Public Relations Strategist, Travel/Hotels
Kinship, Granite Heights, WI, United States
We are searching for an entrepreneurially-minded Media Relations Strategist. For this position, we prize technical ability, curiosity and experience in restaurants.
Previous PR experience in hospitality is a must.
Select Job Responsibilities
Create comprehensive and thoughtful public relations strategies for partners to maximize exposure
Draft story, messaging and talking points
Identify, maintain and curate database of top tier local, regional and national media contacts
Conceptualize and execute public relations events, including briefings, events, functions, stays, drops, media familiarization trips and itineraries
Entertain media regularly
Qualify media interest in story development
Execute media training, where necessary
Oversee creation of press kit and multimedia library
Create custom new media vehicles for better storytelling
Monitor and respond to media successes
Coordinate media shoots and segments
Measure and report
Interface with team members in other disciplines for strong coordination of integrated marketing campaigns
Create a comprehensive and thoughtful public relations strategy for partners to maximize exposure
Conduct Community Outreach on behalf of all Partners and maintain trackers
Conduct outreach for Chef events (outreach and ownership)
Maintain Memberships
Develop and manage Community Calendars
Monetize the discipline on behalf of a business’ bottom line, wherever possible
Serve as an Account Lead for multi-disciplinary accounts
Develop a trusting and successful relationship with the partner and manage the internal team’s success
Lead communication internally and with partners, including weekly check-ins and updates on initiatives
Professional Skill Set Responsibilities
Cultivate career path and actively seek professional development opportunities alongside the company
Tell us what we do not know with regular candor
Brainstorm and innovate to improve company, job, and partners
Maintain a nuanced understanding of media relations strategy and current media landscape
Engross yourself in culture, food and travel, becoming an expert in its personalities, products and processes
Develop a keen understanding of measurement and reporting tools in media relations
An unshakeable passion for culture, food and travel
Desire to outdo oneself, above all others
Empathy
Easily obsessed with our partners
Impeccable with one’s word
Creativity
Comfort with new business development
Salary: $60-65K depending on experience.
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Previous PR experience in hospitality is a must.
Select Job Responsibilities
Create comprehensive and thoughtful public relations strategies for partners to maximize exposure
Draft story, messaging and talking points
Identify, maintain and curate database of top tier local, regional and national media contacts
Conceptualize and execute public relations events, including briefings, events, functions, stays, drops, media familiarization trips and itineraries
Entertain media regularly
Qualify media interest in story development
Execute media training, where necessary
Oversee creation of press kit and multimedia library
Create custom new media vehicles for better storytelling
Monitor and respond to media successes
Coordinate media shoots and segments
Measure and report
Interface with team members in other disciplines for strong coordination of integrated marketing campaigns
Create a comprehensive and thoughtful public relations strategy for partners to maximize exposure
Conduct Community Outreach on behalf of all Partners and maintain trackers
Conduct outreach for Chef events (outreach and ownership)
Maintain Memberships
Develop and manage Community Calendars
Monetize the discipline on behalf of a business’ bottom line, wherever possible
Serve as an Account Lead for multi-disciplinary accounts
Develop a trusting and successful relationship with the partner and manage the internal team’s success
Lead communication internally and with partners, including weekly check-ins and updates on initiatives
Professional Skill Set Responsibilities
Cultivate career path and actively seek professional development opportunities alongside the company
Tell us what we do not know with regular candor
Brainstorm and innovate to improve company, job, and partners
Maintain a nuanced understanding of media relations strategy and current media landscape
Engross yourself in culture, food and travel, becoming an expert in its personalities, products and processes
Develop a keen understanding of measurement and reporting tools in media relations
An unshakeable passion for culture, food and travel
Desire to outdo oneself, above all others
Empathy
Easily obsessed with our partners
Impeccable with one’s word
Creativity
Comfort with new business development
Salary: $60-65K depending on experience.
#J-18808-Ljbffr