reference: 508106
Contact name: Jordan Commer
We are partnering with a B2B SaaS company to hire a
Website Optimization Specialist
to support their marketing and site experience team. This role is ideal for someone who enjoys building and launching marketing pages, collaborating across teams, and improving website performance through testing and analytics.
You will work closely with creative, marketing, and product teams to translate campaign ideas into live website experiences. The role is highly hands‑on and focused on executing marketing web initiatives while helping improve conversion and user experience across a high‑traffic site.
What You’ll Do
Build, update, and publish marketing pages within a CMS environment
Translate campaign concepts and creative direction into functional landing pages and site experiences
Partner with designers, marketers, and developers to launch campaigns and site updates
Manage the content workflow from build through stakeholder review to final deployment
Ensure brand consistency and UX standards across the marketing website
Support experimentation initiatives by implementing and monitoring A/B tests
Analyze page performance using analytics and user behavior tools to identify optimization opportunities
Contribute to ongoing improvements to site structure, performance, and user experience
What We’re Looking For
3+ years of experience working with marketing websites or content management systems
Strong hands‑on CMS experience (Contentful or similar platforms such as WordPress, Webflow, Drupal, etc.)
Experience building landing pages or marketing site content for SaaS or B2B companies
Familiarity with A/B testing and experimentation tools
Experience reviewing site performance through analytics platforms (such as GA4) and user behavior tools (heatmaps, session recordings, etc.)
Basic knowledge of HTML and CSS to troubleshoot or adjust page components
Ability to collaborate with cross‑functional teams including marketing, design, and engineering
Strong organizational skills and ability to manage multiple site updates and campaigns simultaneously
Nice to Have
Experience working with headless CMS platforms
Background supporting growth marketing or conversion optimization initiatives
Familiarity with experimentation platforms and marketing analytics tools
Why This Role Is Interesting You’ll have the opportunity to work on a high‑traffic marketing website that serves millions of visitors each month. This role offers strong visibility within the marketing organization and the ability to see your work directly impact customer acquisition and campaign performance.
Recruiter Jordan Commer
Benefits offered See Benefits
#J-18808-Ljbffr
Location: Waltham, MA
Specialty: Other
Remote: Yes
Reference: 508106
Contact name: Jordan Commer
We are partnering with a B2B SaaS company to hire a
Website Optimization Specialist
to support their marketing and site experience team. This role is ideal for someone who enjoys building and launching marketing pages, collaborating across teams, and improving website performance through testing and analytics.
You will work closely with creative, marketing, and product teams to translate campaign ideas into live website experiences. The role is highly hands‑on and focused on executing marketing web initiatives while helping improve conversion and user experience across a high‑traffic site.
What You’ll Do
Build, update, and publish marketing pages within a CMS environment
Translate campaign concepts and creative direction into functional landing pages and site experiences
Partner with designers, marketers, and developers to launch campaigns and site updates
Manage the content workflow from build through stakeholder review to final deployment
Ensure brand consistency and UX standards across the marketing website
Support experimentation initiatives by implementing and monitoring A/B tests
Analyze page performance using analytics and user behavior tools to identify optimization opportunities
Contribute to ongoing improvements to site structure, performance, and user experience
What We’re Looking For
3+ years of experience working with marketing websites or content management systems
Strong hands‑on CMS experience (Contentful or similar platforms such as WordPress, Webflow, Drupal, etc.)
Experience building landing pages or marketing site content for SaaS or B2B companies
Familiarity with A/B testing and experimentation tools
Experience reviewing site performance through analytics platforms (such as GA4) and user behavior tools (heatmaps, session recordings, etc.)
Basic knowledge of HTML and CSS to troubleshoot or adjust page components
Ability to collaborate with cross‑functional teams including marketing, design, and engineering
Strong organizational skills and ability to manage multiple site updates and campaigns simultaneously
Nice to Have
Experience working with headless CMS platforms
Background supporting growth marketing or conversion optimization initiatives
Familiarity with experimentation platforms and marketing analytics tools
Why This Role Is Interesting You’ll have the opportunity to work on a high‑traffic marketing website that serves millions of visitors each month. This role offers strong visibility within the marketing organization and the ability to see your work directly impact customer acquisition and campaign performance.
Recruiter Jordan Commer
Benefits offered See Benefits
#J-18808-Ljbffr