Sr Marketing Specialist
Exelon, Newark, DE, United States
Who We Are
We're powering a cleaner, brighter future. Exelon is leading the energy transformation, calling all problem solvers, innovators, community builders, and change makers. Work with us to deliver solutions that make our diverse cities and communities stronger, healthier, and more resilient. We are powered by purpose-driven people who value safety, innovation, integrity, and community service. As a Fortune 200 company, we serve more than 10.7 million customers across six energy companies.
Primary Purpose Develop, manage and implement strategic advertising campaigns and sponsorships for Atlantic City Electric, Delmarva Power, and PECO. Focus on bill‑support programs, reliability, electrical & gas safety, storm preparedness, and community engagement. Leverage market research to create data‑driven communications that inform, engage, and educate customers and communities. This position may require extended hours for emergency coverage during storms or other energy delivery emergencies.
Note:
This is a hybrid position (in‑office with remote flexibility). Employees must be in office at least three days per week (Tuesday, Wednesday, and Thursday). The role is open to our office within Delaware, and candidates must be able to commute within our service area.
Primary Duties
Develop, manage and implement multiple customer educational and promotional advertising campaigns and sponsorships targeting residential customers, business customers and/or stakeholders (40%).
Manage creative and media‑buying agencies that support the advertising strategy and tactics (40%).
Manage advertising budgets including development, invoice processing, accruals and forecasting (10%).
Help develop and leverage market research to achieve advertising objectives (10%).
Job Scope
Reports to the Communications Manager.
Full‑time position based in Newark, DE.
Works across multiple departments, company executives, and external stakeholders to manage multiple marketing plans.
Requires ability to travel.
Requires ability to work extended hours in evenings and/or weekends.
Minimum Qualifications
Bachelor’s degree in Marketing or another relevant field, or equivalent experience.
4–7 years of relevant experience, or if lacking a degree, 6–9 years of relevant experience.
Strong oral and written communication skills.
Strong leadership and project‑management skills.
Preferred Qualifications
Advanced degree.
Familiarity with cross‑channel marketing.
Experience with vendor management.
Strong business acumen.
Benefits
Annual salary ranging from $84,000 to $115,500, based on skills, qualifications, and experience.
Annual bonus for eligible positions: 15%.
401(k) match and annual company contribution.
Medical, dental, and vision insurance.
Life and disability insurance.
Generous paid time off, including vacation, sick time, floating and fixed holidays, maternity leave, and parental leave.
Employee Assistance Program and resources for mental and emotional support.
Well‑being programs such as tuition reimbursement, adoption and surrogacy assistance, and fitness reimbursement.
Referral bonus program.
And more.
Note: Exelon‑sponsored compensation and benefit programs may vary based on length of service, job grade, classification, or status. Eligibility will be determined by the written plan or program documents.
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Primary Purpose Develop, manage and implement strategic advertising campaigns and sponsorships for Atlantic City Electric, Delmarva Power, and PECO. Focus on bill‑support programs, reliability, electrical & gas safety, storm preparedness, and community engagement. Leverage market research to create data‑driven communications that inform, engage, and educate customers and communities. This position may require extended hours for emergency coverage during storms or other energy delivery emergencies.
Note:
This is a hybrid position (in‑office with remote flexibility). Employees must be in office at least three days per week (Tuesday, Wednesday, and Thursday). The role is open to our office within Delaware, and candidates must be able to commute within our service area.
Primary Duties
Develop, manage and implement multiple customer educational and promotional advertising campaigns and sponsorships targeting residential customers, business customers and/or stakeholders (40%).
Manage creative and media‑buying agencies that support the advertising strategy and tactics (40%).
Manage advertising budgets including development, invoice processing, accruals and forecasting (10%).
Help develop and leverage market research to achieve advertising objectives (10%).
Job Scope
Reports to the Communications Manager.
Full‑time position based in Newark, DE.
Works across multiple departments, company executives, and external stakeholders to manage multiple marketing plans.
Requires ability to travel.
Requires ability to work extended hours in evenings and/or weekends.
Minimum Qualifications
Bachelor’s degree in Marketing or another relevant field, or equivalent experience.
4–7 years of relevant experience, or if lacking a degree, 6–9 years of relevant experience.
Strong oral and written communication skills.
Strong leadership and project‑management skills.
Preferred Qualifications
Advanced degree.
Familiarity with cross‑channel marketing.
Experience with vendor management.
Strong business acumen.
Benefits
Annual salary ranging from $84,000 to $115,500, based on skills, qualifications, and experience.
Annual bonus for eligible positions: 15%.
401(k) match and annual company contribution.
Medical, dental, and vision insurance.
Life and disability insurance.
Generous paid time off, including vacation, sick time, floating and fixed holidays, maternity leave, and parental leave.
Employee Assistance Program and resources for mental and emotional support.
Well‑being programs such as tuition reimbursement, adoption and surrogacy assistance, and fitness reimbursement.
Referral bonus program.
And more.
Note: Exelon‑sponsored compensation and benefit programs may vary based on length of service, job grade, classification, or status. Eligibility will be determined by the written plan or program documents.
#J-18808-Ljbffr