Brand Manager
LanceSoft, Inc., Summit, NJ, United States
Contract Duration: 6 months (possibility of extension)
Work Arrangement: Hybrid – 1–2 days in office in Summit, NJ
Role: Brand Manager
Brand Manager with 5+ years of experience to support global brand initiatives.
Focuses on new product development, innovation, and brand strategy for both new and existing products.
Works closely with cross-functional global teams and involves strong market and consumer insight analysis.
Responsibilities:
Support new product development and innovation initiatives.
Work on both new and existing product lines.
Conduct consumer research and analyze consumer insights.
Pull and analyze market and sales data to develop strategic recommendations.
Develop consumer trend visualizations and strategic plans.
Collaborate with global innovation teams to evaluate category trends and competitive landscapes.
Lead and select project categories and manage end to end initiatives.
Coordinate with R&D, supply chain, and project management teams to execute brand strategies.
Qualifications:
A BA/BS in Marketing or a related business field
5+ years of relevant experience in brand management.
Strong background in beauty and marketing preferred.
Experience in beauty care is highly prioritized.
Previous brand management or sales experience at CPG is required.
Experience working with R&D, Market Research, Communications Agencies, Finance, Sales and Project Management is required.
Experience working with Legal, Regulatory, and global partners is preferred.
Proven ability to understand a consumer target and position a brand/project/innovation
Alternate Industry Experience:
Beauty / Skincare
Body Care
Face Care
Makeup
Consumer Packaged Goods (CPG)
Top Skills
Experience in beauty and skincare categories
#J-18808-Ljbffr
Work Arrangement: Hybrid – 1–2 days in office in Summit, NJ
Role: Brand Manager
Brand Manager with 5+ years of experience to support global brand initiatives.
Focuses on new product development, innovation, and brand strategy for both new and existing products.
Works closely with cross-functional global teams and involves strong market and consumer insight analysis.
Responsibilities:
Support new product development and innovation initiatives.
Work on both new and existing product lines.
Conduct consumer research and analyze consumer insights.
Pull and analyze market and sales data to develop strategic recommendations.
Develop consumer trend visualizations and strategic plans.
Collaborate with global innovation teams to evaluate category trends and competitive landscapes.
Lead and select project categories and manage end to end initiatives.
Coordinate with R&D, supply chain, and project management teams to execute brand strategies.
Qualifications:
A BA/BS in Marketing or a related business field
5+ years of relevant experience in brand management.
Strong background in beauty and marketing preferred.
Experience in beauty care is highly prioritized.
Previous brand management or sales experience at CPG is required.
Experience working with R&D, Market Research, Communications Agencies, Finance, Sales and Project Management is required.
Experience working with Legal, Regulatory, and global partners is preferred.
Proven ability to understand a consumer target and position a brand/project/innovation
Alternate Industry Experience:
Beauty / Skincare
Body Care
Face Care
Makeup
Consumer Packaged Goods (CPG)
Top Skills
Experience in beauty and skincare categories
#J-18808-Ljbffr