
Leasing Specialist- Model Tobacco (Richmond, VA)
WPM Real Estate Management, Richmond, VA, United States
Leasing & Marketing Consultant
A role focused on the day‑to‑day operations of Cava’s mixed residential and commercial portfolio, maintaining peak occupancy through strategic advertising, market research, property tours, and lead conversion. Acts as the primary brand ambassador ensuring professional service for prospective and current tenants.
Compensation $50,000 - $60,000 yearly
Responsibilities
Marketing & Advertising Strategy
Digital Advertising: Create and manage property listings across platforms such as CoStar, LoopNet, Zillow, and Apartments.com.
Social Media Engagement: Maintain an active presence on Instagram, Facebook, and LinkedIn to showcase available inventory.
Content Creation: Capture high‑quality photos and videos for marketing collateral and virtual tours.
Performance Tracking: Analyze advertising effectiveness and optimize budget and cost‑per‑lead.
Collateral Management: Develop and distribute flyers, brochures, and newsletters.
Sales & Leasing Excellence
Lead Management: Manage the full leasing lifecycle from inquiry to lease execution; track leads via guest card entry and CRM tools.
Property Tours: Showcase available homes and commercial spaces tailored to prospects.
Closing: Utilize strong closing techniques to meet or exceed monthly revenue and occupancy goals.
Application Processing: Review applications and process administrative forms and background checks.
Market Intelligence & Curb Appeal
Market Research: Conduct regular surveys of Richmond and surrounding areas to stay competitive on pricing.
Curb Appeal & Branding: Inspect homes to ensure cleanliness, report on curb appeal, and suggest enhancements.
Outreach: Engage in community outreach and stay abreast of industry trends and regulations.
Operations & Coordination
Lease Administration: Communicate lease terms, manage utility transfers, and coordinate vendor services.
Maintenance Liaison: Collaborate with maintenance to log preventive work and delegate work orders.
Interdepartmental Collaboration: Work cross‑functionally with construction, sales, and accounting to ensure seamless transitions.
Resident Relations & Compliance
Customer Service: Serve as the primary contact for resident concerns and resolve issues with a solution‑oriented mindset.
Compliance: Ensure 100% compliance with Fair Housing Standards and local landlord‑tenant laws.
Professionalism: Maintain a polished, professional appearance and positive demeanor representing Cava.
Qualifications
Proven leasing experience (residential, commercial, or both).
Experience in digital marketing or social media management for real estate is preferred.
Strong verbal and written communication skills with a cheerful and professional phone presence.
Proficiency in property management software (Yardi) and Microsoft Excel.
Deep knowledge of the Richmond, VA real estate market.
Ability to solve problems independently while keeping the supervisor informed.
About Company Cava Companies is a local leader in residential real estate and rental management. A medium‑sized business with top‑producing, friendly staff and extensive experience in real estate development, finance, economic development, project management, leasing, and property management. In‑depth knowledge of the Richmond market, contacts, and growth trends.
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Compensation $50,000 - $60,000 yearly
Responsibilities
Marketing & Advertising Strategy
Digital Advertising: Create and manage property listings across platforms such as CoStar, LoopNet, Zillow, and Apartments.com.
Social Media Engagement: Maintain an active presence on Instagram, Facebook, and LinkedIn to showcase available inventory.
Content Creation: Capture high‑quality photos and videos for marketing collateral and virtual tours.
Performance Tracking: Analyze advertising effectiveness and optimize budget and cost‑per‑lead.
Collateral Management: Develop and distribute flyers, brochures, and newsletters.
Sales & Leasing Excellence
Lead Management: Manage the full leasing lifecycle from inquiry to lease execution; track leads via guest card entry and CRM tools.
Property Tours: Showcase available homes and commercial spaces tailored to prospects.
Closing: Utilize strong closing techniques to meet or exceed monthly revenue and occupancy goals.
Application Processing: Review applications and process administrative forms and background checks.
Market Intelligence & Curb Appeal
Market Research: Conduct regular surveys of Richmond and surrounding areas to stay competitive on pricing.
Curb Appeal & Branding: Inspect homes to ensure cleanliness, report on curb appeal, and suggest enhancements.
Outreach: Engage in community outreach and stay abreast of industry trends and regulations.
Operations & Coordination
Lease Administration: Communicate lease terms, manage utility transfers, and coordinate vendor services.
Maintenance Liaison: Collaborate with maintenance to log preventive work and delegate work orders.
Interdepartmental Collaboration: Work cross‑functionally with construction, sales, and accounting to ensure seamless transitions.
Resident Relations & Compliance
Customer Service: Serve as the primary contact for resident concerns and resolve issues with a solution‑oriented mindset.
Compliance: Ensure 100% compliance with Fair Housing Standards and local landlord‑tenant laws.
Professionalism: Maintain a polished, professional appearance and positive demeanor representing Cava.
Qualifications
Proven leasing experience (residential, commercial, or both).
Experience in digital marketing or social media management for real estate is preferred.
Strong verbal and written communication skills with a cheerful and professional phone presence.
Proficiency in property management software (Yardi) and Microsoft Excel.
Deep knowledge of the Richmond, VA real estate market.
Ability to solve problems independently while keeping the supervisor informed.
About Company Cava Companies is a local leader in residential real estate and rental management. A medium‑sized business with top‑producing, friendly staff and extensive experience in real estate development, finance, economic development, project management, leasing, and property management. In‑depth knowledge of the Richmond market, contacts, and growth trends.
#J-18808-Ljbffr