Digital Media Specialist
ADsmith Marketing & Advertising, Springfield, MO, United States
We’re Looking for a Digital Media Mastermind and a Master of Details
ADsmith Communications is seeking a Digital Media Specialist with hands-on experience in paid digital advertising, PPC, and performance marketing . This role focuses on executing, managing, and optimizing SEM, paid social, display, and video advertising campaigns across major platforms including Google, Meta, and LinkedIn.
The ideal candidate is detail-oriented, analytical, and comfortable working with campaign data, budgets, and performance reporting tools to drive measurable results.
A Little About Us We’re ADsmith, a team of strategists, creatives, media specialists, researchers, and award-winning storytellers who believe in Intentional Marketing. That means everything we do is grounded in smart strategy and data, but with an eye toward human connection and real-world results.
We work with regional brands, national manufacturers and franchises, and passionate local businesses across a wide range of industries. Some are exciting and high-profile; others are quieter but equally essential. We treat them all with the same level of creativity, curiosity, and care.
Check us out: www.adsmith.biz
Key Responsibilities
Manage and optimize paid media campaigns including SEM/PPC, display advertising, video ads, and paid social media
Execute campaigns across platforms such as Google Ads, Meta Ads Manager (Facebook & Instagram), and LinkedIn Campaign Manager
Write conversion-focused ad copy for search, social, display, and video campaigns
Monitor campaign pacing, budgets, bids, and performance metrics to ensure accuracy and efficiency
Track and analyze campaign results using Google Analytics, Google Tag Manager, Meta Ads, and more
Review dashboards and performance reports to identify trends, insights, and optimization opportunities
Collaborate with internal teams to support workflow, documentation, and campaign execution
Work with clients across multiple industries and business objectives
Maintain strong attention to detail in reporting, tracking, and campaign setup/management
Organize and manage timelines, budgets, and deliverables
Accurately interpret and follow written and verbal instructions
Why You’ll Love It Here
A supportive team that values both creativity and structure.
A company culture that emphasizes balance, collaboration, and growth.
A flexible, hybrid workplace. WFH opportunity dependent on growth within position and ability to contribute from home. Fully remote opportunity available for the right candidate.
Colleagues who support (& sometimes challenge) you
Leadership that values curiosity, accountability, and innovation.
Clients in a variety of sizes & industries, varying degrees of flashiness, who are grateful, interesting, and loyal
Required Skillsets
2+ years of experience in digital marketing, paid media, or PPC advertising
Proven experience managing multiple paid advertising campaigns simultaneously
Strong analytical skills with the ability to interpret data and performance metrics
Excellent written communication and ad copywriting skills
Strong organizational skills and ability to manage timelines, budgets, and deliverables
Ability to accurately follow written and verbal instructions
Google Ads, Meta, or other platform certifications (preferred but not required)
Experience with:
Google Ads (Search, Display, YouTube)
Meta Ads Manager
LinkedIn Campaign Manager
Google Analytics (GA4)
Google Search Console
The Perks
Salary: starting at $50,000 depending on experience
Bonus opportunities based on reaching company success goals
16 days (128 hours) of Paid Time Off benefits (vacation, sick leave, personal day)
12 paid holidays
Medical, dental, and vision insurance
IRA with 3% company match
$50/month cell phone reimbursement
Company culture that values humans, not just hustle
Let’s Talk
To apply, send your resume and background to: Amy Rinneamy@adsmith.biz
We’re not just hiring for a position, we’re looking for someone who will help our teams deliver intentional, strategic, and impactful work for our clients.
#J-18808-Ljbffr
ADsmith Communications is seeking a Digital Media Specialist with hands-on experience in paid digital advertising, PPC, and performance marketing . This role focuses on executing, managing, and optimizing SEM, paid social, display, and video advertising campaigns across major platforms including Google, Meta, and LinkedIn.
The ideal candidate is detail-oriented, analytical, and comfortable working with campaign data, budgets, and performance reporting tools to drive measurable results.
A Little About Us We’re ADsmith, a team of strategists, creatives, media specialists, researchers, and award-winning storytellers who believe in Intentional Marketing. That means everything we do is grounded in smart strategy and data, but with an eye toward human connection and real-world results.
We work with regional brands, national manufacturers and franchises, and passionate local businesses across a wide range of industries. Some are exciting and high-profile; others are quieter but equally essential. We treat them all with the same level of creativity, curiosity, and care.
Check us out: www.adsmith.biz
Key Responsibilities
Manage and optimize paid media campaigns including SEM/PPC, display advertising, video ads, and paid social media
Execute campaigns across platforms such as Google Ads, Meta Ads Manager (Facebook & Instagram), and LinkedIn Campaign Manager
Write conversion-focused ad copy for search, social, display, and video campaigns
Monitor campaign pacing, budgets, bids, and performance metrics to ensure accuracy and efficiency
Track and analyze campaign results using Google Analytics, Google Tag Manager, Meta Ads, and more
Review dashboards and performance reports to identify trends, insights, and optimization opportunities
Collaborate with internal teams to support workflow, documentation, and campaign execution
Work with clients across multiple industries and business objectives
Maintain strong attention to detail in reporting, tracking, and campaign setup/management
Organize and manage timelines, budgets, and deliverables
Accurately interpret and follow written and verbal instructions
Why You’ll Love It Here
A supportive team that values both creativity and structure.
A company culture that emphasizes balance, collaboration, and growth.
A flexible, hybrid workplace. WFH opportunity dependent on growth within position and ability to contribute from home. Fully remote opportunity available for the right candidate.
Colleagues who support (& sometimes challenge) you
Leadership that values curiosity, accountability, and innovation.
Clients in a variety of sizes & industries, varying degrees of flashiness, who are grateful, interesting, and loyal
Required Skillsets
2+ years of experience in digital marketing, paid media, or PPC advertising
Proven experience managing multiple paid advertising campaigns simultaneously
Strong analytical skills with the ability to interpret data and performance metrics
Excellent written communication and ad copywriting skills
Strong organizational skills and ability to manage timelines, budgets, and deliverables
Ability to accurately follow written and verbal instructions
Google Ads, Meta, or other platform certifications (preferred but not required)
Experience with:
Google Ads (Search, Display, YouTube)
Meta Ads Manager
LinkedIn Campaign Manager
Google Analytics (GA4)
Google Search Console
The Perks
Salary: starting at $50,000 depending on experience
Bonus opportunities based on reaching company success goals
16 days (128 hours) of Paid Time Off benefits (vacation, sick leave, personal day)
12 paid holidays
Medical, dental, and vision insurance
IRA with 3% company match
$50/month cell phone reimbursement
Company culture that values humans, not just hustle
Let’s Talk
To apply, send your resume and background to: Amy Rinneamy@adsmith.biz
We’re not just hiring for a position, we’re looking for someone who will help our teams deliver intentional, strategic, and impactful work for our clients.
#J-18808-Ljbffr