Content and Brand Manager

The Content & Brand Manager owns the development, execution, and consistency of SEM’s brand, voice, and content across all marketing channels. This role is responsible for translating business strategy into compelling content and visual storytelling that supports sales, events, digital campaigns, and internal communications. Working closely with the Marketing Manager, this position plays a critical role in shaping how SEM is represented to government and commercial audiences as the company continues to scale. Responsibilities Own and manage SEM’s brand identity, messaging, and visual standards across all channels Develop and execute content strategy across social media, blogs, whitepapers, case studies, press releases, and sales materials Manage and produce social media content, including planning, creation, and publishing Lead copywriting efforts across marketing, sales enablement, and internal communications Oversee content creation for trade shows, including booth messaging, collateral, and supporting materials Collaborate with sales and leadership to create pitch decks, presentations, and customer‑facing assets Own website content strategy and oversee ongoing updates, organization, and optimization in WordPress Assist Marketing Manager with photography and videography efforts, including planning, shooting, and post‑production when needed Create and maintain brand‑compliant advertising and promotional materials Manage and organize digital assets within the DAM system Coordinate with external vendors as needed Potential to support and mentor junior marketing staff or coordinators as the team scales Required Qualifications Degree in marketing, communications, or related creative field Five to seven (5–7) years of experience in content, brand, or marketing roles Strong writing and editing experience across short‑and long‑form content Hands‑on experience managing brand standards and visual identity Advanced experience with WordPress and content‑driven websites Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere preferred) Experience creating or directing photography and video content Ability to collaborate with executives, sales teams, and external partners Highly organized self‑starter with strong attention to detail Must be able to pass a rigorous background check Benefits Offered: Competitive annual salary based on candidate’s experience 401(k) 401(k) matching with 100% company match up to 4% of salary Health insurance Flexible spending program Company sponsored life, ST Company paid vacation and sick/personal time Working at SEM: Founded in 1967, SEM is a fast‑growing business that provides high security data destruction equipment to Federal Government Agencies, the US Military and Intelligence Community as well as commercial clients such as hyperscale data centers and other security‑focused organizations. SEM offers a unique work environment that encourages and rewards innovation, drive, self‑awareness, and individual contribution. Each member of our small but mighty team of 60 works hard, wears many hats, has a voice in the company, interacts with all levels of the organization on a daily basis, and is never afraid to roll up his or her sleeves. At SEM, our people are unequivocally our most important asset, and their contribution to the company is rewarded with not only a competitive salary, but also a work‑life balance second to none and benefits that rival large companies. 5 Walkup Drive PO Box 1045 Westboro, MA 01581 #J-18808-Ljbffr