
Wellness Content Strategist
Rate, Chicago, IL, United States
About the Company Rate is one of the nation’s top retail mortgage lenders, delivering a seamless, tech-driven experience that helps customers reach their homeownership and financial goals. Founded in 2000 and based in Chicago, Rate is licensed in all 50 states and D.C. and has helped over 2 million homeowners with a wide range of loan products, competitive rates and personalized service. With 5,000+ employees across 300+ offices and 12+ subsidiaries, Rate’s Loan Officers rank among the best in the country. From purchases and refinances to tapping into equity, Rate makes financing faster, simpler and less stressful. Our technology — including Same Day Mortgage, the Rate App, FlashClose℠, MyAccount and the Language Access Program — has earned recognition from HousingWire, Scotsman Guide, NerdWallet, the Chicago Tribune and Crain’s Chicago Business. Learn more at rate.com.
Salary: 65k to 75k
Role Overview The Wellness Content Strategist supports the development and execution of the Rate App's content ecosystem across financial wellness, fitness, mindfulness, and lifestyle programming.
This role works closely with the Head of Content Strategy to research emerging topics, identify expert talent, and help develop structured content programming that enhances the user experience within the Rate App.
The ideal candidate has experience in wellness, digital content, or consumer apps and understands how educational and lifestyle content can be organized to drive engagement and deliver meaningful value to users.
Key Responsibilities Content Research & Topic Development Personal wellness
Mindfulness and mental health
Lifestyle and personal development
Assist in developing content topics and programming for the Rate App, including Financial wellness journeys
Life moment topics (home buying, financial stress, career growth)
Wellness resets and mindset content
Content Programming Support Help organize content into structured categories and experiences that are easy for users to navigate, including Thematic video series
Topic-based content collections
Wellness and financial lifestyle programming
Expert Talent Scouting Identify and help recruit subject matter experts across relevant areas
Support outreach, vetting, and coordination of expert contributors
Programming Coordination Collaborate across teams to ensure content is organized clearly and aligned with the overall user experience, including Content production team
Instructors and expert contributors
Internal product and marketing teams
Content Insights & Optimization Monitor engagement with content to help identify High-performing topics
Opportunities to expand programming
Provide recommendations for evolving the content library.
Qualifications 3–6 years of experience in content strategy, digital media, wellness programming, or similar roles
Strong understanding of wellness, lifestyle, or educational content
Experience working with creators, instructors, or expert contributors
Strong research, communication, and organizational skills
Experience in one or more of the following areas Wellness platforms
Fitness or mindfulness programming
Consumer mobile apps
Digital media production
Guaranteed Rate is an Equal Opportunity Employer that welcomes and encourages all applicants to apply regardless of age, race, sex, religion, color, national origin, disability, veteran status, sexual orientation, gender identity and/or expression, marital or parental status, ancestry, citizenship status, pregnancy or other reason protected by law.
The company offers a comprehensive benefits program to eligible employees, including eligibility to participate in a company-sponsored 401(k); vacation benefits; eligibility for medical, dental, vision, and prescription drug benefits; flexible benefits (e.g., healthcare and/or dependent day care flexible spending accounts); life insurance and death benefits; critical care insurance; personal accidental insurance; commuter benefits; pet insurance; certain time off and leave of absence benefits; well-being benefits (e.g., employee assistance program); and other supplemental benefits (e.g. legal planning assistance; identity theft protection; pet insurance; wellness resources). Please click this link to learn more about our benefit offerings for Washington State: https://www.rate.com/careers/open-positions/disclosures.
Applications are being accepted for the next 30 days.
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