Sr. Branding & Creative Lead
University of New Mexico, Albuquerque, NM, United States
Position Summary
The UNM Health Sciences Center (HSC) MarCom is seeking a Sr. Branding & Creative Lead to provide dynamic and professional brand management, illustration, and graphic design support. Responsible for marketing planning and development, and coordination of both internal and external marketing projects. Duties include brand training of university employees, mentoring, and guiding design support and best practices throughout the Health Sciences, and partnering with marketing, communications, and social media professionals. Within the University of NM Health Sciences Center, develops and maintains branding and visual identity standards for the clinical, academic and research components. Designs, writes and/or edits Health Sciences-wide marketing materials and promotional collateral including brochures, flyers, digital media, signage and other documents. Assists Health Sciences institutions and units in the development of marketing projects and planning to align with institutional marketing goals and initiatives. Manages special Health Sciences marketing events. UNM HSC MarCom aims to deliver compelling UNM Health Sciences (HSC) marketing and communications to show how the institution advances medicine by improving patient health, training future caregivers, and conducting life‑changing research to benefit families and communities in New Mexico and beyond.
Distinguishing Characteristics for this position are:
A strong portfolio of work history demonstrating skills and experience in design, marketing campaigns and brand awareness
Experience in determining target markets to expand audience base, and determining how to reach target market
The ability to research and prepare budget proposals for university-wide marketing purposes
Ability and experience in analyzing effectiveness of marketing campaigns through data analytics and advising management
Leading and guiding the work of other staff performing marketing and design functions
Ideal Candidate The ideal candidate for this position will be comfortable with alternating individual and team settings of work, deadline-driven environments, and project management. A practiced, demonstrated history of software usage in Adobe and Microsoft product suites are essential.
Minimum Qualifications Bachelor's degree; at least 3 years of experience directly related to the duties and responsibilities specified.
Completed degree(s) from an accredited institution that are above the minimum education requirement may be substituted for experience on a year for year basis.
Preferred Qualifications
Bachelor's degree in graphic design, marketing, art or related field
Experience with academic and/or clinical marketing campaigns
Highly experienced graphic designer and illustrator
Knowledge and experience of UNM HSC Marketing and Communications best practices and guidelines
Ability to negotiate with vendors
Application Instructions Only applications submitted through the official UNMJobs site will be accepted. If you are viewing this job advertisement on a 3rd party site, please visit UNMJobs to submit an application.
This position requires an extensive portfolio to be submitted at the time of application. Applications without a portfolio, even with a long history of work experience, will not be considered without a link to an online portfolio (preferred) or an included portfolio within the application. Along with the portfolio please upload a current resume/UNMJobs application, a cover letter addressing the distinguishing characteristics and at least three professional references.
Veteran Preference Program & Equal Opportunity Employer Positions posted with a Staff Type of Regular or Term are eligible for the Veteran Preference Program. See the Veteran Preference Program webpage for additional details.
The University of New Mexico is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity Employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability, or any other protected class.
The University of New Mexico requires all regular staff positions successfully pass a pre-employment background check. This may include, but is not limited to, a criminal history background check, New Mexico Department of Health fingerprint screening, New Mexico Children, Youth, and Families Department fingerprint screening, verification of education credentials, and/or verification of prior employment. For more information about background checks, visit https://policy.unm.edu/university-policies/3000/3280.html. Refer to https://policy.unm.edu/university-policies/3000/3200.html for a definition of Regular Staff.
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Distinguishing Characteristics for this position are:
A strong portfolio of work history demonstrating skills and experience in design, marketing campaigns and brand awareness
Experience in determining target markets to expand audience base, and determining how to reach target market
The ability to research and prepare budget proposals for university-wide marketing purposes
Ability and experience in analyzing effectiveness of marketing campaigns through data analytics and advising management
Leading and guiding the work of other staff performing marketing and design functions
Ideal Candidate The ideal candidate for this position will be comfortable with alternating individual and team settings of work, deadline-driven environments, and project management. A practiced, demonstrated history of software usage in Adobe and Microsoft product suites are essential.
Minimum Qualifications Bachelor's degree; at least 3 years of experience directly related to the duties and responsibilities specified.
Completed degree(s) from an accredited institution that are above the minimum education requirement may be substituted for experience on a year for year basis.
Preferred Qualifications
Bachelor's degree in graphic design, marketing, art or related field
Experience with academic and/or clinical marketing campaigns
Highly experienced graphic designer and illustrator
Knowledge and experience of UNM HSC Marketing and Communications best practices and guidelines
Ability to negotiate with vendors
Application Instructions Only applications submitted through the official UNMJobs site will be accepted. If you are viewing this job advertisement on a 3rd party site, please visit UNMJobs to submit an application.
This position requires an extensive portfolio to be submitted at the time of application. Applications without a portfolio, even with a long history of work experience, will not be considered without a link to an online portfolio (preferred) or an included portfolio within the application. Along with the portfolio please upload a current resume/UNMJobs application, a cover letter addressing the distinguishing characteristics and at least three professional references.
Veteran Preference Program & Equal Opportunity Employer Positions posted with a Staff Type of Regular or Term are eligible for the Veteran Preference Program. See the Veteran Preference Program webpage for additional details.
The University of New Mexico is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity Employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability, or any other protected class.
The University of New Mexico requires all regular staff positions successfully pass a pre-employment background check. This may include, but is not limited to, a criminal history background check, New Mexico Department of Health fingerprint screening, New Mexico Children, Youth, and Families Department fingerprint screening, verification of education credentials, and/or verification of prior employment. For more information about background checks, visit https://policy.unm.edu/university-policies/3000/3280.html. Refer to https://policy.unm.edu/university-policies/3000/3200.html for a definition of Regular Staff.
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