Performance Marketing Specialist @ AI Startup
CommanderAI, California, MO, United States
CommanderAI is building the go-to revenue engine for the $100B waste and recycling industry. We help haulers find, win, and keep more business using AI-driven data, automation, and a sales workflow built specifically for this market.
We are looking for a high-impact Performance Marketing Specialist with 2 years of experience to join us onsite at our corporate office in Marina Del Rey, CA. You will own the full marketing stack – from strategy to execution – focused entirely on the B2B landscape. You aren’t just managing a brand; you are building the demand engine that fuels our sales pipeline and defines a new category in a massive, essential industry.
What you’ll do
Architect the Demand Engine:
Design and optimize the full B2B funnel – from SEO, SEM, and PPC lead acquisition to customer expansion – identifying and removing friction points. Lead Rapid Experimentation:
Own the experimentation roadmap by launching and scaling A/B tests across landing pages, ad copy, and email workflows to maximize conversion rates. Optimize Unit Economics:
Manage and report on critical growth levers including CAC, LTV, and ROAS, ensuring marketing dollars are spent efficiently to drive ROI. Lifecycle & Retention:
Partner with Product and Sales to build automated onboarding sequences, email nurtures, and re‑engagement loops that drive user activation and long‑term retention. Data & MarTech Ownership:
Manage the marketing technology stack and CRM integration to ensure data integrity, lead quality forecasting, and lead‑to‑revenue tracking. Master Content & Social:
Develop a strong social media presence and content strategy that positions CommanderAI as the thought leader in waste and recycling tech. Scale the Brand:
Manage all aspects of our digital presence, ensuring our messaging is sharp, consistent, and focused on real‑world ROI and outcomes. Collaborate to Win:
Partner closely with SDRs and AEs to ensure marketing collateral and lead handoffs are seamless. Bring the Market Inside:
Relay feedback, objections, and feature requests from the market to leadership and product to help shape the roadmap. What you’ve done
Experience:
2
years in a B2B marketing role, ideally within SaaS. Full-Stack Marketing:
Proven track record managing SEO, SEM, PPC, Email, and Social Media with a heavy focus on lead generation. B2B Specialist:
Deep understanding of the B2B buyer’s journey, particularly for operations‑heavy industries. Process & CRM Minded:
You live in a Marketing and CRM, keep your data clean, and can forecast your business with reasonable accuracy. Rapid, Self-Starter:
You don’t need hand‑holding; you show up prepared and run your area like a business. Strong Communicator:
Ability to simplify complex AI tech into practical, non‑hype terms for owners and GMs. Why CommanderAI
Category Momentum:
Waste and recycling is modernizing fast, and you’ll help define the dominant platform in the space. Real‑World Impact:
You’re helping haulers win business, grow routes, and create jobs. Ground‑Floor Seat:
Join a tight, high‑caliber, fast‑paced team early, help shape the playbook, and grow as we scale. Equal Opportunity
CommanderAI is an equal opportunity employer and values diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability.
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Architect the Demand Engine:
Design and optimize the full B2B funnel – from SEO, SEM, and PPC lead acquisition to customer expansion – identifying and removing friction points. Lead Rapid Experimentation:
Own the experimentation roadmap by launching and scaling A/B tests across landing pages, ad copy, and email workflows to maximize conversion rates. Optimize Unit Economics:
Manage and report on critical growth levers including CAC, LTV, and ROAS, ensuring marketing dollars are spent efficiently to drive ROI. Lifecycle & Retention:
Partner with Product and Sales to build automated onboarding sequences, email nurtures, and re‑engagement loops that drive user activation and long‑term retention. Data & MarTech Ownership:
Manage the marketing technology stack and CRM integration to ensure data integrity, lead quality forecasting, and lead‑to‑revenue tracking. Master Content & Social:
Develop a strong social media presence and content strategy that positions CommanderAI as the thought leader in waste and recycling tech. Scale the Brand:
Manage all aspects of our digital presence, ensuring our messaging is sharp, consistent, and focused on real‑world ROI and outcomes. Collaborate to Win:
Partner closely with SDRs and AEs to ensure marketing collateral and lead handoffs are seamless. Bring the Market Inside:
Relay feedback, objections, and feature requests from the market to leadership and product to help shape the roadmap. What you’ve done
Experience:
2
years in a B2B marketing role, ideally within SaaS. Full-Stack Marketing:
Proven track record managing SEO, SEM, PPC, Email, and Social Media with a heavy focus on lead generation. B2B Specialist:
Deep understanding of the B2B buyer’s journey, particularly for operations‑heavy industries. Process & CRM Minded:
You live in a Marketing and CRM, keep your data clean, and can forecast your business with reasonable accuracy. Rapid, Self-Starter:
You don’t need hand‑holding; you show up prepared and run your area like a business. Strong Communicator:
Ability to simplify complex AI tech into practical, non‑hype terms for owners and GMs. Why CommanderAI
Category Momentum:
Waste and recycling is modernizing fast, and you’ll help define the dominant platform in the space. Real‑World Impact:
You’re helping haulers win business, grow routes, and create jobs. Ground‑Floor Seat:
Join a tight, high‑caliber, fast‑paced team early, help shape the playbook, and grow as we scale. Equal Opportunity
CommanderAI is an equal opportunity employer and values diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability.
#J-18808-Ljbffr