Social Media Growth & Digital Marketing Specialist
DQS - Solutions & Staffing, Dearborn, MI, United States
Social Media Growth & Digital Marketing Specialist
DQS Solutions & Staffing | Dearborn, MI | Full-time | 100% On-Site
Salary Range: $55,000 – $60,000 annually
DQS Solutions & Staffing is seeking a Social Media Growth & Digital Marketing Specialist to support audience growth, engagement, and measurable performance across our digital platforms.
This role works closely with marketing leadership to implement digital initiatives and optimize content performance across platforms. We are especially interested in candidates who have successfully grown LinkedIn or YouTube channels for B2B organizations.
The ideal candidate understands how to build interest and engagement in industries that do not traditionally rely on social media, including manufacturing, logistics, and industrial services. This position focuses on execution, optimization, and measurable growth across LinkedIn, YouTube, Facebook, Instagram, and Google Ads.
Key Responsibilities Social Media Execution & Platform Growth
Execute social media growth initiatives across LinkedIn, YouTube, Facebook, and Instagram
Manage structured content calendars aligned with company marketing initiatives
Optimize content performance and identify opportunities to increase reach and engagement
Identify trends, formats, and platform best practices to improve visibility
Support social media initiatives across multiple company divisions
Analytics & KPI Reporting
Track engagement, audience growth, and platform performance metrics
Build structured KPI reports measuring growth, reach, and engagement
Analyze platform data and recommend optimization opportunities
Provide insights that help improve future campaign performance
Digital Growth & Paid Media
Manage and optimize Google Ads campaigns to support marketing initiatives
Monitor performance metrics and adjust campaigns to improve results
Identify opportunities to increase engagement through paid and organic channels
Stay informed on platform updates, algorithm changes, and industry trends
Required Skills & Experience
Bachelor’s degree in Marketing, Communications, Digital Media, or related field
3+ years experience in social media execution, digital marketing, or growth-focused marketing
Demonstrated experience growing social media engagement and audiences, especially in B2B environments - REQUIREMENT
Experience managing paid digital campaigns such as Google Ads or social media ads
Strong understanding of LinkedIn, YouTube, Facebook, and Instagram best practices and trends
Technical Proficiencies
LinkedIn content optimization and analytics
YouTube channel growth and video optimization
Facebook and Instagram engagement strategies
Google Ads campaign management
Social media scheduling platforms
Analytics tools and reporting dashboards
Soft Skills
Analytical mindset with strong attention to metrics and data
Strong copywriting and storytelling abilities
Ability to translate insights into actionable growth strategies
Highly organized and able to manage multiple campaigns simultaneously
Comfortable collaborating with leadership and internal teams
Application Instructions
Applicants should include examples of social channels, campaigns, or digital platforms they have helped grow. REQUIREMENT
Benefits
Paid holidays
Annual PTO allotment
Health, dental, and vision insurance
401(k) plan
Work Policy
Full-time, in-office at DQS headquarters in Dearborn, MI
This is not a hybrid or remote role
#J-18808-Ljbffr
DQS Solutions & Staffing | Dearborn, MI | Full-time | 100% On-Site
Salary Range: $55,000 – $60,000 annually
DQS Solutions & Staffing is seeking a Social Media Growth & Digital Marketing Specialist to support audience growth, engagement, and measurable performance across our digital platforms.
This role works closely with marketing leadership to implement digital initiatives and optimize content performance across platforms. We are especially interested in candidates who have successfully grown LinkedIn or YouTube channels for B2B organizations.
The ideal candidate understands how to build interest and engagement in industries that do not traditionally rely on social media, including manufacturing, logistics, and industrial services. This position focuses on execution, optimization, and measurable growth across LinkedIn, YouTube, Facebook, Instagram, and Google Ads.
Key Responsibilities Social Media Execution & Platform Growth
Execute social media growth initiatives across LinkedIn, YouTube, Facebook, and Instagram
Manage structured content calendars aligned with company marketing initiatives
Optimize content performance and identify opportunities to increase reach and engagement
Identify trends, formats, and platform best practices to improve visibility
Support social media initiatives across multiple company divisions
Analytics & KPI Reporting
Track engagement, audience growth, and platform performance metrics
Build structured KPI reports measuring growth, reach, and engagement
Analyze platform data and recommend optimization opportunities
Provide insights that help improve future campaign performance
Digital Growth & Paid Media
Manage and optimize Google Ads campaigns to support marketing initiatives
Monitor performance metrics and adjust campaigns to improve results
Identify opportunities to increase engagement through paid and organic channels
Stay informed on platform updates, algorithm changes, and industry trends
Required Skills & Experience
Bachelor’s degree in Marketing, Communications, Digital Media, or related field
3+ years experience in social media execution, digital marketing, or growth-focused marketing
Demonstrated experience growing social media engagement and audiences, especially in B2B environments - REQUIREMENT
Experience managing paid digital campaigns such as Google Ads or social media ads
Strong understanding of LinkedIn, YouTube, Facebook, and Instagram best practices and trends
Technical Proficiencies
LinkedIn content optimization and analytics
YouTube channel growth and video optimization
Facebook and Instagram engagement strategies
Google Ads campaign management
Social media scheduling platforms
Analytics tools and reporting dashboards
Soft Skills
Analytical mindset with strong attention to metrics and data
Strong copywriting and storytelling abilities
Ability to translate insights into actionable growth strategies
Highly organized and able to manage multiple campaigns simultaneously
Comfortable collaborating with leadership and internal teams
Application Instructions
Applicants should include examples of social channels, campaigns, or digital platforms they have helped grow. REQUIREMENT
Benefits
Paid holidays
Annual PTO allotment
Health, dental, and vision insurance
401(k) plan
Work Policy
Full-time, in-office at DQS headquarters in Dearborn, MI
This is not a hybrid or remote role
#J-18808-Ljbffr