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Social Media Coordinator

First We Feast, New York, NY, United States


First We Feast—the studio behind Hot Ones, Versus, Heat Eaters, and more—is seeking a Social Media Coordinator to help create, publish, and optimize content across all social platforms. This role will support day‑to‑day publishing, audience engagement, and trend‑driven creative ideation to keep our content in front of the right audiences.

Why We’re Hiring This Role In late 2024, we spun out of a parent company; throughout 2025 we completed our transition to an independent, creator‑led studio. Now, in 2026, we’re making the biggest investment we’ve ever made in content, including doubling our social team to launch new, talent‑driven social formats that drive audience and engagement and are built for brand integration.

What You’ll Do

Publish content across all First We Feast social channels, including Hot Ones, on Instagram, TikTok, X, Facebook, Snapchat, and more;

Maintain and update a comprehensive social media calendar to ensure consistent posting;

Monitor food news, trending topics, memes, and viral formats to create timely, shareable content;

Act as a community manager by monitoring comments and engaging with fans across platforms;

Create original social assets using Adobe Photoshop, Adobe Premiere, and native platform tools;

Track, organize, and report on social content performance to help inform future strategy;

Contribute ideas during brainstorms for shows, campaigns, and social‑first concepts;

Assist with on‑set/on‑location content capture as needed.

What You’ll Bring

At least one year of professional experience managing social media for a brand, publisher, or creator;

An understanding of Instagram, TikTok, X, Facebook, and Snapchat, including platform best practices and emerging features;

Proficiency in Adobe Photoshop and Premiere;

Familiarity with First We Feast’s programming, tone, and editorial voice;

Attention to detail, organizational skills, and the ability to multitask;

Passion for food, pop culture, and digital trends;

A record of predicting and surfacing emerging food and cultural trends early.

How We Hire & Work This is an on‑site position based in our Midtown NYC office/studio. Our team works together in person Tuesday through Thursday, with the flexibility to work from anywhere on other days. The nature of this role may occasionally require in‑person work at other times, depending on team needs or shoot schedules.

This is a full‑time, non‑exempt position. For candidates in the New York City area, the estimated rate for this position is $25.00–$30.00/hour. Actual compensation will be determined by the final candidate’s experience, skillset, and business needs. Benefits, including company‑subsidized health insurance, are offered for this role.

As set forth in First We Feast’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

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