Marketing, Promotions and Adv. Asst - Seedway - Hall, NY
Seedway, LLC, New York, NY, United States
Marketing, Promotions and Adv. Asst - Seedway - Hall, NY
Company: SEEDWAY
City: Hall
State: NY
SALARY RANGE: $45,000.00 - $60,000.00
SEEDWAY, LLC
is headquartered in Hall, New York and currently employs 280 employees (including seasonal workers) nationwide. SEEDWAY is part of the GROWMARK system, an agricultural subsidiary serving more than 100,000 customers across North America, Canada, and Mexico. SEEDWAY, LLC is a full-line seed company providing high quality, high-performing farm seed products as well as lawn and turf products throughout Pennsylvania, New York, New England states, Florida, and South Carolina. We offer a leading line of vegetable seed for growers in the United States and Eastern Canada.
The Marketing Assistant plays a key role in executing marketing initiatives across SEEDWAY’s Farm, Turf, and Vegetable Seed business units. This position supports the development and delivery of marketing materials, promotions, events, and digital content that drive brand visibility and support sales performance.
This role requires strong organization, attention to detail, and the ability to manage multiple projects in a fast-paced, agriculture-focused environment.
What you will do
Marketing & Content Execution
Support development and production of product brochures, catalogs, print advertising, and direct mail campaigns
Coordinate marketing materials that promote product lines and strengthen SEEDWAY’s brand presence
Manage literature needs across Farm, Turf, and Vegetable Seed divisions
Assist with advertising development and placement across various channels
Support execution of dealer programs, sales promotions, and marketing campaigns
Develop sales support materials including mailers, ads, and promotional pieces
Collaborate with sales teams to ensure alignment between marketing efforts and field needs
Events & Trade Shows
Coordinate trade show materials, booth setup, and logistics for major industry events
Manage trade show registrations across all business units within budget guidelines
Assist with planning and execution of internal meetings and events for Farm, Turf, and Vegetable Seed divisions
Brand & Promotional Items
Oversee SEEDWAY-branded promotional merchandise, including ordering, inventory, and distribution
Ensure brand consistency across all materials and communications
Digital & Social Media
Manage social media content creation, scheduling, and publishing
Support digital marketing efforts to increase engagement and visibility
Data & Reporting
Assist with collection and distribution of plot performance data for the Farm Seed Division
Maintain organized records and support reporting needs across marketing initiatives
General Marketing Support
Provide support to the Director of Marketing and Public Relations on key initiatives and projects
Assist with internal communications, training materials, and company-wide marketing efforts
Support cross-functional and executive-level projects as assigned
What you will bring
Normally requires an Associate’s or Bachelor’s Degree in Agribusiness, Marketing, Business Management, or other ag-related area or the equivalent thereof, and 3 - 5 years or more of marketing communications-related work experience.
A fundamental understanding of agricultural production and business is preferred.
Requires proficiency in software applications: Word, Excel, PowerPoint, Adobe In Design, Adobe PhotoShop, and Quark preferred.
Must be willing to travel independently and overnight.
Actual compensation will be determined based on experience, location, and other factors permitted by law.
Why Join Seedway
Be part of a team that values safety, continuous improvement, and community impact—while offering stability, collaboration, and opportunities to grow.
Health and safety-focused environment.
A dynamic team-oriented atmosphere .
We are an equal opportunity/Disabled/Protected Veteran Employer. All individuals, regardless of demographic or other background, are encouraged to apply. Further, as a federal, state, and local contractor, we comply with government regulations and executive orders as applicable, including affirmative action responsibilities for qualified individuals with disability and protected veterans.
Employment is contingent on, among other things, receipt of an acceptable and job-related background check, drug test, motor vehicle report, and/or reference check, as applicable and permissible by law.
SECURING YOUR FUTURE, ONE BENEFIT AT A TIME. Our benefits package is designed to support every aspect of our employees’ well-being—from health plans to life insurance, a robust 401(k) employer match, and more.
We provide benefits that meet their needs today while also ensuring a secure future with comprehensive retirement plans for long-term financial stability.
Offerings include, but are not limited to:
Nearest Major Market:
Rochester Job Segment:
Event Marketing, PR, Communications, Marketing Communications, Testing, Marketing, Technology
#J-18808-Ljbffr
City: Hall
State: NY
SALARY RANGE: $45,000.00 - $60,000.00
SEEDWAY, LLC
is headquartered in Hall, New York and currently employs 280 employees (including seasonal workers) nationwide. SEEDWAY is part of the GROWMARK system, an agricultural subsidiary serving more than 100,000 customers across North America, Canada, and Mexico. SEEDWAY, LLC is a full-line seed company providing high quality, high-performing farm seed products as well as lawn and turf products throughout Pennsylvania, New York, New England states, Florida, and South Carolina. We offer a leading line of vegetable seed for growers in the United States and Eastern Canada.
The Marketing Assistant plays a key role in executing marketing initiatives across SEEDWAY’s Farm, Turf, and Vegetable Seed business units. This position supports the development and delivery of marketing materials, promotions, events, and digital content that drive brand visibility and support sales performance.
This role requires strong organization, attention to detail, and the ability to manage multiple projects in a fast-paced, agriculture-focused environment.
What you will do
Marketing & Content Execution
Support development and production of product brochures, catalogs, print advertising, and direct mail campaigns
Coordinate marketing materials that promote product lines and strengthen SEEDWAY’s brand presence
Manage literature needs across Farm, Turf, and Vegetable Seed divisions
Assist with advertising development and placement across various channels
Support execution of dealer programs, sales promotions, and marketing campaigns
Develop sales support materials including mailers, ads, and promotional pieces
Collaborate with sales teams to ensure alignment between marketing efforts and field needs
Events & Trade Shows
Coordinate trade show materials, booth setup, and logistics for major industry events
Manage trade show registrations across all business units within budget guidelines
Assist with planning and execution of internal meetings and events for Farm, Turf, and Vegetable Seed divisions
Brand & Promotional Items
Oversee SEEDWAY-branded promotional merchandise, including ordering, inventory, and distribution
Ensure brand consistency across all materials and communications
Digital & Social Media
Manage social media content creation, scheduling, and publishing
Support digital marketing efforts to increase engagement and visibility
Data & Reporting
Assist with collection and distribution of plot performance data for the Farm Seed Division
Maintain organized records and support reporting needs across marketing initiatives
General Marketing Support
Provide support to the Director of Marketing and Public Relations on key initiatives and projects
Assist with internal communications, training materials, and company-wide marketing efforts
Support cross-functional and executive-level projects as assigned
What you will bring
Normally requires an Associate’s or Bachelor’s Degree in Agribusiness, Marketing, Business Management, or other ag-related area or the equivalent thereof, and 3 - 5 years or more of marketing communications-related work experience.
A fundamental understanding of agricultural production and business is preferred.
Requires proficiency in software applications: Word, Excel, PowerPoint, Adobe In Design, Adobe PhotoShop, and Quark preferred.
Must be willing to travel independently and overnight.
Actual compensation will be determined based on experience, location, and other factors permitted by law.
Why Join Seedway
Be part of a team that values safety, continuous improvement, and community impact—while offering stability, collaboration, and opportunities to grow.
Health and safety-focused environment.
A dynamic team-oriented atmosphere .
We are an equal opportunity/Disabled/Protected Veteran Employer. All individuals, regardless of demographic or other background, are encouraged to apply. Further, as a federal, state, and local contractor, we comply with government regulations and executive orders as applicable, including affirmative action responsibilities for qualified individuals with disability and protected veterans.
Employment is contingent on, among other things, receipt of an acceptable and job-related background check, drug test, motor vehicle report, and/or reference check, as applicable and permissible by law.
SECURING YOUR FUTURE, ONE BENEFIT AT A TIME. Our benefits package is designed to support every aspect of our employees’ well-being—from health plans to life insurance, a robust 401(k) employer match, and more.
We provide benefits that meet their needs today while also ensuring a secure future with comprehensive retirement plans for long-term financial stability.
Offerings include, but are not limited to:
Nearest Major Market:
Rochester Job Segment:
Event Marketing, PR, Communications, Marketing Communications, Testing, Marketing, Technology
#J-18808-Ljbffr