Campaign Marketing Specialist
Kaseware, Denver, CO, United States
Location
Denver, Colorado/Hybrid. Denver-based candidates are expected to work in a hybrid model (3 days in the office and 2 days from home).
Job Type Full-time, Exempt
About the Role Do you love technology and helping organizations utilize that technology to do good? Are you interested in being part of a mission‑driven organization that helps keep your community, nation, and planet safe? At Kaseware you will have the chance to do all of that and more as our
Campaign Marketing Specialist . Kaseware is a company that is changing the world of law enforcement and corporate security forever. OSINT Combine merges open‑source intelligence capability through NexusXplore, an all‑in‑one, AI‑enabled OSINT platform. This role supports joint go‑to‑market efforts across both brands. The Campaign Marketing Specialist will help align and execute marketing initiatives that reflect our joint mission. This position plays a key role in ensuring cohesive messaging and campaign execution across global markets and shared customer segments.
Responsibilities and Duties
Build and manage landing pages, forms, workflows, and email campaigns in HubSpot.
Execute multi‑channel campaigns including email, gated content, webinars, and event‑driven initiatives.
Ensure campaigns are correctly structured, tagged, and tracked for accurate reporting.
Maintain campaign hygiene including lists, properties, workflows, and automation logic.
QA all assets prior to launch to ensure brand, functionality, and data integrity standards are met.
Build and deploy marketing emails within HubSpot using existing templates.
Support segmentation, personalization, and A/B testing initiatives.
Monitor email performance and flag optimization opportunities.
Ensure compliance with deliverability and data privacy best practices.
Support the Event Specialist with campaign execution for webinars, virtual events, and in‑person events.
Build event registration pages, confirmation emails, reminder workflows, and post‑event follow‑up campaigns.
Assist with lead processing, attribution, and post‑event reporting.
Coordinate timelines and execution details to ensure events are supported by effective demand.
Work closely with the Demand Generation Manager to execute campaign plans and timelines.
Coordinate with content, design, and sales teams as needed to support campaign delivery.
Maintain clear documentation and communication around campaign status and deliverables.
Required Education Bachelor's Degree (Required)
Required Skills & Experience
2 to 4 years of experience in a B2B marketing or demand generation role.
In‑depth and hands‑on experience with HubSpot, including email, workflows, forms, landing pages, and lists.
Working knowledge of campaign planning and execution in a B2B environment.
Experience supporting email marketing programs with a performance‑driven mindset.
Strong attention to detail and ability to manage multiple campaigns simultaneously.
Comfortable working in a fast‑paced, execution‑focused marketing team.
Other Requirements
Language: English.
Benefits
Salary Range: $70,000 – $90,000 per year.
Excellent health, dental, and vision insurance with generous company contribution.
Flex Spending Accounts.
Unlimited paid vacation.
12 paid company holidays.
Paid sick time.
Paid parental leave.
401(k) with company matching.
EcoPass provided for Colorado‑based employees.
About Kaseware Kaseware is a dynamic start‑up company located in the Denver metro area. We build state‑of‑the‑art software for law enforcement and corporate security customers. We serve those that serve our communities and make our world safer.
Background Check and Eligibility Due to the nature of our business, you must be able to pass a full CJIS‑compliant fingerprint‑based background check, which is required for individuals needing access to criminal justice information (CJI). U.S. Citizens and those authorized to work in the U.S. are encouraged to apply. We are unable to sponsor at this time.
Application Deadline We expect this role to be open until Feb 27th or until filled.
#J-18808-Ljbffr
Job Type Full-time, Exempt
About the Role Do you love technology and helping organizations utilize that technology to do good? Are you interested in being part of a mission‑driven organization that helps keep your community, nation, and planet safe? At Kaseware you will have the chance to do all of that and more as our
Campaign Marketing Specialist . Kaseware is a company that is changing the world of law enforcement and corporate security forever. OSINT Combine merges open‑source intelligence capability through NexusXplore, an all‑in‑one, AI‑enabled OSINT platform. This role supports joint go‑to‑market efforts across both brands. The Campaign Marketing Specialist will help align and execute marketing initiatives that reflect our joint mission. This position plays a key role in ensuring cohesive messaging and campaign execution across global markets and shared customer segments.
Responsibilities and Duties
Build and manage landing pages, forms, workflows, and email campaigns in HubSpot.
Execute multi‑channel campaigns including email, gated content, webinars, and event‑driven initiatives.
Ensure campaigns are correctly structured, tagged, and tracked for accurate reporting.
Maintain campaign hygiene including lists, properties, workflows, and automation logic.
QA all assets prior to launch to ensure brand, functionality, and data integrity standards are met.
Build and deploy marketing emails within HubSpot using existing templates.
Support segmentation, personalization, and A/B testing initiatives.
Monitor email performance and flag optimization opportunities.
Ensure compliance with deliverability and data privacy best practices.
Support the Event Specialist with campaign execution for webinars, virtual events, and in‑person events.
Build event registration pages, confirmation emails, reminder workflows, and post‑event follow‑up campaigns.
Assist with lead processing, attribution, and post‑event reporting.
Coordinate timelines and execution details to ensure events are supported by effective demand.
Work closely with the Demand Generation Manager to execute campaign plans and timelines.
Coordinate with content, design, and sales teams as needed to support campaign delivery.
Maintain clear documentation and communication around campaign status and deliverables.
Required Education Bachelor's Degree (Required)
Required Skills & Experience
2 to 4 years of experience in a B2B marketing or demand generation role.
In‑depth and hands‑on experience with HubSpot, including email, workflows, forms, landing pages, and lists.
Working knowledge of campaign planning and execution in a B2B environment.
Experience supporting email marketing programs with a performance‑driven mindset.
Strong attention to detail and ability to manage multiple campaigns simultaneously.
Comfortable working in a fast‑paced, execution‑focused marketing team.
Other Requirements
Language: English.
Benefits
Salary Range: $70,000 – $90,000 per year.
Excellent health, dental, and vision insurance with generous company contribution.
Flex Spending Accounts.
Unlimited paid vacation.
12 paid company holidays.
Paid sick time.
Paid parental leave.
401(k) with company matching.
EcoPass provided for Colorado‑based employees.
About Kaseware Kaseware is a dynamic start‑up company located in the Denver metro area. We build state‑of‑the‑art software for law enforcement and corporate security customers. We serve those that serve our communities and make our world safer.
Background Check and Eligibility Due to the nature of our business, you must be able to pass a full CJIS‑compliant fingerprint‑based background check, which is required for individuals needing access to criminal justice information (CJI). U.S. Citizens and those authorized to work in the U.S. are encouraged to apply. We are unable to sponsor at this time.
Application Deadline We expect this role to be open until Feb 27th or until filled.
#J-18808-Ljbffr