Field Marketing Manager
Salt, New York, NY, United States
We are seeking a
Field Marketing Manager
to support the execution of high-quality, measurable marketing programs that drive brand awareness and pipeline growth in the cybersecurity space. This is a
hands-on role
focused on campaign execution, content enablement, digital performance, and event support. It is ideal for someone who has built a strong marketing foundation and is looking to deepen their expertise in
B2B cybersecurity marketing . Key Responsibilities
Campaign Execution
Support the planning and execution of multi-channel marketing campaigns, including email, social media, website initiatives, webinars, and paid media support. Build and manage campaign assets such as landing pages, email nurtures, and forms, while coordinating internal approvals. Track campaign performance, report on results, and recommend optimizations based on data insights. Content & Messaging
Assist in producing marketing content including blogs, case studies, solution briefs, one-pagers, presentations, and customer communications. Maintain consistent messaging across channels in collaboration with product, sales, and leadership teams. Create simple visual assets using templates, such as banners, social graphics, and event collateral. Social Media
Schedule and publish organic social media content, primarily on LinkedIn. Monitor engagement and help refine content formats and topics based on performance. Support employer branding initiatives and thought leadership programs. Events & Webinars
Assist with the planning and execution of webinars and virtual events, including registration pages, speaker coordination, reminder communications, and post-event follow-up. Support participation in industry events, including logistics, collateral preparation, lead capture, and post-event reporting. Coordinate and maintain a library of sales and marketing assets such as pitch decks, one-pagers, and product updates. Support sales enablement needs by updating slides, tailoring collateral, and organizing materials. Required Experience & Qualifications
4+ years of cybersecurity marketing experience
(e.g., vendor, MSSP, cyber SaaS, threat intelligence, cloud security, exposure and attack surface management) —
required . Strong understanding of cybersecurity audiences and stakeholders, including
CISOs, security engineers, SOC teams, and IT leadership . Hands-on experience executing digital marketing campaigns and managing marketing assets end-to-end. Strong writing and editing skills with attention to tone, clarity, and accuracy. Comfortable working with data, including campaign performance metrics, web analytics, and lead reporting. Tools & Skills
Experience with at least one
marketing automation platform
(e.g., HubSpot, Marketo, Pardot) and a
CRM
such as Salesforce. Basic understanding of
SEO principles and content publishing workflows
(CMS experience is a plus). Proficiency with common productivity tools such as
Google Workspace or Microsoft Office . Strong organizational skills and the ability to manage multiple stakeholders, deadlines, and priorities.
#J-18808-Ljbffr
Field Marketing Manager
to support the execution of high-quality, measurable marketing programs that drive brand awareness and pipeline growth in the cybersecurity space. This is a
hands-on role
focused on campaign execution, content enablement, digital performance, and event support. It is ideal for someone who has built a strong marketing foundation and is looking to deepen their expertise in
B2B cybersecurity marketing . Key Responsibilities
Campaign Execution
Support the planning and execution of multi-channel marketing campaigns, including email, social media, website initiatives, webinars, and paid media support. Build and manage campaign assets such as landing pages, email nurtures, and forms, while coordinating internal approvals. Track campaign performance, report on results, and recommend optimizations based on data insights. Content & Messaging
Assist in producing marketing content including blogs, case studies, solution briefs, one-pagers, presentations, and customer communications. Maintain consistent messaging across channels in collaboration with product, sales, and leadership teams. Create simple visual assets using templates, such as banners, social graphics, and event collateral. Social Media
Schedule and publish organic social media content, primarily on LinkedIn. Monitor engagement and help refine content formats and topics based on performance. Support employer branding initiatives and thought leadership programs. Events & Webinars
Assist with the planning and execution of webinars and virtual events, including registration pages, speaker coordination, reminder communications, and post-event follow-up. Support participation in industry events, including logistics, collateral preparation, lead capture, and post-event reporting. Coordinate and maintain a library of sales and marketing assets such as pitch decks, one-pagers, and product updates. Support sales enablement needs by updating slides, tailoring collateral, and organizing materials. Required Experience & Qualifications
4+ years of cybersecurity marketing experience
(e.g., vendor, MSSP, cyber SaaS, threat intelligence, cloud security, exposure and attack surface management) —
required . Strong understanding of cybersecurity audiences and stakeholders, including
CISOs, security engineers, SOC teams, and IT leadership . Hands-on experience executing digital marketing campaigns and managing marketing assets end-to-end. Strong writing and editing skills with attention to tone, clarity, and accuracy. Comfortable working with data, including campaign performance metrics, web analytics, and lead reporting. Tools & Skills
Experience with at least one
marketing automation platform
(e.g., HubSpot, Marketo, Pardot) and a
CRM
such as Salesforce. Basic understanding of
SEO principles and content publishing workflows
(CMS experience is a plus). Proficiency with common productivity tools such as
Google Workspace or Microsoft Office . Strong organizational skills and the ability to manage multiple stakeholders, deadlines, and priorities.
#J-18808-Ljbffr