Shopper Marketing Manager
KLN Family Brands, Perham, MN, United States
Shopper Marketing Manager – KLN Family Brands
Hours:
7:00 AM – 5:00 PM M-TH and 7:00 AM - 11:00 AM F
Schedule:
Monday - Friday
Compensation
All in compensation: $55,000 to $85,000
Base Pay: $45,000 to $70,000
Year one Bonus: $10,000 to $16,000 throughout year 1
Profit Sharing Eligibility: Begins after completing 1 year of employment ($7.7 Million in Profits Paid to Profit Sharing Pool in 2025)
Our Coolest Benefit - Profit Sharing! In our most recent fiscal year, KLN Family Brands paid out over $7.7 million in profit-sharing to our employees!!!
Our Story KLN Family Brands is a 3rd generation family‑owned business that started in 1964 with its corporate headquarters located in Perham, MN, in the heart of MN lakes country. Together, our companies manufacture a diverse and expanding range of high‑quality human and pet food products.
At KLN Family Brands, our vision is that “We are a proud people‑first company. We are successful because of trust‑based relationships and first‑rate products for our families and friends. We better the world by caring for others. We challenge. We grow. We inspire.”
Some companies have to “fudge the story” a little. Some need the extra “spin” to shine a positive light on themselves. That’s not who we are at KLN Family Brands, and that’s not what we do. We tell the story of our brand – our people, the quality of our products, our spirit & moxie, our tradition, and the way we treat our community & beyond. We do it in a genuine way because we genuinely believe we’re a pretty amazing company.
What We Are Looking For The Shopper Marketing Manager is responsible for developing and executing shopper marketing strategies that influence purchase behavior at retail and leading our shopper marketing team. This role partners with sales, brand marketing, and retail partners to create, execute, and support programs that drive shopper engagement, improve brand visibility, and increase sales across retail channels. This position will report to the Senior Manager of Marketing Operations.
Essential Duties
Plan, execute and/or assist in campaigns for in store displays, retail media advertising, sampling, promotions, and digital activations.
Develop shopper marketing strategies aligned with brand and commercial objectives.
Partner with our Marketing and Sales teams to support brand goals and retailer objectives.
Develop, manage, and audit POS materials, in store signage, and promotional displays.
Provide recommendations to optimize future programs.
Optimize spending across campaigns and channels.
Support product launches from an in store experience standpoint.
Manage consumer ratings and review platforms.
Support branded Ecommerce efforts.
Manage national tradeshows.
Lead, inspire, and grow a team of marketing professionals.
Set clear performance goals and provide regular coaching and feedback.
Other duties and responsibilities as assigned.
Qualifications
4–8 years of experience in: Shopper marketing, Trade marketing, Brand marketing, Sales or customer marketing
Bachelor’s degree in Marketing, Business, or a related field
Strong communication skills, both oral and written, including effective negotiation skills.
Knowledge of retail marketing strategies and shipper insights.
Experience working with retail partners and cross‑functional teams.
Strong analytical and project management skills.
Experience with budget and ROI management.
Benefits
Health, Dental, & Vision
Wellness program discounts - up to $150 discounted towards health insurance monthly
80 Hours of PTO Accrued in First Year of Employment
7 Paid Holidays
KLN Clinic - Free doctor visits & more than 300 free prescriptions
401k Match Opportunity
Opportunity to meet with our onsite financial advisors
$10,000 Forgivable Home Grant Program
Tuition Assistance
*This opportunity is contingent upon successful completion of a drug test and background check.*
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7:00 AM – 5:00 PM M-TH and 7:00 AM - 11:00 AM F
Schedule:
Monday - Friday
Compensation
All in compensation: $55,000 to $85,000
Base Pay: $45,000 to $70,000
Year one Bonus: $10,000 to $16,000 throughout year 1
Profit Sharing Eligibility: Begins after completing 1 year of employment ($7.7 Million in Profits Paid to Profit Sharing Pool in 2025)
Our Coolest Benefit - Profit Sharing! In our most recent fiscal year, KLN Family Brands paid out over $7.7 million in profit-sharing to our employees!!!
Our Story KLN Family Brands is a 3rd generation family‑owned business that started in 1964 with its corporate headquarters located in Perham, MN, in the heart of MN lakes country. Together, our companies manufacture a diverse and expanding range of high‑quality human and pet food products.
At KLN Family Brands, our vision is that “We are a proud people‑first company. We are successful because of trust‑based relationships and first‑rate products for our families and friends. We better the world by caring for others. We challenge. We grow. We inspire.”
Some companies have to “fudge the story” a little. Some need the extra “spin” to shine a positive light on themselves. That’s not who we are at KLN Family Brands, and that’s not what we do. We tell the story of our brand – our people, the quality of our products, our spirit & moxie, our tradition, and the way we treat our community & beyond. We do it in a genuine way because we genuinely believe we’re a pretty amazing company.
What We Are Looking For The Shopper Marketing Manager is responsible for developing and executing shopper marketing strategies that influence purchase behavior at retail and leading our shopper marketing team. This role partners with sales, brand marketing, and retail partners to create, execute, and support programs that drive shopper engagement, improve brand visibility, and increase sales across retail channels. This position will report to the Senior Manager of Marketing Operations.
Essential Duties
Plan, execute and/or assist in campaigns for in store displays, retail media advertising, sampling, promotions, and digital activations.
Develop shopper marketing strategies aligned with brand and commercial objectives.
Partner with our Marketing and Sales teams to support brand goals and retailer objectives.
Develop, manage, and audit POS materials, in store signage, and promotional displays.
Provide recommendations to optimize future programs.
Optimize spending across campaigns and channels.
Support product launches from an in store experience standpoint.
Manage consumer ratings and review platforms.
Support branded Ecommerce efforts.
Manage national tradeshows.
Lead, inspire, and grow a team of marketing professionals.
Set clear performance goals and provide regular coaching and feedback.
Other duties and responsibilities as assigned.
Qualifications
4–8 years of experience in: Shopper marketing, Trade marketing, Brand marketing, Sales or customer marketing
Bachelor’s degree in Marketing, Business, or a related field
Strong communication skills, both oral and written, including effective negotiation skills.
Knowledge of retail marketing strategies and shipper insights.
Experience working with retail partners and cross‑functional teams.
Strong analytical and project management skills.
Experience with budget and ROI management.
Benefits
Health, Dental, & Vision
Wellness program discounts - up to $150 discounted towards health insurance monthly
80 Hours of PTO Accrued in First Year of Employment
7 Paid Holidays
KLN Clinic - Free doctor visits & more than 300 free prescriptions
401k Match Opportunity
Opportunity to meet with our onsite financial advisors
$10,000 Forgivable Home Grant Program
Tuition Assistance
*This opportunity is contingent upon successful completion of a drug test and background check.*
#J-18808-Ljbffr