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Senior Shopify Marketing Designer

Activate Talent, California, MO, United States


Role:

Senior Shopify Marketing Designer

Location:

100% remote

Schedule:

Monday to Friday 8am to 5pm PST

Contract:

Long Term Independent Contractor

Conditions:

Monthly payment in USD, Up to 15 days PTO

About the Company

Our client is a fast-growing, mission-driven wellness brand known for making health simple, accessible, and enjoyable through innovative, high-quality supplements—most notably its category-defining gummy vitamins.

With a strong direct-to-consumer presence and global reach, they combines

performance marketing, product innovation, and a seamless

eCommerce

experience

to drive growth. The company is also a certified B Corp, reflecting its commitment to

social impact, sustainability, and community initiatives .

Role Overview We are looking for a

Senior

Shopify

Marketing Designer

to own and execute

high-converting

Shopify

experiences across the full funnel .

This is not a traditional design role. You will be responsible for creating and optimizing

conversion-driven

Shopify

pages, pre-sale experiences, and performance creatives

that directly impact revenue.

You’ll work at the intersection of

design, CRO, and performance marketing , translating strategy and copy into scalable, high-performing visual experiences.

Core Responsibilities 1. Shopify Experience Design & Optimization

Design and optimize

Shopify

product pages, landing pages, and full site experiences

Build

conversion-focused PDPs and funnels

aligned with user intent and product benefits

Continuously iterate on pages based on

performance data (CVR, AOV, engagement metrics)

2. Pre-Sale & Funnel Development

Design

pre-sale pages (advertorials, listicles, long-form landing pages)

for paid traffic

Ensure seamless flow from:

Ad → Pre-sell → Product Page → Checkout

Align messaging, UX, and visuals to maximize conversion

3. Performance Creative & Campaign Support

Develop

static ad creatives and email visuals

aligned with paid media strategy

Collaborate with marketing teams to ensure

creative consistency across channels

Support rapid testing and iteration of performance assets

4. CRO & Data-Driven Iteration

Analyze user behavior and performance data to identify optimization opportunities

Run

design iterations and A/B testing concepts

Apply

direct-response marketing principles

to all design decisions

5. Design Systems & Brand Consistency

Build and maintain

scalable design systems in Figma

Ensure consistent

visual language across

Shopify , email, and paid channels

Translate brand guidelines into

conversion-oriented design frameworks

6. Cross-Functional Collaboration

Work closely with:

Copywriters (messaging & hooks)

Marketers (performance strategy)

Developers (implementation & handoff)

Deliver

build-ready, clean, and organized design files

What Success Looks Like

Strong instinct for

UGC-style and performance-driven design that converts

Ability to balance:

Speed

Creative quality

Cost efficiency

Deep understanding of:

Conversion Rate (CVR)

Customer Acquisition Cost (CAC)

User behavior across funnels

Requirements Core Qualifications

5+ years of experience in

UX/UI or eCommerce design

Proven experience designing

Shopify

websites and funnels from scratch

Strong understanding of:

CRO (Conversion Rate Optimization)

eCommerce UX best practices

Direct-response marketing principles

Technical Skills

Advanced proficiency in

Figma

(components, auto-layout, design systems)

Experience working with

Shopify

ecosystems

Ability to prepare

developer-ready files and collaborate on implementation

Familiarity with

Canva or similar tools

for scalable content production

Nice to Have

Experience in

health, wellness, or supplement brands

Background in

DTC or performance marketing environments

Exposure to

A/B testing frameworks and analytics tools

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