Real Estate - Social Media + Marketing Manager
Aura Residential, New York, NY, United States
Social Media & Marketing Manager (Real Estate)
The following information provides an overview of the skills, qualities, and qualifications needed for this role.
Chelsea, New York, NY Full-Time | In-Person
About Us We are a fast-growing real estate company focused on delivering high-quality living experiences across New York and beyond. Our approach combines branding, data, and execution to drive leasing performance and long-term asset value.
The Role We are seeking a
Social Media & Marketing Manager
to lead and execute our digital presence across multiple properties and brands. This is a
hands-on, execution-focused role —ideal for someone who can create compelling content, run campaigns, and directly impact leasing performance.
Key Responsibilities
Social Media Management Manage Instagram, TikTok, and other social platforms Build and maintain content calendars across multiple properties Post consistently and actively engage with audiences (comments, DMs) Content Creation Shoot and edit short-form video (Reels, TikTok) Capture property tours, amenities, and neighborhood content Maintain a strong, cohesive brand aesthetic Marketing & Campaigns Execute campaigns for lease-ups, launches, and promotions Run and optimize paid ads (Meta, Google, TikTok) (preferred) Track and analyze performance: leads, conversions, cost per lease Set up postings on Zillow / Streeteasy
Collaboration Partner with leasing teams to align marketing with inventory Coordinate with brokers and external partners on co-marketing efforts Integrate marketing efforts with CRM systems (e.g., Yardi) Qualifications 2+ years of experience in social media or digital marketing Strong understanding of Instagram, TikTok, and paid media Experience creating and editing content (CapCut, Adobe Suite, etc.) Data-driven mindset with a focus on measurable outcomes Experience in real estate, hospitality, or lifestyle brands is xsgimln a plus What We’re Looking For Execution-oriented and fast-moving Strong eye for branding and design Ability to turn content into real leads and leases Ownership mindset with a proactive approach Compensation & Benefits Salary:
$50,000 – $65,000 annually Paid Time Off Professional Development Assistance Growth opportunities within a rapidly expanding company How to Apply Please submit: Resume Cover Letter Bonus: Portfolio or social accounts managed Examples of high-performing content or campaigns
The following information provides an overview of the skills, qualities, and qualifications needed for this role.
Chelsea, New York, NY Full-Time | In-Person
About Us We are a fast-growing real estate company focused on delivering high-quality living experiences across New York and beyond. Our approach combines branding, data, and execution to drive leasing performance and long-term asset value.
The Role We are seeking a
Social Media & Marketing Manager
to lead and execute our digital presence across multiple properties and brands. This is a
hands-on, execution-focused role —ideal for someone who can create compelling content, run campaigns, and directly impact leasing performance.
Key Responsibilities
Social Media Management Manage Instagram, TikTok, and other social platforms Build and maintain content calendars across multiple properties Post consistently and actively engage with audiences (comments, DMs) Content Creation Shoot and edit short-form video (Reels, TikTok) Capture property tours, amenities, and neighborhood content Maintain a strong, cohesive brand aesthetic Marketing & Campaigns Execute campaigns for lease-ups, launches, and promotions Run and optimize paid ads (Meta, Google, TikTok) (preferred) Track and analyze performance: leads, conversions, cost per lease Set up postings on Zillow / Streeteasy
Collaboration Partner with leasing teams to align marketing with inventory Coordinate with brokers and external partners on co-marketing efforts Integrate marketing efforts with CRM systems (e.g., Yardi) Qualifications 2+ years of experience in social media or digital marketing Strong understanding of Instagram, TikTok, and paid media Experience creating and editing content (CapCut, Adobe Suite, etc.) Data-driven mindset with a focus on measurable outcomes Experience in real estate, hospitality, or lifestyle brands is xsgimln a plus What We’re Looking For Execution-oriented and fast-moving Strong eye for branding and design Ability to turn content into real leads and leases Ownership mindset with a proactive approach Compensation & Benefits Salary:
$50,000 – $65,000 annually Paid Time Off Professional Development Assistance Growth opportunities within a rapidly expanding company How to Apply Please submit: Resume Cover Letter Bonus: Portfolio or social accounts managed Examples of high-performing content or campaigns