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Product Marketing Manager

Dexmate, Santa Clara, CA, United States


About the Role

We're seeking a driven and experienced Product Marketing Manager to join our team in Santa Clara, CA. In this role, you'll work closely with our Product and R&D teams to define product positioning, craft compelling messaging, and lead GTM strategy. You will own how our products are positioned, communicated, and brought to market, playing a critical role in shaping how Dexmate's technology is understood by customers. This role sits at the intersection of product, sales, and marketing—translating complex robotics and physical AI technologies into clear, compelling value propositions for enterprise customers. We're looking for someone with strong product marketing experience who is passionate about robotics and physical AI, and excited to help bring cutting-edge innovation to real-world applications. What You'll Do

Positioning & Messaging (Core Ownership)

Develop clear, differentiated positioning for Dexmate's products

Translate complex technical capabilities into compelling, customer-facing value propositions

Define the Ideal Customer Profile (ICP) and key use cases across target industries

Go-To-Market (GTM) Strategy

Lead product launches and end-to-end GTM planning

Partner cross-functionally with Product, Sales, and Leadership to ensure alignment

Develop industry-specific messaging tailored to key verticals

Sales Enablement

Create high-impact sales materials that drive deal success, including: Pitch decks

One-pagers

ROI calculators

Competitive battlecards

Content Strategy (in collaboration with the Content team)

Define and prioritize content needed to support the full customer journey, including: Case studies

Demo narratives

Technical explainers

Ensure all content aligns with GTM priorities and contributes to pipeline goals

Required Qualifications

4–8+ years of product marketing experience in B2B enterprise software, robotics, AI/ML, developer ecosystems, or hardware–software platforms

Strong technical aptitude, with the ability to understand and communicate complex robotics and AI concepts

Proven ability to translate complex technical concepts into clear, compelling customer-facing messaging

Experience owning or contributing to go-to-market (GTM) strategy and product launches

Excellent cross-functional collaboration skills, with experience partnering closely with Product, Engineering, and Sales teams

Strong communication and storytelling skills, both written and verbal

Self-starter with the ability to thrive in a fast-paced, ambiguous startup environment

Preferred Qualifications

Experience in robotics, automation, or industrial technology

Experience working with highly technical products and engineering teams

Familiarity with long enterprise sales cycles and complex buying processes

Experience developing sales enablement materials and customer-facing content

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