
Healthcare CRM Strategy Lead
Highmark Health, Frankfort, KY, United States
A healthcare service organization is looking for a Marketing Specialist to support member activation and engagement initiatives. This role involves developing strategies for customer journeys, utilizing CRM tools for personalized marketing efforts, and collaborating across teams. With a focus on clinical engagement, the ideal candidate will have 5 years of marketing experience and a Bachelor's degree. The position offers hybrid or remote work options, with a competitive pay range of $79,300 to $127,100.
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