Lifecycle Marketing Strategist: Email & Automation

A leading home builder in Idaho is seeking a Lifecycle Marketing Specialist to develop and optimize email campaigns aimed at enhancing customer engagement throughout the purchasing journey. The ideal candidate will have 2-5+ years of experience in lifecycle marketing, proficiency in Salesforce Account Engagement (Pardot), and excellent copywriting skills. This hands-on role will involve creating and managing automated campaigns, segmenting audiences, and analyzing engagement data to drive continuous improvement in marketing strategies. #J-18808-Ljbffr