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Marketing Coordinator

Superior Ind, Morris, MN, United States


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Westmor Industries is a division of Superior Industries. We engineer, manufacture, and provide in-field services for fuel-handling equipment. Our guiding Core Values are Strong Work Ethic, Integrity, Long-Term Relationships, Serving Others, and Culture of Opportunity!

Job Description A Marketing Coordinator is responsible for completing the following duties:

Support Westmor's branding and marketing efforts with an emphasis on the support and coordination of marketing projects and campaigns to aid in sales efforts

Research and develop projects and campaigns that support entrance into new markets and product launch efforts

Research advertising trends in our markets to inform campaign efforts

Support the development and execution of social media and digital marketing plans

Develop and create content as required for marketing projects and campaigns

Monitor analytics to ensure the success of marketing projects and campaigns

Oversee Westmor's ad placement schedule including: placement planning, ad development and execution

Assist with purchasing and inventory of branded promotional items and clothing programs, keeping a ready supply to support marketing and sales efforts

Assist in coordination of company events and customer training events that support current sales and marketing initiatives

Assist with the organization, maintenance and storage of marketing assets including trade show booth materials, AV equipment, graphics, tools and display products

Assist with lead capture and sales coordination follow-up protocols

Manage and execute social media strategy across platforms, including content planning, scheduling, engagement, and performance tracking to drive brand awareness and audience growth

Create marketing material/literature

Maintain budgets, track expenses and report on results of marketing projects, campaigns and activities

Other duties as assigned

Compensation

The starting pay range for this position is $20.00-$24.00 per hour. Final compensation will depend on various factors including: skills, experience, and location.

Employee Benefits

Weekly paycheck

Medical insurance - Covers 75% of premiums

Dental and vision insurance

401K retirement account with 5% company match

On the spot bonuses up to $100

Qualifications

1-2 years of marketing or advertising experience

Strong and proven project management skills

Strong written and oral communication skills

Understanding of brand development

Experience in building marketing campaigns and event planning

General knowledge or experience in graphic design a plus

Experience in a manufacturing-related field is preferred

Traits of Our Successful Employees

Embrace Core Values: Serving Others, High Integrity, Strong Work Ethic, Culture of Opportunity & Long-Term Relationships

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