Content Marketing Manager
Fair Food Network, Detroit, MI, United States
About Fair Food Network
Fair Food Network harnesses the power of food to create a better future. As a nonprofit and investor, we work alongside communities to strengthen local food economies so families can eat well, farms and food businesses thrive, and neighborhoods become more resilient. Food shapes our health, economy, and sustainability. When food dollars stay local, communities grow stronger from the ground up. Through community‑rooted programs, catalytic investments, and policy change, we’re turning Michigan‑grown strategies into national solutions—proving that when we start with food, anything is possible.
The Opportunity We’re looking for a strategic, creative Content Marketing Manager to expand our reach, deepen engagement, and grow revenue through digital storytelling. This is a high‑impact role at the center of our digital strategy. You’ll lead content marketing across social media, email, websites, and digital campaigns for three interconnected brands: Fair Food Network, Double Up Food Bucks, Michigan Good Food Fund.
You’ll translate on‑ground impact into compelling digital campaigns that build awareness, strengthen relationships, and inspire action—from subscribing to donating to advocating.
We’d love to meet you if you bring an audience‑first mindset, strong storytelling instincts, and a love of using data to improve performance.
The Content Marketing Manager will report to Senior Director of Communications and Donor Engagement, Andi Nank. The office is located in Detroit, Michigan. You must reside in Michigan, preference for Metro Detroit. Those in Metro Detroit are expected to work in the office 1‑2 days per week.
What You’ll Do
Lead and execute integrated digital marketing strategies aligned with programmatic and fundraising goals
Grow and manage social media channels (organic and paid)
Grow and manage Google Ads campaigns, including Google Ad Grant campaigns
Administer public virtual events (Zoom Events)
Oversee email marketing strategy, including newsletters, engagement campaigns, and fundraising appeals
Manage and optimize multiple websites, improving SEO, accessibility, and user experience
Analyze digital performance (GA4 and platform analytics) and translate insights into strategic improvements
Partner with program and development teams to turn impact into compelling digital content
Maintain and manage a coordinated digital editorial calendar
What You Bring
5+ years of experience in digital marketing, content strategy, or nonprofit communications
Exceptional copywriting and editing skills
Experience managing social media, email marketing platforms, and websites (WordPress preferred)
Proficiency with digital analytics tools (GA4 required; Sprout Social a plus)
Strong project management skills and ability to collaborate across teams
A commitment to equity and inclusive storytelling
Even Better
Experience with nonprofit fundraising, GoFundMe Pro, Salesforce, paid digital campaigns, or short‑form video production
Why This Role Matters Digital engagement fuels our mission. Your work will help families access healthy, locally grown food, support food and farm entrepreneurs, and strengthen local food economies in Michigan and across the country.
When we start with food, everything else is possible.
The Rewards
Work with passionate people who are dedicated to a food system that nourishes whole communities, leading to improved health, economic well‑being and environmental regeneration
Apply your skills for social change
Competitive, comprehensive benefits package including full health benefits, 401K match, a flexible PTO policy, and professional development opportunities
This position is exempt with a salary range between $60,105 and $63,179 and is commensurate with experience
Join Us! Apply here: https://fairfoodnetwork.org/careers/. Applications not accepted via LinkedIn.
#J-18808-Ljbffr
The Opportunity We’re looking for a strategic, creative Content Marketing Manager to expand our reach, deepen engagement, and grow revenue through digital storytelling. This is a high‑impact role at the center of our digital strategy. You’ll lead content marketing across social media, email, websites, and digital campaigns for three interconnected brands: Fair Food Network, Double Up Food Bucks, Michigan Good Food Fund.
You’ll translate on‑ground impact into compelling digital campaigns that build awareness, strengthen relationships, and inspire action—from subscribing to donating to advocating.
We’d love to meet you if you bring an audience‑first mindset, strong storytelling instincts, and a love of using data to improve performance.
The Content Marketing Manager will report to Senior Director of Communications and Donor Engagement, Andi Nank. The office is located in Detroit, Michigan. You must reside in Michigan, preference for Metro Detroit. Those in Metro Detroit are expected to work in the office 1‑2 days per week.
What You’ll Do
Lead and execute integrated digital marketing strategies aligned with programmatic and fundraising goals
Grow and manage social media channels (organic and paid)
Grow and manage Google Ads campaigns, including Google Ad Grant campaigns
Administer public virtual events (Zoom Events)
Oversee email marketing strategy, including newsletters, engagement campaigns, and fundraising appeals
Manage and optimize multiple websites, improving SEO, accessibility, and user experience
Analyze digital performance (GA4 and platform analytics) and translate insights into strategic improvements
Partner with program and development teams to turn impact into compelling digital content
Maintain and manage a coordinated digital editorial calendar
What You Bring
5+ years of experience in digital marketing, content strategy, or nonprofit communications
Exceptional copywriting and editing skills
Experience managing social media, email marketing platforms, and websites (WordPress preferred)
Proficiency with digital analytics tools (GA4 required; Sprout Social a plus)
Strong project management skills and ability to collaborate across teams
A commitment to equity and inclusive storytelling
Even Better
Experience with nonprofit fundraising, GoFundMe Pro, Salesforce, paid digital campaigns, or short‑form video production
Why This Role Matters Digital engagement fuels our mission. Your work will help families access healthy, locally grown food, support food and farm entrepreneurs, and strengthen local food economies in Michigan and across the country.
When we start with food, everything else is possible.
The Rewards
Work with passionate people who are dedicated to a food system that nourishes whole communities, leading to improved health, economic well‑being and environmental regeneration
Apply your skills for social change
Competitive, comprehensive benefits package including full health benefits, 401K match, a flexible PTO policy, and professional development opportunities
This position is exempt with a salary range between $60,105 and $63,179 and is commensurate with experience
Join Us! Apply here: https://fairfoodnetwork.org/careers/. Applications not accepted via LinkedIn.
#J-18808-Ljbffr