
Marketing Coordinator
Masis Professional Group, Hadley, MA, United States
We are excited to be hiring a Product Marketing Specialist/Coordinator to support our growing 3,000+ member customer base . In this highly visible role, you’ll develop and execute marketing campaigns that bring our products and services contracts to life—helping members fully leverage their collective buying power.
This position plays a critical role as the bridge between Member Services and Strategic Sourcing , supporting organizational growth through impactful messaging, strong storytelling, and data‑driven campaigns. If you thrive in a fast‑paced, collaborative environment and enjoy being hands‑on, this is not a “sit back and wait” role—this is a chance to make a real impact.
What You’ll Do Develop compelling product positioning to members, messaging, and marketing collateral
Plan and execute the strategy and campaigns
Create and maintain sales enablement tools (presentations, member kits, launch materials)
Translate value propositions into clear, engaging stories that stay true to the brand and align with the marketing teams strategy already in place.
Analyze campaign performance and provide timely, data‑driven insights
Support and attend conferences, trade shows, and member events
Maintain website content and manage social media posts to drive engagement
What Success Looks Like You’re driven, resilient, and confident—creative yet analytical. You take initiative, juggle priorities well, and communicate clearly with both internal teams and external audiences. You enjoy turning complex information into messaging that motivates action.
Qualifications Bachelor’s degree in Communications, English, Marketing, Business, or related field
3–5 years of product marketing or content‑focused marketing experience
Proven success launching already made campaigns on schedule and measuring results
Excellent written and verbal communication skills
Strong organizational and project‑management abilities
Proficiency with MS Office, MailChimp, WordPress, website upkeep, and Google Analytics (or similar)
Regional travel required for company‑sponsored events
Competitive salary with bonus program
Health and life insurance
403(b) with company match
Exceptional paid time off program
Join a high‑performance team that works hard, collaborates closely, and genuinely enjoys what they do—all while delivering meaningful value to its members.
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