
Product Marketing Manager
Selby Jennings, New York, NY, United States
This range is provided by Selby Jennings. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $145,000.00/yr - $160,000.00/yr
Direct message the job poster from Selby Jennings
Head of Financial Services Sales, Product & Marketing at Selby Jennings Marketing Manager - Fintech / WealthTech (NYC or Remote)
A high-growth fintech company is looking for a Marketing Manager to lead the go-to-market strategy for a brand-new lending product that is getting ready for launch. This is a unique opportunity to take a product from concept to launch-and beyond-while working alongside a team that's transforming how financial advisors serve their clients.
You'll also drive account-based marketing programs for a flagship cash management solution used by hundreds of top-tier wealth management firms.
What You'll Do
Lead marketing for a new lending platform from the ground up
Develop messaging, positioning, and go-to-market strategy
Collaborate with content, design, and product teams to build web pages, sales collateral, emails, and thought leadership
Launch and manage ABM campaigns targeting large wealth management firms
Partner with sales to activate and grow key accounts
Analyze performance and continuously optimize campaigns
Ensure all marketing aligns with compliance and regulatory standards
What We're Looking For
7+ years of marketing experience, ideally in fintech, wealthtech, or financial services
Strong background in account-based marketing and product launches
Experience marketing to wealth management firms
Familiarity with mortgage or lending products is a plus
Data-driven, collaborative, and comfortable in a fast-paced environment
Experience with HubSpot or similar marketing automation tools
Seniority level Seniority level Not Applicable
Employment type Employment type Full-time
Job function Job function Marketing
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