Sr. Marketer, Campaign Activation ABM
Refinitiv, Ann Arbor, MI, United States
# **Our Privacy Statement & Cookie Policy****The Role:**We're looking to hire a well-organized, highly collaborative Sr. Marketer - Account-Based Marketing (ABM) who is passionate about creating personalized, high-impact experiences for priority accounts and driving measurable pipeline impact. This role sits within the Demand Activation – Field Marketing and ABM team and is responsible for planning, executing, and optimizing ABM programs —partnering closely with Sales, Strategy, Campaign Planning, and centralized marketing teams. Our ideal candidate is passionate about best-in-class customer experiences and enjoys building repeatable ABM processes that scale. Attention to detail, project management, communication, and comfort in fast-paced environments are must-haves—along with the ability to influence without authority and keep cross-functional teams moving toward shared account outcomes.
We are amidst a change in how Thomson Reuters goes to market—moving faster, asking harder questions, and holding ourselves accountable for best-in-class customer experiences. We put the customer at the center of everything we do.Details matter. If you love translating insights into coordinated programs that Sales use and can bring structure to ambiguity, this role is for you. You should enjoy partnering with marketing and sales leaders to identify where we can innovate, reduce friction in the buyer journey, and drive deeper engagement inside a well-established customer base. You're energized by experimentation, can pivot when priorities change, and thrive as a high-accountability self-starter who motivates others to deliver.**About the Role** You're a fit for the role of Marketer, ABM (Field Marketing) if you have: 5-7 years in B2B marketing with experience in ABM, demand generation, field marketing, or lifecycle/expansion marketing for cloud-based software and/or business service providers.Demonstrated ability to work tightly with Sales (account planning, stakeholder alignment, follow-up motions, opportunity support) and deliver programs that advance outcomes. Strong project management and communication skills—able to run multiple workstreams, manage dependencies, and deliver on time. The ability to build strong relationships across functions (marketing, sales, operations, insights/analytics) and influence without authority. Proficiency in Microsoft Office and related productivity tools.Ability for travel
We are amidst a change in how Thomson Reuters goes to market—moving faster, asking harder questions, and holding ourselves accountable for best-in-class customer experiences. We put the customer at the center of everything we do.Details matter. If you love translating insights into coordinated programs that Sales use and can bring structure to ambiguity, this role is for you. You should enjoy partnering with marketing and sales leaders to identify where we can innovate, reduce friction in the buyer journey, and drive deeper engagement inside a well-established customer base. You're energized by experimentation, can pivot when priorities change, and thrive as a high-accountability self-starter who motivates others to deliver.**About the Role** You're a fit for the role of Marketer, ABM (Field Marketing) if you have: 5-7 years in B2B marketing with experience in ABM, demand generation, field marketing, or lifecycle/expansion marketing for cloud-based software and/or business service providers.Demonstrated ability to work tightly with Sales (account planning, stakeholder alignment, follow-up motions, opportunity support) and deliver programs that advance outcomes. Strong project management and communication skills—able to run multiple workstreams, manage dependencies, and deliver on time. The ability to build strong relationships across functions (marketing, sales, operations, insights/analytics) and influence without authority. Proficiency in Microsoft Office and related productivity tools.Ability for travel