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TikTok Shop Growth Strategist / Account Manager

Influu, Glendale, CA, United States


This role will start as on-site for the first 2 months to ensure a strong onboarding experience and close team collaboration. Following that period, the role is expected to transition into a hybrid schedule, depending on performance and business needs.

Role Overview Influu is a top-tier TikTok Shop Official Partner agency operating across 8+ global markets. We work with leading brands and thousands of creators to drive scalable e-commerce growth. As TikTok Shop continues to reshape the future of social commerce, we are looking for a performance-driven, entrepreneurial

TikTok Shop Growth Strategist / Account Manager

to join our fast-growing team.

In this role, you will lead growth strategy and execution for TikTok Shop brand accounts, with a strong focus on

GMV growth, creator performance, affiliate activation, content strategy, and client success . You will work cross-functionally with internal teams across creators, affiliates, livestreams, and creative operations to build scalable campaigns that deliver strong business results.

Key Responsibilities

Own TikTok Shop growth strategy for assigned brand accounts with a focus on

GMV, margin, ROI, and long-term account growth

Serve as a key client-facing partner while translating business goals into actionable TikTok Shop strategies

Build and optimize affiliate, creator, and content strategies

to drive scalable sales performance

Identify, activate, and optimize high-performing creators and affiliates based on content performance, conversion potential, and campaign goals

Monitor and analyze account performance across key metrics such as

GMV, ROAS, ROI, CTR, CPM, and creator efficiency

Turn performance insights into strategic recommendations across creator mix, commission structure, content direction, and campaign execution

Partner with internal creative, livestream, and operations teams to ensure strong campaign execution and continuous optimization

Support creator briefing, content testing, offer strategy, and performance iteration to improve efficiency and scale winning outputs

Proactively identify account growth opportunities and solve execution challenges in a fast-paced environment

Maintain strong day-to-day communication with clients while ensuring alignment on priorities, performance, and next-step strategy

What you'll need to thrive

1–3 years of experience in

TikTok Shop, affiliate marketing, influencer marketing, creator marketing, e-commerce, or performance marketing

Strong understanding of the TikTok Shop ecosystem , including creators, affiliates, content performance, and conversion drivers

Proven ability to drive measurable growth through

creator campaigns, affiliate activations, paid/organic content, or performance-led strategies

Strong analytical mindset with comfort using metrics such as GMV, ROAS, ROI, CTR, CPM , and related performance indicators

Experience managing multiple accounts, campaigns, or projects in a fast-moving environment

Strong communication and relationship management skills, with the ability to work both externally with clients and internally across teams

Highly organized, detail-oriented, and execution-driven

Entrepreneurial mindset with a strong sense of ownership and urgency

Passion for social commerce, creator-led growth, and emerging e-commerce trends

Preferred Qualifications

Hands-on experience working with

TikTok Shop brands, agencies, creator networks, or affiliate programs

Experience scaling performance through creator sourcing, creator briefing, content testing, or affiliate incentives

Familiarity with livestream, creator operations, or social commerce campaign execution

Experience working in a high-growth agency, startup, or performance-driven e-commerce environment

Why Join Influu

Work directly with leading TikTok Shop brands and creators across global markets

Gain hands-on experience in one of the fastest-growing sectors in e-commerce

Join a high-performance, ambitious, and entrepreneurial team

Build deep expertise across creator growth, affiliate strategy, performance marketing, and client strategy

Opportunity for strong career growth, ownership, and impact in a rapidly scaling business

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