
Healthcare CRM Strategy Lead
Highmark Health, Atlanta, GA, United States
A prominent healthcare organization in Atlanta seeks a Marketing Specialist to support member engagement initiatives. This role involves developing marketing strategies, utilizing customer data for personalized outreach, and collaborating across teams to optimize campaigns. Candidates should have a bachelor's in marketing, with preferred experience in healthcare. The position offers hybrid or remote flexibility, aiming for those passionate about improving member health through effective marketing strategies. Salary ranges from $79,300 to $127,100.
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