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Regional Sales Manager

Mach Machines, Iowa, LA, United States


Regional Sales Manager – Robotic Welding Automation

Location:

Remote – Midwest Territory (IA, KS, AR, MO, NE, OK)

Reports To:

Vice President of Sales

Position Overview We are seeking a highly motivated

Regional Sales Manager

to drive growth within the Midwest territory for advanced

robotic welding automation solutions . This individual will be responsible for developing new business, managing key customer relationships, and expanding sales of

pre-engineered robotic welding systems, large gantry welding systems, and offline robotic programming software .

The ideal candidate has experience in

industrial automation, robotic welding, capital equipment sales, or manufacturing technology , along with a proven track record of exceeding sales targets and developing long-term customer partnerships.

This is a

remote position

requiring regular travel within the assigned territory.

Key Responsibilities Territory Development

Develop and execute a strategic sales plan to grow revenue across the Midwest territory.

Identify and pursue new opportunities within manufacturing sectors such as

heavy fabrication, construction equipment, agriculture, transportation, and structural steel .

Build and maintain strong relationships with

manufacturing engineers, plant managers, operations leaders, and executive decision-makers .

Solution-Based Selling

Promote and sell:

Pre-engineered robotic welding cells

Large gantry robotic welding systems

Offline programming and simulation software for robotic welding

Conduct discovery meetings to understand customer manufacturing challenges and automation opportunities.

Collaborate with engineering teams to develop automation solutions tailored to customer production needs.

Maintain an active pipeline of qualified opportunities.

Prepare proposals, quotes, and technical presentations.

Manage the full sales cycle from prospecting through contract negotiation and project kickoff.

Market Development

Represent the company at trade shows, industry events, and customer demonstrations.

Internal Collaboration

Partner closely with applications engineering, project management, and service teams to ensure successful project delivery.

Provide voice-of-customer feedback to product and engineering teams.

Qualifications Suggested

5+ years of

industrial automation or capital equipment sales experience

Demonstrated success selling

robotic systems, welding automation, or manufacturing technology

Strong understanding of

robotic welding processes and fabrication manufacturing environments

Ability to manage complex technical sales cycles

Excellent communication, presentation, and negotiation skills

Willingness to travel

30–50% within the Midwest territory

Preferred

Experience selling

robotic welding systems or large-scale automation projects

Familiarity with

offline programming and robotic simulation software

Existing relationships with

fabrication manufacturers or OEMs

Bachelor’s degree in

Engineering, Business, or a related field

Key Performance Metrics

Territory revenue growth

New customer acquisition

Pipeline development and conversion rates

Strategic account growth

Customer satisfaction and long-term partnership development

Competitive

base salary + commission

Performance-based incentives

Health, dental, and vision insurance

401(k) with company match

Remote work flexibility

About the Role This position offers the opportunity to help manufacturers transform their production through

advanced robotic welding automation , improving productivity, quality, and workforce sustainability.

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