Marketing Coordinator
Masis Professional Group, Hadley, MA, United States
We are excited to be hiring a
Product Marketing Specialist/Coordinator
to support our growing
3,000+ member customer base . In this highly visible role, you’ll develop and execute marketing campaigns that bring our products and services contracts to life—helping members fully leverage their collective buying power. This position plays a critical role as the bridge between
Member Services
and
Strategic Sourcing , supporting organizational growth through impactful messaging, strong storytelling, and data‑driven campaigns. If you thrive in a
fast‑paced, collaborative environment
and enjoy being hands‑on, this is not a “sit back and wait” role—this is a chance to make a real impact. What You’ll Do
Develop compelling
product positioning to members, messaging, and marketing collateral Plan and execute
the strategy and campaigns Create and maintain sales enablement tools (presentations, member kits, launch materials) Translate value propositions into clear, engaging stories that stay true to the brand and align with the marketing teams strategy already in place. Analyze campaign performance and provide timely, data‑driven insights Support and attend conferences, trade shows, and member events Maintain website content and manage social media posts to drive engagement What Success Looks Like
You’re driven, resilient, and confident—creative yet analytical. You take initiative, juggle priorities well, and communicate clearly with both internal teams and external audiences. You enjoy turning complex information into messaging that motivates action. Qualifications
Bachelor’s degree in Communications, English, Marketing, Business, or related field 3–5 years of product marketing or content‑focused marketing experience Proven success launching already made campaigns on schedule and measuring results Excellent written and verbal communication skills Strong organizational and project‑management abilities Proficiency with MS Office, MailChimp, WordPress, website upkeep, and Google Analytics (or similar) Regional travel required for company‑sponsored events Competitive salary with bonus program Health and life insurance 403(b) with company match Exceptional paid time off program Join a
high‑performance team
that works hard, collaborates closely, and genuinely enjoys what they do—all while delivering meaningful value to its members.
#J-18808-Ljbffr
Product Marketing Specialist/Coordinator
to support our growing
3,000+ member customer base . In this highly visible role, you’ll develop and execute marketing campaigns that bring our products and services contracts to life—helping members fully leverage their collective buying power. This position plays a critical role as the bridge between
Member Services
and
Strategic Sourcing , supporting organizational growth through impactful messaging, strong storytelling, and data‑driven campaigns. If you thrive in a
fast‑paced, collaborative environment
and enjoy being hands‑on, this is not a “sit back and wait” role—this is a chance to make a real impact. What You’ll Do
Develop compelling
product positioning to members, messaging, and marketing collateral Plan and execute
the strategy and campaigns Create and maintain sales enablement tools (presentations, member kits, launch materials) Translate value propositions into clear, engaging stories that stay true to the brand and align with the marketing teams strategy already in place. Analyze campaign performance and provide timely, data‑driven insights Support and attend conferences, trade shows, and member events Maintain website content and manage social media posts to drive engagement What Success Looks Like
You’re driven, resilient, and confident—creative yet analytical. You take initiative, juggle priorities well, and communicate clearly with both internal teams and external audiences. You enjoy turning complex information into messaging that motivates action. Qualifications
Bachelor’s degree in Communications, English, Marketing, Business, or related field 3–5 years of product marketing or content‑focused marketing experience Proven success launching already made campaigns on schedule and measuring results Excellent written and verbal communication skills Strong organizational and project‑management abilities Proficiency with MS Office, MailChimp, WordPress, website upkeep, and Google Analytics (or similar) Regional travel required for company‑sponsored events Competitive salary with bonus program Health and life insurance 403(b) with company match Exceptional paid time off program Join a
high‑performance team
that works hard, collaborates closely, and genuinely enjoys what they do—all while delivering meaningful value to its members.
#J-18808-Ljbffr